Search #: 496881
Work type: Full-time
Location: Storrs Campus
Categories: Marketing and Communication

JOB SUMMARY

UConn’s School of Engineering is searching for a Manager of Communications and Digital Strategy (Publicity/Marketing Manager). Reporting to the Dean and Assistant Dean, this position creates, oversees, and delivers an integrated strategic communications effort designed to promote and advance the School of Engineering with an emphasis on initiatives related to public relations, digital presence, and marketing.

The School of Engineering stands out as a major contributor to instructional and research excellence at the University of Connecticut.

DUTIES AND RESPONSIBILITIES

Working collaboratively with departments, programs, faculty, and others across the School of Engineering and beyond, Manager of Communications and Digital Strategy develops and leads the communications strategy that articulates the vision and accomplishments of the School. They serve the following functions:

Generate content for communications (PR, new items, official communications, annual reports, and other forms of reports as needed) and media.

Digital media and public relations manager.

Marketing communication strategist and brand advisor.

Senior writer/editor.

Oversee professional staff including webmaster, graphics designer, freelance writers, and freelance videographers.

Manage communication team budget.

Strategy and growth of opportunities for faculty award recognition.

Other duties as assigned by the Dean or Assistant Dean.

MINIMUM QUALIFICATIONS

Bachelor’s degree in English, journalism, communications, public relations, or a related field.

At least six years of related experience.

Experience working with news/media reporters.

Demonstrated excellence in writing.

Proven ability to generate content for various forms of communication media.

Strong attention to detail and planning and organizational skills.

Proven ability to organize and produce clear, compelling communications content while adhering to branding standards.

Experience creating content for social media promotion on a variety of platforms (e.g., Facebook, Twitter, LinkedIn, YouTube, Instagram).

Proficiency with MailChimp or similar email marketing platforms.

Proficiency with Aurora WordPress or other CMS, as well as experience developing and building website content; HTML knowledge is a plus.

Experience in event planning.

Media relations experience (e.g., fielding inquiries from the media, composing, editing, and pitching news releases and op-eds).

PREFERRED QUALIFICATIONS

Master’s degree in English, journalism, communications, public relations, or a related field.

Prior experience creating a marketing/digital media strategy for an organization.

Prior knowledge related to UConn, STEM, and/or Connecticut.

At least one year serving as supervisor of professional staff.

Experience in higher education.

Proven ability to produce communications content on behalf of administrators that is oftentimes highly sensitive in nature and must be completed under pressure for delivery to high-level stakeholders.

Proficiency with Google Analytics and Qualtrics.

Digital accessibility knowledge, experience in producing videos, and photography skills.

Experience with art direction/digital design.

APPOINTMENT TERMS

This is a full-time, permanent position. The University offers a competitive salary, and outstanding benefits, including employee and dependent tuition waivers at UConn, and a highly desirable work environment. For additional information regarding benefits visit https://hr.uconn.edu/benefits-beyond-pay/.

TERMS AND CONDITIONS OF EMPLOYMENT

Employment of the successful candidate is contingent upon the successful completion of a pre-employment criminal background check.

TO APPLY

Please apply online at https://hr.uconn.edu/jobs, Staff Positions, Search #496881 to upload a resume, cover letter, contact information for three (3) professional references, and three examples of communication products developed by the applicant (e.g., articles, websites, social media posts) submitted as a .pdf file(s) or link to electronic media. One of the required examples provided by the candidate should be a sample marketing plan for the UConn School of Engineering.

This job posting is scheduled to be removed at 11:55 p.m. Eastern time on October 14, 2022.

All employees are subject to adherence to the State Code of Ethics which may be found at http://www.ct.gov/ethics/site/default.asp.

The University of Connecticut is committed to building and supporting a multicultural and diverse community of students, faculty and staff. The diversity of students, faculty and staff continues to increase, as does the number of honors students, valedictorians and salutatorians who consistently make UConn their top choice. More than 100 research centers and institutes serve the University’s teaching, research, diversity, and outreach missions, leading to UConn’s ranking as one of the nation’s top research universities. UConn’s faculty and staff are the critical link to fostering and expanding our vibrant, multicultural and diverse University community. As an Affirmative Action/Equal Employment Opportunity employer, UConn encourages applications from women, veterans, people with disabilities and members of traditionally underrepresented populations.

Advertised: Sep 30 2022 Eastern Daylight Time
Applications close: Oct 14 2022 Eastern Daylight Time