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Fayetteville State University Media Relations Manager (Temporary Position)

Fayetteville State University
Fayetteville, NC

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Administrative Jobs
Technology, Multimedia & Audiovisual
Employment Type
Full Time
Institution Type
Four-Year Institution
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Job Details

Position Title::

Fayetteville State University Media Relations Manager (Temporary Position)

Position Number::


Full-time or Part-time::

Full Time


Temporary Pools

Posting Number::


Job Category::


Hiring Range::

$27.00.00 - $33.00.00

Overall Position Competency::


Description of primary duties and responsibilities::

Brief Summary of Job Duties

Working with the Associate Vice Chancellor for Strategic Communication, the Media Relations Manager (“Manager”) develops and implements strategies for increasing public understanding and awareness of the campus. The Manager is responsible for providing news and information for the public and key audiences through a clear understanding of news, skilled work with the media, programs for public outreach, and / or strategic communication of the institution’s messages.

Description of Work Continued::

Job Functions/Duties

Media Relations

  • Writes and distributes press releases on behalf of the university
  • Anticipates potential areas of interest or concern and develops communications strategies and tactics to prepare Fayetteville State University to successfully and effectively address these areas to the media and various public audiences.
  • Drafts University statements and working with the AVC of Strategic Communication develops responses to media requests.
  • Works closely with the AVC of Strategic Communication to draft messages targeted to campus’s external and internal audiences.
  • Develops and maintains media contacts. Oversees the maintenance and regular updating of media distribution lists. Monitors the press to identify opportunities for publicizing FSU projects and people and to stay abreast of the needs and interests of print, broadcast, and digital media.
  • Working with the AVC of Strategic Communication, develops and continually optimizes distribution strategies to maximize reach of FSU news content.
  • Working with the Public Communications Specialist, develops and implements new distribution methods/channels for news and information about the campus to print, broadcast, and digital media, as well as directly to the public. Adapts and implements new media techniques and technologies to help tell the FSU story.
  • Monitors important campus and FSU issues to assist in developing campus responses as needed. Keeps abreast of key issues in higher education on the national, state, and local level.
  • Provides professional advice to campus administrators, faculty and staff members, and students concerning publicity needs and planning and the news media’s preferences and practices.
  • Ensures that proactive media placements are consistent with strategic messaging goals.

Minimum Education and Experience Requirements::

  • Bachelor’s Degree in Marketing, Communications, Public Relations or related field or equivalent combination of education/experience
  • 4 – 6 years or progressive experience working with media
  • Excellent written, verbal, interpersonal communications, active listening, and political acumen skills

Preferred Qualifications::

  • Experience working in a fast-paced environment in PR or journalism

Special Instructions to Applicants::

For full consideration, please include a resume and a cover letter as part of your application.

Open Until Filled::


Other Information:

If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations.

EEO Statement::

This position is subject to the successful completion of an employment background check. An employment background check includes a criminal background check, employment verification, reference checks, license verification (if applicable), academic verification and credit history check (if applicable).

Fayetteville State University is committed to equality of educational opportunity and employment and does not discriminate against applicants, students, or employees based on race, color, national origin, religion, sex, gender identity,sexual orientation, age, disability, genetic information or veteran status. Moreover, Fayetteville State University values diversity and actively seeks to recruit talented students, faculty, and staff from diverse backgrounds.

Veteran's Statement:

Fayetteville State University is a VEVRAA Federal Contractor and seeks priority referrals of protected veterans for our openings.

Quick Link:


Working at Fayetteville State University

Fayetteville State University (FSU) is a member of the prestigious University of North Carolina System. Situated in southeastern North Carolina, FSU prides itself in being in one of the most diverse cities in the country and neighbor to one of the nation’s largest military installations – Fort Bragg.

FSU has a rich history that serves as genesis for its current status as a leading institution of higher learning. A year after the Civil War ended, the Phillips School provided primary education to Fayetteville’s black citizens, and the Sumner School provided intermediate education for this population. The two schools were consolidated in 1869 and dedicated in April of that year as the Howard School, in honor of the Freedman’s Bureau chief General O.O. Howard. Seven prominent African-American men pooled $136 to purchase two lots for the first building that housed the Howard School. Robert Harris was named the first principal of the Howard School.

In 1877, the Howard School became not just the first public normal school for African Americans in North Carolina but also the first state-sponsored institution for the education of African-American teachers in the South. It was renamed the State Colored Normal School in Fayetteville that year, Fayetteville State Teachers College in 1939, Fayetteville State College in 1963, and Fayetteville State University in 1969.

While FSU’s roots are as a teacher education institution, it now offers nearly 70 degrees at the baccalaureate, masters and doctoral levels. Many of the programs are accredited by the top agencies. The university’s School of Business and Economics is endorsed by the Association to Advance Collegiate Schools of Business (AACSB). AACSB is one of the most prestigious and rigorous accrediting bodies for business programs in higher education. Currently, less than one-third of U.S. business programs and only 15% of the world's business programs have earned AACSB accreditation. Receipt of this distinguished accreditation provides evidence that FSU’s School of Business and Economics has established itself as a leader among business schools. Additionally, the Master of Business Administration program has been cited by U.S. News and World Report and The Princeton Review as one of the best graduate business school programs in the country. The Department of Criminal Justice is accredited by the Academy of Criminal Justice Sciences (ACJS). FSU’s criminal justice program is the only such program in North Carolina to hold ACJS certification.

FSU is rapidly becoming a center for research and technology. In spring 2010, the university, in conjunction with the University of North Carolina at Pembroke, cut the ribbon on the Southeastern North Carolina Regional Microanalytical and Imaging Center. The center is home to the electron microprobe, an advanced imaging tool that magnifies objects up to 300,000 times.

FSU is a partner in the community. The institution has formulated a strong relationship with the local municipality and with civic and social organizations in the area. The institution enjoys its partnership with its military neighbors. In the coming years, as a result of Base Realignment
and Closure (BRAC), Fort Bragg will be home to more than 50,000 soldiers and some of the nation’s top military brass. To address their educational needs, FSU has implemented a degree in intelligence studies with plans to offer more academic programs with the military in mind.

Students who come to FSU know they will be learning in a nurturing environment from some of the top scholars in their respective fields. As they matriculate, they know their degrees will prepare them to be 21st century global scholars, change agents, and contributing members of society.

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