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Coordinator, CRM and Recruitment Outreach

Community College of Philadelphia
Main Campus

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Job Details

Position Title:

Coordinator, CRM and Recruitment Outreach

Requisition Number:


General Description:

Reporting to the Manager of Student Outreach & Recruitment, the Coordinator, CRM and Recruitment Outreach is primarily responsible for outreach initiatives by leveraging our Customer Relationship Management system (Slate) to communicate with critical constituencies who support enrollment at the College. This position coordinates outreach activities with prospects, applicants, parents, secondary schools, city and community agencies, external program initiatives, and other targeted markets. These activities include email, text, print and phone campaigns developed in collaboration with the College’s recruitment staff, enrollment navigators, academic and support departments as well as marketing and communications. This position may require participation in recruitment events on evenings and weekends to build the reputation of the College and provide detailed information about academic opportunities, scholarship, financial aid and campus life.


College Intro:

Success starts at Community College of Philadelphia. Innovators and difference makers work at Community College of Philadelphia. Diversity thrives at Community College of Philadelphia. We are a college that is committed to promoting a work environment that attracts and retains talented and diverse faculty and staff. We challenge each other and ourselves to achieve at the highest level while contributing to the mission of the College and the betterment of Philadelphia. We value and support an intellectually dynamic community to prepare our students for global citizenship. Join us and become a part of a community that has long been and will continue to be generators of generational chance in this city and beyond.
Community College of Philadelphia is an open-admission, associate-degree-granting institution which provides access to higher education for all who may benefit. Its programs of study in the liberal arts and sciences, career technologies, and basic academic skills provide a coherent foundation for college transfer, employment and lifelong learning. The College serves Philadelphia by preparing its students to be informed and concerned citizens, active participants in the cultural life of the city, and enabled to meet the changing needs of business, industry and the professions. To help address broad economic, cultural and political concerns in the city and beyond, the College draws together students from a wide range of ages and backgrounds and seeks to provide the programs and support they need to achieve their goals.

Specific Responsibilities:

  • Build and manage communication plans in CRM and internal texting platform to all constituencies who support enrollment.

  • Manage CRM and texting platform to ensure appropriate and timely information is provided to students to assist them in moving from inquiry to applicant to enrollment.

  • Write, edit and update email and text communications to increase applicants and effectively move students through the enrollment process.

  • Coordinate with marketing, and academic and student support departments (Academic Pathways/Departments, Advising, Counseling, Single Stop, CME, etc.) to develop CRM-based communication campaigns to promote support services and academic programs poised for growth.

  • Collaborate with the Deans and Pathway Coordinators to develop CRM-based communication campaigns to promote academic programs poised for growth.

  • Provide enrollment reports to recruitment team to assess effectiveness of high school visits and college fairs.

  • Assist the Manager in creating virtual admissions events.

  • Assist the Manager with planning and promoting campus events such as Express Enrollment Day, Application Day, Open House, etc./coordinate with external constituencies.

  • Assist the Manager in collecting and researching data to generate reports that aid in data-driven decisions to move future students through the enrollment process.

  • Develop and maintain a student ambassador program to assist with campus tours and other on-campus events.

  • Complete necessary administrative functions related to data management and written communications, such as editing, scheduling, and coordinating with recruiters on messaging.

  • Perform assigned duties in a manner consistent with the mission, goals, and core values of the College.

  • Maintain sensitivity, understanding and respect for a diverse academic environment, inclusive of students, faculty, and staff of varying social, economic, cultural, ideological and ethnic backgrounds.

  • Other duties as assigned.

Minimum Qualifications:

  • Bachelors’ degree required. Any and all degree(s) must be from a recognized institutional accreditor.

  • Demonstrated ability to meet goals and collaborate with various departments on key initiatives required.

  • Demonstrated knowledge of college admissions and community outreach required.

  • Demonstrated competency in organizing data and preparing reports required.

  • Demonstrated proficiency with Microsoft Office applications (Word, Excel and PowerPoint) and familiarity with creative presentation software such as Prezi and integrated management software systems required.

  • Ability to communicate with prospective students via social media modalities such as Facebook, Instagram, and Twitter required.

  • Excellent interpersonal, written and oral communication skills; confidence speaking in small/large groups and with people from diverse backgrounds.

  • Self-motivated with the ability to work/travel independently and set priorities to achieve goals/objectives required.

  • Demonstrated ability to foster a cooperative team-focused work environment required.

  • Exceptional organizational planning skills and ability to collaborate with others required.
  • Ability to work effectively with an ethnically and culturally diverse campus community required.

  • Ability to work evenings and/or weekends as required.

Preferred Qualifications:

  • Minimum two (2) years of experience in higher education admissions setting preferred.

  • Demonstrated proficiency using Banner, Slate CRM and texting platforms preferred.

Work Location:

Main Campus

Benefits Summary:

“Success Starts Here” at Community College of Philadelphia. We recognize that our success as a college and the success of our students starts with our employees. Our employees are vital to our success. Our total compensation package includes a comprehensive offer of benefits that are unrivaled by most.
Full-time faculty and staff benefits include:
· College-paid medical, dental, drug, life and disability insurance
· Tuition remission (for classes at the college)
· Forgivable tuition loan (for classes at any accredited academic institution)
· 403(b) retirement plan with 10% College contribution with employee contribution 5%
· Flexible spending accounts
· Paid vacation, holiday and personal time
· Partial remote work schedule for remote work eligible positions
Additional College benefits:
· Winter break: 1 week around the third week in December and New Years
· Spring Break: 1 week in March
· Summer Hours: 4-day work week (closed on Fridays) from the 2nd week in May through the 3rd week in August
For More information about the College benefits and eligibility based on employee class, please visit:

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Special Instructions to Applicants:

  • Interested persons should complete an online application
  • Cover letter of interest and CV/resume REQUIRED.
  • Employment offers are contingent upon successful completion of background checks in accordance with the Pennsylvania Child Protective Services Law.
  • Must be legally eligible to work in the U.S. Community College of Philadelphia is an affirmative action, equal opportunity and equal access employer.

Community College of Philadelphia is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.


Working at Community College of Philadelphia

Welcome to Community College of Philadelphia, a public, open-admission institution that provides both academic resources and support services to help students achieve their academic goals. As the largest public institution of higher education in Philadelphia, the College has served more than 685,000 of the city's residents since 1965. We serve a diverse population of students, from recent high school graduates starting here on their path to a bachelor's degree, to adults looking to change careers. On our Main Campus or at any of our three Regional Centers within Philadelphia, we offer the convenience our students need to fit classes into their busy schedules.

We seek to empower our community through education, one individual at a time. More than 90 percent of our graduates remain in the area and strengthen our local economy. It is our mission to prepare Philadelphians for a new career or transfer to a four-year college so that they can achieve their educational and career goals.

Community College of Philadelphia is dedicated to promoting a work environment which attracts and retains talented, high caliber faculty and staff, and which challenges each of us to achieve at the highest level while contributing to the mission of the College.

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