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CRM Systems Analyst - Enrollment Services Systems Operations (Reg FT)

Community College of Allegheny County
Admin 14 - $52,697

Job Details

CRM Systems Analyst - Enrollment Services Systems Operations (Reg FT)

Position Title: CRM Systems Analyst - Enrollment Services Systems Operations (Reg FT)

Department: Enrollment Services

Campus: College Wide

Additional Information: This position will remain open until filled. However, in order to ensure consideration for an interview, please submit your completed application, cover letter and resume by no later than April 19, 2024. The College cannot guarantee that application materials received after this date will be considered or reviewed.

Benefits: CCAC offers an exceptional benefits package. Highlights include an excellent health plan with very low out-of-pocket expense network option, generous time off and holiday pay, a 403b retirement plan with up to 10% employer match or other options through the State's retirement defined benefit pension system, free employee parking, public service (student) loan forgiveness eligible employer, and employer paid benefits including group life insurance, short-term and long-term disability insurance, and flexible spending accounts.

Remote Work Option: Hybrid

Salary Grade: Admin 14 - $52,697

Job Category: Administrators

Employment Type: Regular Full-Time

Job Slot: 6067

Job Open Date: 4/5/2024

Job Close Date: Open until filled

General Summary: The position will be the subject matter expert, as well as coordinate, manage, and act as the power-user for the technology used for enrollment services purposes. This includes managing technology projects, providing data to Enrollment Services staff, enrollment services colleagues, campus partners, and vendors, fostering collaboration between enrollment and campus partners, and developing, designing, and supporting systems and software. Additionally, this position manages the flow of data between the student information system and the customer relationship management (CRM) and enrollment services platforms. This position acts as a liaison between enrollment, marketing, IT and other offices as needed for requests concerning server and software maintenance and the utilization of the CRM communication and data capabilities. Experience with enrollment/admissions data analysis and systems preferred.

Requirements: Bachelor's degree and minimum three years' of related experience or an associate's degree and five years' related experience; experience to include increasing responsibilities and progressively more complex duties. Previous experience with CRM Recruit/Microsoft Dynamics 365, Salesforce, Target X, Slate or other platform preferred. Previous employment in college or university student services and/or student information systems preferred but not required. Job requires well developed verbal and written skills to present and exchange technical or complex information. Incumbent works independently under specified objectives and applies knowledge of pertinent system software, work processes, regulations and management practices, apprising the Associate Vice President of progress and unusual complications.

  1. Contribute to the successful accomplishment of the College's enrollment objectives leveraging the effective use of CRM technologies and the related use of the web and emerging technologies, digital marketing and communication strategies.
  2. Effectively administer the College's prospective and admitted student software systems and databases (e.g., application for admission, CRM) by developing a working knowledge of those systems, assessing the systems support needs of the Admissions Office, and working cooperatively with the staff of IT, Institutional Research, and other offices on campus to ensure that the integrity of the systems and data are maintained and that the systems are utilized productively in support of admission and recruitment functions.
  3. Develop a CRM Advisory Team of enrollment and College stakeholders to assure shared consensus on the functions and outcomes of CRM usage that are congruent with ongoing and evolving processes directed at student enrollment.
  4. Assist in the development of data-driven recruitment strategies by effectively utilizing data from a variety of sources to evaluate student characteristics and trends, as well as the College's market position and competition.
  5. Ensure the effective and efficient use of the CRM system to communicate and engage with prospective students throughout the enrollment cycle.
  6. Troubleshoot CRM and integration issues while serving as the main contact/liaison between Enrollment Services, ITS and vendors to resolve issues or provide solutions.
  7. Perform data management tasks, including data conversion, data migration, deduplication, and identification and repair of data quality issues.
  8. Create, maintain and deliver robust training materials for end users.
  9. Contribute to the development of queries for the implementation of a communication plan driven by vendor-related software such as a CRM system and serves as part of the team that assesses, maintains, and conducts an annual review of application and communication tools.
  10. Provide the data required to meet the needs of the Enrollment Services Department by using query management tools, researching data requests, and working with IT and Enrollment Services staff in support enrollment goals and recruitment initiatives.
  11. Support the Enrollment Services communication plan by supervising the processing and distribution of admission content and messages and coordinates with other offices in the dissemination of information to targeted student populations.
  12. Serve as a primary contact and subject-matter expert for college personnel regarding admissions processing, reporting, and databases. Collaborates with numerous departments regarding databases, reporting, batch runs, logic requests, system modifications, testing, systems development, and design.
  13. Ensure the efficiency of enrollment services procedures by developing and maintaining procedure manuals for enrollment services system users, coordinating informational updates with other administrative offices that use the enrollment services system, and developing and managing enhanced enrollment services via technical tools.
  14. Perform other duties as required or as assigned.

Clearances: Current criminal record/child abuse clearances will be required if offered the position and in order to be employed at the College. The three clearances are Pennsylvania Child Abuse History Clearance, Pennsylvania State Police Criminal Records Check, and Federal Bureau of Investigations (FBI) Criminal Background Check. The College has provided instructions on how to obtain these clearances and are available here.

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The Community College of Allegheny County, located in Pittsburgh, is the largest institution of postsecondary higher education in Pennsylvania.

The college serves approximately 30,000 credit students through our four campuses, five centers and online programming. An additional 35,000 students per year enhance their knowledge and job skills through thousands of CCAC non-credit and workforce development courses.

Incorporating a learning-centered environment committed to the future of the region, CCAC continues to expand its reach through innovative programming and accessible instruction offered via convenient day, evening, weekend and online courses. CCAC endeavors to fulfill its mission to provide affordable access to quality education and offer a dynamic, diverse and supportive learning environment that prepares the region’s residents for academic, professional and personal success in a changing global society.

The Community College of Allegheny County provides a supportive and transformative learning environment that prepares graduates to meet critical needs in the region’s workforce. Stakeholders have strong personal connections with CCAC and support it as a sound investment in community and economic vitality.

The Mission of the Community College of Allegheny County is to provide affordable access to quality education and offer a dynamic, diverse and supportive learning environment that prepares the region’s residents for academic, professional and personal success in our changing global society.

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