Admissions Manager

New York City, New York (Manhattan) County
Apr 25, 2014
The City University of New York (CUNY) is the nation's leading urban public university serving more than 480,000 students in a wide range of educational programs at 24 colleges and institutions in New York City.
Job ID: 10627

Regular/Temporary: Regular


Manages on- and off-campus recruiting activities at a College or unit. 

- Develops and implements marketing strategies and recruitment initiatives

- Manages one or more teams of admissions/recruiting staff, providing supervision, training, and development

- Manages application review processes

- Maintains relationships with selected academic divisions/departments to coordinate recruiting efforts

- Reviews and analyzes the effectiveness of enrollment, recruitment, and marketing strategies 

- Performs related duties as assigned.

Job Title Name:  Admissions Manager


Higher Education Associate




The Admissions Manager is a senior position within the Undergraduate Admissions office.  This person will oversee the design, development, and implementation of comprehensive undergraduate recruitment plans, programs, and initiatives in alignment with Baruch College's strategy to identify, attract, admit, and enroll highly qualified and diverse students from the New York Metropolitan area and across the United States. Reporting to the Director of Freshman Admissions, the Admissions Manager will re-engineer Baruch's core recruitment strategies on an on-going basis to achieve specific goals and to improve recruitment processes with technology.

The duties and responsibilities of the position will include, but are not limited to the following:
- Evaluates existing yield activities to implement and improve new yield strategies and initiatives.
- Oversees information systems related to inquiries, prospects, and applicants.
- Manages systems and processes for tracking data related to on and off campus recruitment and yield events, online recruitment, and other related activities.
- Oversees recruitment efforts of Undergraduate Admissions and works with recruiters to identify new and existing markets.  This will include organizing schedules for local, regional, and national admissions forums, college fairs, and high school assemblies.
- Manages a small recruitment territory that includes individualized high school visits, college fairs, and regional and national admissions forums.
- Coordinates all on- and off-campus recruiting events, including large scale events like fall and spring Open Houses and yield events.
- Integrates technology to develop the electronic admission application, the Admissions website. and on-line recruitment strategies to streamlines processes.
- Works with the Director of Freshman Admissions on print and online marketing campaigns.

Some travel plus evening and weekend work are required.


Bachelor's Degree and six years' related experience required.


Master's Degree and higher education experience in direct student recruitment, outreach, marketing, student affairs, or admissions are strongly preferred. The successful candidate will have a strong understanding of competitive undergraduate admissions processes, market trends, diversity, and the college choice process, plus be a dynamic and creative professional with a proven record of successfully creating recruiting campaigns aimed at diverse student populations and meeting established goals. A strong customer service orientation and attention to details are essential. Must have excellent verbal/written communication and interpersonal skills along with strong mediation, group facilitation, and presentation skills. Must have strong organizational skills with the ability to establish priorities, manage multiple demands and projects, and meet deadlines. Experience leading, managing, and training staff required. Must have strong analytical, research, and technical skills to evaluate and use data in planning and decision making. A familiarity with reviewing and evaluating undergraduate admissions data, both internal and from external sources like The College Board strongly preferred. Advanced computer skills using spreadsheets, databases, and statistical programs required, especially admissions information systems and web-based student services systems. Proficiency using Microsoft Office software programs and Lotus Notes, or other e-mail and scheduling application required. Experience with Hobsons CRM, website creation, editing, and HTML preferred. A valid driver's license is preferred.


Commensurate with qualifications and experience.


CUNY offers a comprehensive benefits package to employees and eligible dependents based on job title and classification. Employees are also offered pension and Tax-Deferred Savings Plans.  Part-time employees must meet a weekly or semester work hour criteria to be eligible for health benefits. Health benefits are also extended to retirees who meet the eligibility criteria.


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Candidates should provide a resume and cover letter.


May 24, 2014


CUNY Job Posting: Managerial/Professional


We are committed to enhancing our diverse academic community by actively encouraging people with disabilities, minorities, veterans, and women to apply.  We take pride in our pluralistic community and continue to seek excellence through diversity and inclusion. EO/AA Employer.PI76344115