Creative Content Producer, Department of Athletics

Job Details

Application Instructions:

External Applicants: Please upload your resume on the Apply screen. Your application will automatically populate your resume details, and you may verify and update data on the My Information page.

Please add your cover letter and any other documents required for the position to the Resume/CV document upload section at the bottom of the My Experience application page. Use the Select Files button to add multiple documents including your cover letter and supporting documents. The My Experience page is the only opportunity to add your cover letter and supporting document attachments. You will not be able to modify your application after you submit it.

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** Cover letter required for all positions and optional for facilities, campus services, and hospitality positions unless otherwise specified.

Job Description Summary

Develop creative video content for Wake Forest Athletics with focus on assigned teams within the Demon Deacon’s 18 varsity athletic programs. Provides leadership and assistance in the creative and visual storytelling direction for Wake Forest Athletics through video and moving imagery, while providing additional graphic and photo support when needed to complete tasks.

Job Description

Essential Functions:

  • Assist in producing creative video, graphics, photos, and other creative content for assigned sports in a timely manner, while meeting the overall strategy and philosophy goals of the department.
    • Generate digital content for posting on athletic teams’ social media sites.
    • Meet quick turnarounds to post high quality videos on the same day that events occur, while also balancing multiple video projects.
    • Prepare video packages for team functions and/or approved distribution on the Athletic Department website and social platforms.
    • Edits and creates vision of video content through both visual and audio deliverables.
    • Plans, directs, shoots, and edits video and multi-media productions.
    • Provides leadership in photo and video shoots for assigned sports.
    • Assists in the production of graphic design needs as needed to complete projects.
  • Assist video operations team to ensure other sport projects are moving from concept to production, and from production to completion in an effective and efficient manner.
  • Work with a team of creative content producers to deliver video content across multiple platforms.
  • Collaborate with supervisors and team to maintain strategy and content calendar to produce videos and digital elements for internal and external promotional efforts.
  • Assist with establishing staff vision and philosophy for all social media platforms.
  • Provide insight to push department forward with emerging trends in social, digital media, as well as in-venue entertainment.
  • Uphold department branding guidelines & identity standards.
  • Optimize, proof, upload and track videos to ensure accuracy prior to sharing with the rest of team and clients.
  • Maintain quality control and enforce correct file and Meta data conventions.
  • Create the right balance of content strategy, business skills, editorial expertise, and creative vision while taking on the challenge of ensuring the quality, consistency, and adherence to the University’s brand identity.
  • Research the latest video styles and trends and understand how to apply those learnings to video services.
  • Work across the Wake Forest community to provide creative vision to enhance the overall university video communications efforts.
  • Perform other duties as assigned

Minimum Qualifications:

Bachelor's degree in Filmmaking, Public Relations, Communications, Videography, Photography, Graphic Design or related field, plus 1-2 years of related experience. Experience with Adobe Creative Suite required, specifically Adobe Premiere and Adobe After Effects.

Knowledge, Skills, Abilities:

  • Professional, optimistic, positive problem-solver.
  • Required to work quickly, efficiently, and with adaptability under strict deadlines.
  • Ability to work long hours including nights, weekends and holidays
  • Excellent written and oral communication skills.
  • Experience within NCAA Division I college athletics program desired.
  • Work experience and knowledge of video production, including but not limited to shooting, non-linear editing, color correction, audio editing.
  • Proven success producing creative and innovative multi-media content, as well as experience in other multi-media production platforms (web sites, animation, graphic design) desired
  • Ability to translate ideas and understand limitations in a variety of creative applications such as Adobe Creative Suite, Adobe Premier, Photoshop, Prelude, Lightroom, Google Drive, along with limitations of physical production and computer generated post production techniques.
  • Knowledge of professional and cinematic video cameras required, including but not limited to Sony F5, FS5, a7 family of cameras
  • Must be well-versed in color grading, audio mixing and creating basic support graphics.
  • Creative thinker who can balance the institutional brand and key Athletics initiatives with novel concepts.
  • Familiarity with digital media workflows and audio production equipment including the various uses, capabilities, applications, limitations, and costs.
  • Must possess superior image-making and storytelling capabilities.
  • Must collaborate with a variety of media experts across integrated campaigns.
  • Ability to manage multiple projects concurrently; ability to meet deadlines.
  • Ability to work in high pressure situations.
  • Knowledge of superior customer service standards and practices.
  • Ability to work after hours and/or weekends and on-call, as specified by supervisor, and availability to travel with teams.
  • Valid driver license with good driving record; must be insurable.

