Director, Undergraduate Admission & Recruitment

Job Details

Director, Undergraduate Admission & Recruitment

Morgan State University

Job Title: Director, Undergraduate Admission & Recruitment
Division: Enrollment Management & Student Success
Department: Undergrad Admissions & Recruitment
Work Status: Full Time
Position Category: Staff
FLSA: Exempt
Pay Range
Commensurate with Experience
Maximum: Commensurate with Experience
Fund Source: State Support

Brief Summary of Job Duties

  • Strategizes, develops, and implements a comprehensive annual and longer-term undergraduate recruitment plan in consultation with the VP for EMASS, AVP for EMASS Operations, and internal and external partners. Components of the plan will include, but are not limited to, the following: development of an inquiry pool through the use of student search services, college fairs and high school visits, high school and community college relations, use of the web and emerging technologies, digital marketing and communication strategies, effective use of CRM technologies, campus visit programs, publications, and correspondence. Anticipates and plans for emerging issues related to student recruitment.
  • Oversees the day-to-day execution of strategy and tactics to meet the University's recruitment goals.
  • Leads the planning and execution of high-impact strategies, events, and programs to attract and enroll a highly qualified, talented, and diverse student body. Participates directly in recruitment events and travel as needed.
  • Manages the development of the prospect and inquiry pools, conversion, and yield aspects of the enrollment funnel, and works closely with the Assistant Vice President (AVP) for EMASS Operations, who manages the application processing and application review aspects of the funnel.
  • Works closely with the AVP for EMASS Operations to ensure optimal student experience throughout the recruitment, application processing and review, admission, and onboarding process.
  • Supports the development and execution of the University's financial aid leveraging strategy, working closely with the Director of Financial Aid, VP for EMASS, and the AVP for EMASS Operations.

    Office Management
  • Recruits, recommends for hiring, trains, manages, coaches, and evaluates recruitment personnel. Develops and maintains job descriptions for assigned positions. Plans, directs and delegates work to assigned staff.
  • Provides leadership for the professional development of staff as individual and team contributors to ensure high-quality staff performance. Cultivates a culture of collegiality, collaboration, and excellence.
  • Regularly engages in professional development to remain current in the field, such as professional reading, networking, attending conferences, and trainings.
  • Ensures that the Office of Undergraduate Admission and Recruitment adheres to office, divisional, and institutional policies and procedures, federal and state regulations and the ethical standards of the NACAC and other professional associations. Establishes, implements and evaluates office policies and procedures, in consultation with the VP for EMASS.
  • Prepares and effectively manages the departmental budget.

    Building and strengthening partnerships
  • Proactively networks and collaborates with all levels of the university to build effective relationships that continuously enhance recruitment strategies and actions and ensure a superior experience for students at all stages of the recruitment process.
  • Represents the Office of Undergraduate Admission and Recruit and EMASS on university committees, task forces, special assignments, and at internal and external meetings as needed.
  • Partners with the Office of Alumni Relations and Strategic Engagement to manage and enhance the Office of Undergraduate Admission and Recruitment's domestic and international alumni recruiting network.
  • Establishes, maintains, strengthens and expands partnerships with feeder high schools, school districts, community colleges, and external entities to continuously enhance Morgan's visibility and recruitment efforts.

    Planning and Reporting
  • Utilizes research and information technologies in conducting market analysis and forecasting, as well as developing new markets, and creating recruitment goals
  • Provides leadership in planning, managing, and achieving the university's strategic recruitment and enrollment goals. Collects, analyzes and uses admissions and enrollment data to meet immediate and long-range university objectives.
  • Remains current on innovative management tools, the competitive landscape and best practices in the field. Maintains awareness of internal and external environmental trends and communicates those that may impact enrollment at Morgan. Recommends adjustments to admission policies and requirements.
  • Communicates changes, statistics, and other information to the EMASS VP and upon request to other leaders and stakeholders, including academic leadership and other administrative and department heads.
  • Routinely assists the EMASS VP in the preparation of reports and delivers presentations as required to the University's Cabinet and Board of Regents.

