Job no: 499166
College / VP Area: Vice President for Student Life
Work type: Staff
Location: Newark
Categories: Communications & Public Relations, Full Time

PAY GRADE: 29E

CONTEXT OF THE JOB:

Under the general direction of the Digital Communications Specialist and in close alignment with the Office of Communications and Marketing (OCM), the Digital Content Specialist provides digital design and web communication expertise for the Division of Student life. A major emphasis is on carrying out the digital strategy of the Division with specific focus on website updates and implementation and maintenance of accessibility standards in the digital space. The Digital Content Specialist assists the broader communications and marketing aspects, such as assisting with the collection of user experience feedback and coordination of data sets to ensure accuracy of target audiences.

RESPONSIBILITIES:

Digital & Web Maintenance

• Creates, updates, and revises websites across the Division of Student Life.
• Updates web content based on divisional and stakeholder feedback.
• Assists with the execution of the digital design and web strategy.
• Implements accessibility recommendations to ensure compliance with ADA and University standards.
• Executes web changes and updates to meet University brand standards.

User Experience & Data Collection

• Assists with maintenance of the database of divisional platforms to streamline processes, prevent duplication of functionality, and recommend operational efficiencies.
• Updates data within technology platforms to ensure consistency, accuracy, and appropriateness of audience information and security of stored data.
• Assists Digital Communications Specialist with planning for collection of target audience user experience feedback on regular basis.
• Assists with collection of data related to user experience feedback.

Portfolio Partnership

• Supports the work and mission of the Division of Student Life through committees, task forces, and special assignments
• Assists with project management and communication with relevant stakeholders within assigned portfolio(s) around communication and marketing requests.

QUALIFICATIONS:

• Bachelor's degree in Art and Design, Visual Communications, Graphic Design, Multimedia or related field and a minimum of three years of job-related experience.
• Proficiency in the basic design tools, including mastery of Adobe Creative Suite. Deep understanding of emerging design trends and technology platforms that support digital marketing and user experiences, as well as creating print marketing.
• Ability to think conceptually and articulate ideas well, develop ideas on a given topic or situation, and develop creative ways to solve a problem.
• Comprehension of brand architecture, brand identity, and brand positioning as it informs creative work.
• Excellent project management skills. Demonstrated ability to execute and distribute projects as part of a predefined marketing plan and communications strategy to a creative team and oversee those projects completion.
• Outstanding oral, written, presentation, and interpersonal communication skills.
• Strong understanding of design principles and multimedia skills, including mastery of Adobe Creative Cloud software. Skills in both photography and videography as well as editing abilities preferred. Proficiency in Microsoft or Apple Office tools and database experience required.
• Proven ability to work equally well independently and with project teams.
• Ability to manage multiple priorities with organizational skills and attention to detail.
• Demonstrated understanding and consideration of the differing needs and concerns of individuals with varying identities, cultures, and backgrounds.
• Committed to fostering a workplace culture of belonging, where diversity is celebrated, and equity is a core value

Notice of Non-Discrimination, Equal Opportunity and Affirmative Action
The University of Delaware does not discriminate against any person on the basis of race, color, national origin, sex, gender identity or expression, sexual orientation, genetic information, marital status, disability, religion, age, veteran status or any other characteristic protected by applicable law in its employment, educational programs and activities, admissions policies, and scholarship and loan programs as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VII of the Civil Rights Act of 1964, and other applicable statutes and University policies. The University of Delaware also prohibits unlawful harassment including sexual harassment and sexual violence.

Applications close: Open until filled