Supervisory Responsibility:

Supervises, trains, provides work direction and problem solving assistance for student workers, and interns assigned to creative projects\tasks.

Additional Job Description

Wake Forest University requires proof of full vaccination with an FDA approved or authorized COVID-19 vaccine for all positions posted on or after September 13, 2021. Wake Forest University requires that you provide satisfactory proof of full vaccination status to Human Resources within three days of your hire date. You must also maintain full COVID-19 vaccination status, as classified by the CDC, during your employment at Wake Forest University.

Consistent with federal, state and local law, Wake Forest University will consider accommodations for disability- and religious-based reasons unless providing an accommodation would result in an undue hardship to the University.

If you seek an accommodation from the vaccination requirement for disability- or religious-based reasons, you should contact Human Resources.

New employees who are hired into positions posted prior to September 13, 2021, offers of employment made to new employees prior to that date, and employees for positions at Graylyn Conference Center are generally exempt from the vaccination requirement unless the employee’s position is otherwise subject to a vaccination requirement due to the essential components of the position as described in Policy.

Time Type Requirement

Full timeNote to Applicant:This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

Wake Forest seeks to recruit and retain a diverse workforce while promoting an inclusive work environment committed to excellence in the spirit of Pro Humanitate. In adherence with applicable laws and as provided by University policies, the University prohibits discrimination in its employment practices on the basis of race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and veteran status and encourages qualified candidates across all group demographics to apply.


Wake Forest University, formed in 1834, has experienced decades of growth and innovation.  WFU is a distinctive university that combines a liberal arts core with graduate and professional schools and innovative research programs.  The University embraces the teacher-scholar ideal, which prizes the personal interaction between students and faculty.  It is a place where exceptional teaching, fundamental research and discovery, and the engagement of faculty and students in the classroom and the laboratory are paramount.

Wake Forest University is a community that seeks the enlightenment and freedom which come through diligent study and learning. Its higher goal, however, is to give life to the University motto "Pro Humanitate," as members translate a passion for knowledge into compassionate service. The community shares a tradition that embraces freedom and integrity and acknowledges the worth of the individual. The heritage, established by the school's founders and nurtured by succeeding generations, promotes a democratic spirit arising from open-mindedness and discourse. Wake Forest fosters compassion and caring for others. Its collective strength and character are derived from the values and distinctive experiences of each individual; therefore, it affirms the richness of human intellect and culture and its contribution to knowledge, faith, reason, and dialogue. Furthermore, it strives toward a society in which good will, respect, and equality prevail. To that end, Wake Forest University rejects hatred and bigotry in any form and promotes justice, honor, and mutual trust.​

The University is comprised of:  the undergraduate college, Graduate School of Arts and Sciences, School of Business, School of Divinity, School of Law, and School of Medicine (located on the Bowman Gray campus with Wake Forest University Baptist Medical Center) and today enrolls about 4,846 undergraduates and 2,823 students in graduate programs at its principal location, the Reynolda campus.  Students at Wake Forest University enjoy a great deal of access to and interaction with world-class faculty both in and out of the classroom setting with a student-faculty ratio of 11:1.  Wake Forest employs approximately 2,772 full and part-time faculty and staff.

Wake Forest is a collegiate university offering a vibrant, intellectual community with a rich cultural life, an impressive array of facilities, and a strong athletics program competing in the fifteen-team Atlantic Coast Conference (ACC).  Since its founding, the university has adopted the motto “pro humanitate,” which is exemplified by a deep institutional commitment to public service and engagement with the world. Wake Forest has a strong commitment to holistic, eight-dimensional well-being for students, faculty and staff as evidenced in the Thrive initiative.

Winston-Salem, NC

Wake Forest is located in Winston-Salem, NC, a beautiful, mid-sized city centrally located in the Piedmont-Triad region of North Carolina.  Winston-Salem is a family-friendly city with high quality schools, numerous outdoor recreational activities and events, and is known for its vibrant and thriving arts scene.

Winston-Salem residents enjoy close proximity to the beautiful Blue Ridge Mountains (1.5 hours) and Atlantic beaches (4 hours), a moderate climate with four distinct seasons, a very reasonable cost of living, and an eclectic variety of restaurants, wine bars, and breweries for dining with friends and family.  Winston-Salem offers many of the amenities of a large city but with the sense of community and quality of life of a smaller town (

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