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Marketing Front End Developer

Employer
The University of Kansas
Location
Lawrence, KS

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Administrative Jobs
Institutional & Business Affairs, Communications & Marketing
Employment Type
Full Time
Institution Type
Four-Year Institution

Job Details

Position OverviewAs KU Marketing, we tell the world how the University of Kansas inspires Jayhawks to their full potential, fuels discovery and ambition, revels in the tradition-rich Jayhawk spirit, and cares for our students, our state, and the greater good. Our strategic, creative team focuses its expertise on meeting recruitment and brand-development objectives. We find stories of curiosity, resolve, and triumph from the KU community, and we share those with prospective students of many ages and interests. We help define every day what it means to be a Jayhawk—and we know that crimson and blue will look good on you.

The front-end web developer helps design, build, and maintain best-in-class KU websites and other digital properties that serve as an institutional “front door” to nearly all those looking for information on a variety of KU topics. With strong, clear direction from members of KU Marketing, KU IT, and partners (clients), the front-end developer brings to life strategies and plans through digital interfaces, including webpages, marketing emails, social media assets, experiential displays (e.g., digital signage and dynamic exhibits), apps, and more. Webpages, marketing emails and other digital assets produced by the front-end developer typically follow established guidelines and templates. The front-end developer works closely with and is supported by one or more senior marketing developers, strategists, user-experience designers, copywriters, art directors, digital marketing specialists, project managers, and other experts. We expect that the person in this role will work collaboratively, respect the expertise of other team members, contribute ideas for the collective success of the group, and add to the positive working relationships among the team. The ideal front-end developer can both stick to direction and propose creative solutions to development problems, is detail-oriented and accurate in coding and content, and likes to work on projects with purpose.
Job Description60% Create & maintain high-value webpages to meet strategic marketing objectives
  • Working within Sunflower, KU’s instance of Drupal CMS, build webpages that meet the direction and goals of the respective project.
  • Interact with other members of KU Marketing (strategists, art directors, copywriters, digital marketing specialists, senior developers, etc.) as well as KU partners to create, modify, optimize, or populate webpages.
  • Implement strategies based on contemporary best practices for accessibility, search engine optimization (SEO), mobile and desktop friendliness, effective user-journeys, optimizing time on site, incorporating lead-generation forms, and more.
  • Help ensure that KU web properties meet relevant regulations and are easily accessible for all audiences. Follow best practices for security, reliability, accessibility, and KU style and policies.
  • Proactively seek out and implement ways to promote KU’s commitment to promoting diversity, equity, inclusion, and belonging via its web and/or digital properties.
  • Participate in planned maintenance of webpages, while suggesting opportunities to improve the process and webpages themselves.
  • Use knowledge of Drupal, CSS, HTML, JavaScript, and other relevant languages and platforms.
30% Assist with digital marketing strategies
  • Help populate, maintain, and enhance rich digital experiences used on campus, e.g., digital signage, storytelling, interactive exhibits.
  • Create HTML marketing emails in KU’s CRM and other email platforms.
  • Create assets for other digital marketing channels such as social media platforms, digital ads, apps, and external recruiting platforms.
  • Assist as needed in implementing and enhancing native functionality within KU’s CRM systems, working with KU IT and KU Marketing teams and developing such solutions within existing guidelines and styles.
10% Other related duties as requested
  • Attend staff and partner meetings.
  • Plan, strategize, trouble-shoot, and seek solutions for a wide range of partners and issues.
  • Work collegially with staff and partners in a team environment. As needed, prepare and present proposals, project-status reports, and other research or evaluations.
Position Requirements
    This position will have a hybrid work arrangement. Incumbent will work remotely and on campus based on a set departmental schedule.
Required Qualifications
  1. High school diploma/GED plus 4 years of professional experience OR an Associate’s Degree in a related field plus *2 years’ relevant experience OR Bachelor's in design, information technology, computer science or related field. *Completion of a nationally-recognized coding boot camp (such as the KU Full-Stack Web Development Boot Camp) may substitute for one year of the required experience.
  2. Experience using Drupal or other CMS platforms.
  3. Experience using CSS, HTML ad JavaScript .
Preferred Qualifications
  1. Experience with website analytics.
  2. Experience incorporating accessibility best-practices into web projects.
  3. Experience with contemporary search engine optimization (SEO) tactics.
  4. Experience with the following: API implementation and maintenance, basic SQL, CRM systems, Google Search Console, Google Ads, SEM Rush or Moz or similar, Google Core Web Vitals, Drupal or other CMS platforms, Slate CRM, relational database concepts and practices, Twig templating language, Sketch or similar wireframing or concepting software, Adobe Photoshop, Adobe Illustrator, and advanced analytical methods that include but extend beyond on-page visitor activity and site performance, such as customer journey analysis.
  5. Excellent time management, organizational and communication skills as demonstrated by application materials.
  6. Detail-oriented, reliable and self-motivated with a record of being flexible to rapidly changing priorities and projects as demonstrated by application materials.
Additional Candidate InstructionsA complete application includes:
  1. Cover letter addressing how you meet the required and preferred qualifications.
  2. Resume.
  3. Contact information for three professional references (including at least one previous or current supervisor).
  4. Completion of the online application.
  5. Portfolio with URLS of active websites candidate designed and built.
Only complete applications will be considered.
  • Application review begins Monday, May 9, 2022 and continues until a qualified pool of applicants is identified.
Contact Information to ApplicantsDave Gnojek, dgnojek@ku.edu Advertised Salary Range$52,000 - $57,000 Work ScheduleMonday - Friday, 8am - 5pm Application Review Begins09-May-2022 Anticipated Start Date06-Jun-2022

