Digital Content SpecialistCampus:
Ankeny CampusJob Number:
As soon as possibleJob Category:
Administrative/Professional PositionsApplication & Position Contact Information:
Human Resources at (515) 964-6479 or [email protected] for information concerning the application process. Todd Jones at 515-964-6242 or [email protected] for information concerning the position or your status once the position has closed.Salary Information:
Starting salary: $57,444Job Summary:
The salary of the finalist(s) selected for this role will be set based on a variety of factors, including but not limited to, internal equity, experience, education, specialty and training. The starting salary range represents the College’s good faith and reasonable estimate of the range of possible compensation at the time of posting.
Pay Grade: A4
Coordinate and execute the College’s digital advertising and content generation programs and support with audience engagement and analysis of advertising programs.Essential Functions:
Develop content (copy and video) to enhance/promote marketing programs and engage audiences via digital and social advertising platforms. Develop content strategy and execution; be a skilled video story teller that conveys the College’s key messages and goals on TikTok, YouTube and other digital platforms; research and identify new digital trends or opportunities; and understand DMACC’s various audiences and how to effectively engage and impact them.Coordinate and execute DMACC’s digital and social advertising program. This includes placement on current digital advertising platforms such Facebook, TikTok and YouTube, along with keeping current on new/upcoming platforms, apps, etc. Develop campaign demographics, coordinate creative sets, run/ analyze reports, and modify ads to maximize results. Work the college clients to offer advice and assistance with digital campaigns. Coordinate campaigns with digital vendors to ensure consistency of campaigns and programs.Coordinate and execute DMACC’s E-mail marketing program to engage prospective/current students, and other audiences served by DMACC.Perform other duties as assigned.Required Qualifications:
Bachelor degree in marketing/advertising, video production, journalism or related field and one year of experience in advertising agency or commercial/institutional marketing positionDesired Qualifications:
OR Associate degree in marketing/advertising, video production, journalism or related field and three years of experience in advertising agency or commercial/institutional marketing position
OR 30 credits plus four years of experience in advertising agency or commercial/institutional marketing position.Experience managing digital advertising or a content creation program on behalf of an organization.
Experience working with E-mail marketing platforms (Constant Contact, Mail Chimp, Salesforce Marketing Cloud).Understanding and engaging digital advertising platforms, trends and best practices.
Demonstrated proficiency in digital advertising or writing/editorial skills for electronic media.
Video production skills.
Copywriting and editorial skills.
Strong communication skills.
Ability to plan, organize and manage time.
Demonstrated ability to establish and maintain a professional working relationship with a wide variety of individuals coming from diverse backgrounds.Knowledge of current software applications.
Photography skills.Physical Requirements:
Advertising agency experience.
Experience with digital media buying.
Experience with data/list management associated with E-mail marketing platforms, including but not limited to segmentation, data cleansing and email validation, and evaluation of campaign. Demonstrated experience engaging diverse audiences.
- Lift Floor to Waist < 10 lbs
- Carry < 10 lbs x 100 ft
- Push/pull horizontal 10 lbs x 18 in
- Lateral Pinch
- Forward reach
- Neck Flexion, Extension & Rotation
- Fine Motor Coordination
- Hand & Foot Coordination
- Ability to be Mobile
Mobility accommodations will be reviewed on a case-by-case basis and determined by the essential functions of this position.Physical Demand Category:
LightPost offer, Pre-Employment Physical Test:
Monday-Friday, day hoursPosting Date:
05/09/2022Deadline for Submitting Applications:
05/22/2022Open Until Filled:
NoSpecial Instructions to Applicants:
DMACC is an Affirmative Action/Equal Employment Opportunity employer and embraces diversity. Women, minorities, individuals with disabilities and veterans are encouraged to apply. Individuals with disabilities desiring a reasonable accommodation in the application process should notify Human Resources at 515-964-6301 or by email [email protected]Quick Link for Postings:
THIS VACANCY REQUIRES: 1) A complete DMACC Employment Application (personal information, educational history, employment history, and supplemental questions). Incomplete applications and commenting “See Resume” will not be accepted. The application form will be used to screen applicants for required qualifications. 2) Attachment of transcripts to your electronic application. Transcripts must include the applicant’s name and degrees conferred. Scanned copies are acceptable.
Des Moines Area Community College shall not engage in nor allow discrimination covered by law against any person, group or organization. This includes in its programs, activities, employment practices, or hiring practices, and harassment or discrimination based on race, color, national origin, creed, religion, sex, sexual orientation, gender identity, age, disability, genetic information (in employment), and actual or potential parental, family or marital status. Veteran status in educational programs, activities, employment practices, or admission procedures is also included to the extent covered by law.
Individuals who believe they have been discriminated against may file a complaint through the College Discrimination Complaint Procedure (HR3010). Complaint forms may be obtained from the Campus Provost’s office, the Academic Deans’ office, the Judicial Officer, or the EEO/AA Officer, Human Resources. ADA questions and concerns may be directed to the Section 504/ADA Coordinator at 2006 S Ankeny Blvd, Bldg 6, Ankeny, IA 50023, phone 515-964-6857, [email protected] Title IX questions and concerns may be directed to the Title IX Coordinator at 2006 S Ankeny, Blvd, Bldg 1, Ankeny, IA 50023, phone 515-964-6216, [email protected] Questions or complaints about this policy may be directed to the Director of the Office of Civil Rights, U.S. Department of Education, John C. Kluczynski Federal Building, 230 S. Dearborn Street, 37th Floor, Chicago, IL 60604-7204, phone 312/730-1576, fax 312-730-1576, TDD 800-877-8339, email [email protected]