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Senior Annual Giving Coordinator

Westfield State University

Job Details

Senior Annual Giving Coordinator

About Westfield State University:

In 1839, Westfield State University was founded on the ideals of Horace Mann who sought to improve society through education. We were the first public education institution without barrier to race, gender or economic class. The spirit of innovative thinking and social responsibility is forged in a curriculum of liberal arts and professional studies contributing to the development of knowledge, skills, and character essential for students to become responsible leaders and engaged citizens.

Westfield State is a highly residential campus with approximately 55% of our 3,100 full-time undergraduate students living on campus. The campus is ideally situated on the edge of the Berkshire Mountains in western Massachusetts just 30 minutes from the thriving cultural centers of Springfield, Northampton, and Amherst with a selection of museums, theater, collegiate and minor league sports, hiking trails, and restaurants. The University is within 1.5 hours of Boston and Albany and within 3 hours of New York City and the Green Mountain range of Vermont.

Thank You for Your Interest in Becoming a Westfield State Community Member

You are welcome here. You can advance your career and make a difference here. We invite you to bring your whole self and talents to Westfield State University. The University seeks applicants whose record of teaching, student advising, research, and administration positions them to contribute to the everyday practice of our institutional values.

Our Values

Westfield State commits to values that strengthen a common bond among all members of our community and promotes a rich campus environment.
  • Embrace Diversity - We treat all members of our community with dignity and respect.
  • Maintain Excellence and Integrity - We maintain excellence and integrity in all that we do.
  • Collaborate with Each Other - We make decisions in a transparent and collaborative manner.
  • Provide Accessible Education - We commit to providing an accessible, affordable public higher education for all.
  • Build a Strong Community - We are inclusive and ensure equity, supporting the personal development of all community members, and embracing multiple perspectives.
  • Engage the Outside Community - We support civic engagement in local, regional, and global initiatives.

Job Description:

Campus Title: Senior Annual Giving Coordinator
State Job Title: Staff Assistant
Department: Institutional Advancement
Job Code: HA5600
FLSA Status: Exempt
Funding: 7115-0100
Bargaining Unit: APA
Job Type: Full-time Permanent
Timeframe: 52 Weeks
Shift: 9:00 a.m.-5:00 p.m. Monday- Friday
Regular Days Off: Saturday and Sunday
Supervision Received: The Senior Annual Giving Coordinator reports to the Director of Advancement
Supervision Exercised: The Senior Annual Giving Coordinator supervises student employees and volunteers.
Salary: $60,000.00-$62,000.00 (Salary will commensurate with education and Experience)
General Statement of Duties:
The Senior Annual Giving Coordinator reports to the Associate Director / Major Gift Officer. The purpose of this position is to increase philanthropic resources across all programs and operating units of Westfield State University. The Senior Annual Giving Coordinator provides leadership in designing, implementing, and evaluating the programs, which build a long-term base of support for WSU. In collaboration with the University Advancement team, the Senior Annual Giving Coordinator develops and implements strategies that include aggressive and creative direct and electronic mail, as well as deployment of new technologies in annual giving (social media, etc.). This work also demands close collaboration with faculty, staff, and volunteers on various special initiatives to increase annual gifts from alumni, friends and corporations through identification, cultivation, and solicitation.
Duties and Responsibilities:
Duties include but not limited to:
  • The Senior Annual Giving Coordinator is responsible for all annual giving programs and the initiation of new programs, as well as setting annual dollar and donor number goals, establishing strategies to reach those goals, and monitoring progress against goals.
  • Direct and implement a comprehensive, year-long annual giving solicitation strategy, including direct mail, e-mail, text, and volunteer engagement to solicit alumni, parents, families, friends, faculty, staff and retirees. This includes developing themes, writing and creating collateral for such, as well as acknowledgement letters for the annual solicitation program. The Senior Annual Giving Coordinator will supervise all components of outreach, working with other staff, interns and work study students as appropriate.
  • Develop and implement a written master plan and calendar for all phases of annual giving, and share with Advancement team regularly.
  • Oversee and manage an outreach program to integrate telemarketing, social media and direct mail campaigns.
  • Collaborate with the Alumni Office staff, to direct and implement the giving solicitation strategy for alumni with a particular focus on younger alumni, while seeking opportunities to increase student philanthropy
  • Participate in planning meetings, accepting special assignments, assisting colleagues and providing support for all ongoing programs and operations as needed. Work with alumni team to highlight impact of annual fund in e-newsletters and Focus Magazine.
  • Work as part of the Advancement team to staff events, meetings and related activities.
  • Perform other related duties assigned.