  • Other duties as assigned

    Requested Minimum Qualifications

    Education: A Master's Degree in any discipline from an accredited college or university is required.

    Experience: Five (5) years of related experience in higher education admissions and recruitment. Must have at least three (3) years supervisory experience at the assistant director level or higher. Experience in hiring, supervising, management decision-making, and team development is required. Record of successful outcomes in the development and achievement of enrollment goals. Experience with and proficiency in the use of a CRM system to effectively manage data and drive outcomes.

    Skills and Abilities:
  • Ability to work effectively with diverse students, staff, faculty, and other constituencies
  • Ability to foster a supportive, open, and collaborative working environment within the office and within the division
  • Strong interpersonal, presentation, and networking abilities, and excellent verbal and written communication skills
  • Strong customer service skills
  • Ability to effectively use various computer applications and technologies (admission application platforms, CRM, student information systems, spreadsheets, etc)
  • Ability to manage multiple priorities and respond with agility in a fast-paced environment
  • Ability to analyze and interpret information, statistics, data and situations and take appropriate action
  • Ability to manage stress and time during heavy workload periods
    High professional ethical standards and ability to understand and follow compliance requirements
    Budget management skills

    Posting Detail Information
    Posting Number:
    Number of Vacancies: 1
    Job Open Date: 04/13/2022
    Job Close Date: 06/13/2022

    Special Instructions to Applicant
    Please enter one professional and one personal reference in the References page of the application.

    To apply, please visit:

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  • Organization

    Morgan State University, a coeducational institution, is located in a residential section of Baltimore, Maryland. The campus covers an area of more than 143 acres.

    The University offers a comprehensive range of academic programs through the doctorate. Morgan is also a founding member of the Mid-Eastern Athletic Conference (MEAC).

    For over 140 years, Morgan State University has been an important part of the higher education system in Baltimore City, the State of Maryland, and the nation. Throughout its history, Morgan has served the community with distinction while meeting the educational needs of an increasingly diverse society. Its designation as Maryland's Public Urban University assures that Morgan will continue to play a prominent role in Maryland's education future.

    Morgan State University’s vision and mission statements as well as its core institutional values are consistent with the University’s Carnegie Foundation classification as a doctoral research university and are intended to direct Morgan’s strategic growth over the next decade.

    Vision Statement
    Morgan State University is the premier public urban research university in Maryland, known for its excellence in teaching, intensive research, effective public service and community engagement. Morgan prepares diverse and competitive graduates for success in a global, interdependent society.

    Mission Statement
    Morgan State University serves the community, region, state, nation, and world as an intellectual and creative resource by supporting, empowering and preparing high-quality, diverse graduates to lead the world. The University offers innovative, inclusive, and distinctive educational experiences to a broad cross section of the population in a comprehensive range of disciplines at the baccalaureate, master’s, doctoral, and professional degree levels. Through collaborative pursuits, scholarly research, creative endeavors, and dedicated public service, the University gives significant priority to addressing societal problems, particularly those prevalent in urban communities.

    Core Values
    The following institutional core values guide the promotion of student learning and success, faculty scholarship and research, and community engagement at Morgan:

    Excellence. Excellence in teaching, research, scholarship, creative endeavors, student services, and in all aspects of the University’s operations is continuously pursued at Morgan to ensure institutional
    effectiveness and efficiency.

    Integrity. At Morgan, honest communications, ethical behavior, and accountability for words and deeds are expected from all members of the University community.

    Respect. Each person at Morgan is to be treated with respect and dignity and is to be treated equitably in all situations.

    Diversity. A broad diversity of people and ideas are welcomed and supported at Morgan as essential to quality education in a global interdependent society. Students will have reasonable and affordable access to a comprehensive range of high quality educational programs and services.

    Innovation. Morgan encourages and supports its faculty, staff, and students in all forms of scholarship including the discovery and application of knowledge in teaching and learning and in developing innovative products and processes.

    Leadership. Morgan seeks to provide rigorous academic curricula and challenging co-curricular opportunities to promote the development of leadership qualities in students and to facilitate leadership development among faculty, staff, and students.


    Morgan State University is an equal opportunity affirmative action institution of higher education.

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