Required Qualifications
  • Bachelor's degree and minimum of three years of experience in fundraising, preferably in a higher education setting.
  • Excellent writing and communication skills, social media skills, and excellent organizational and planning skills.
  • Experience running a phone-a-thon effort desired.
  • Familiarity and dexterity managing multiple software platforms.
  • Demonstrated ability to manage and motivate volunteer and student workers.
  • Flexibility with schedule, and willingness to work weekends and nights as necessary.
  • Ability to work independently.
  • Familiarity with computerized information systems, including Raiser's Edge (strongly preferred).
  • Proficiency with databases and spreadsheets, and the ability to simultaneously manage multiple projects with required deadlines.
  • Proven ability to work effectively as part of a team and take the lead on certain projects.

Additional Information:


Salaries for current Westfield State University employees and individuals currently working for the state of Massachusetts must be calculated individually in accordance with collective bargaining agreements as well as state policies. State job specifications may be found on the Department of Higher Education's webpage.

Employee Benefits:

Benefits are an important component of an employee's total compensation package.
  • Health Insurance: Westfield State offers a variety of HMO, POS, and PPO-type health insurance plans for eligible employees with coverage effective on the 1st of the month following the 60 days of employment.
  • Retirement: the MA State Employee Retirement System provides eligible employees with a retirement pension following a 10-year vesting period. In lieu of the retirement pension, eligible employees may select the Optional Retirement Plan with a maximum 5% employer matching contribution.
  • Tuition Waivers & Discounts: eligible employees, including spouses and dependent children, receive reduced tuition at MA state colleges, community colleges, and universities.
  • Paid Time Off: employees receive 11 paid holidays and generous vacation, personal, and sick leave benefits.
  • Additional information regarding employee benefits is available on the University's Benefits & Wellness webpage.

Disability Accommodations

Westfield State University is committed to the full inclusion of individuals with disabilities and will ensure the availability of reasonable accommodations. If a reasonable accommodation is needed to participate in the job application or interview process, please contact Human Resources at (413) 572-8809 or visit us in the Horace Mann Building, 1st floor.

Background Check

Employment is contingent upon the successful completion and review of a background check. A criminal record will not automatically disqualify an applicant from consideration.

Application Instructions:

An on-line application is required. The successful candidate must submit an official transcript at the time of hire. Interested candidates should electronically attach the following documents:
  • Resume
  • Cover Letter
  • Contact information for three references *
  • Copy of unofficial transcript of highest degree

* Provide the contact information for reference providers in the reference section of the online application.

Deadline: The job posting will be open a minimum of ten days and, if needed, will remain open until finalists have been selected.

NOTE: If you need assistance completing your application please contact our online Help Desk. The link to the help desk can be found at the top of the page via Contact Us.

To apply, visit

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Westfield is an education leader committed to providing every generation of students with a learning experience built on its founding principle as the first co-educational college in America to offer an education without barrier to race, creed or economic status.



Founded in 1838 by educational reformer and political leader Horace Mann, Westfield State was the first co-educational college in America dedicated to free, public education for teaching professionals without regard to race, creed or gender.


The College today calls upon this rich tradition of practical innovation as it develops and refines relevant and rewarding fields of study, opportunities for service, and global experiences. Westfield's residential nature and beautiful setting at the base of the Berkshire Mountains offers every student a rich, classic college experience.

Athletics, superb outdoor recreation, 100+ student clubs and organizations, international studies, leadership opportunities, national and international guest speakers, and close connections with the city of Westfield lend a collegial air to the future-focused Westfield learning community.


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