Organization

Working at the University of Kansas 

Join the University of Kansas, and you’ll become part of a Jayhawk family that spans the globe. Wear your KU shirt in London, Istanbul, Buenos Aires, Nairobi or anywhere else, and you will likely hear a resounding “Rock Chalk!” from a stranger. Of course, the appropriate response is an enthusiastic “Jayhawk!” Because, after all, they’re not really strangers, they’re family.

The Jayhawk community is united by more than 150 years of tradition and by our commitment to pushing the boundaries of knowledge, transforming the academic experience, and creating solutions through innovative research. KU’s mission is to lift students and society by educating leaders, building healthy communities and making discoveries that change the world.  

The University of Kansas is the state’s flagship university and one of just 66 invited members of the prestigious Association of American Universities (AAU). We consistently earn high rankings for academics and recognition as a premier research university.

KU faculty and staff embrace our role as the state’s flagship university, AAU member and R1 institution that serves the state, nation and world. We celebrate the energy and compassion that infuse the Jayhawk spirit; and, we remain true to KU’s historic values: the elevating force of education, the transformative power of research and the healing power of service.

Diversity, Equity, Inclusion, and Belonging 

The University of Kansas is committed to a learning and workplace environment that is representative of our nation and global society, accepts and values everyone, appreciates our common humanity and understands that our multiple differences are the cornerstone of academic preparation, professional excellence and distinction. KU must be a place where all people feel they belong and have access to resources and support that help them attain their educational and professional goals.

We recognize there are inequalities and privileges generated by historical and persistent intersecting differences by race, ethnicity, gender identities, gender expressions, sexual orientation, socio-economic status, age, abilities, religion, regional background, veteran status, citizenship status and nationality. And we hold ourselves accountable for policies, processes and programs that appreciate these and other differences and create more fair, safe and just learning, working and living environments for KU students, faculty and staff.

Instruction 

KU offers a broad array of undergraduate and graduate study programs, and we fulfill our mission through academic and research programs of international distinction, coupled with outstanding libraries, teaching museums and information technology. These resources enrich the academic experience for students from all 50 states and 112 countries, and provide enrichment resources for KU faculty and staff.

Research 

The university attains high levels of research productivity and recognizes that faculty are part of a network of scholars and academicians that shape a discipline as well as teach it. KU staff are integral to our research success, participating in and supporting discoveries that expand knowledge and improve lives.

Service 

The university and our employees serve society through research, teaching and the preservation and dissemination of knowledge. KU's academic programs, arts facilities and public programs provide cultural enrichment opportunities for the larger community. And, KU offers educational, research and service programs throughout the state. KU employees are encouraged to participate in and serve the campus and surrounding communities in a way that is meaningful to them.

International Dimension 

KU offers more than 100 programs of international study and cooperative research for KU students and faculty at sites around the world. The university offers teaching and research that draw upon and contribute to the most advanced developments throughout the United States and abroad. At the same time, KU's extensive international ties support economic development in Kansas.

Values 

The University of Kansas, our students and employees are committed to excellence. We foster a multicultural, inclusive environment in which the dignity and rights of individuals are respected. Intellectual diversity, integrity and disciplined inquiry in the search for knowledge are of paramount importance.

Our City and State 

KU sits atop Mt. Oread in the center of Lawrence, a town full of natural beauty and culture. In fact, Rolling Stone magazine named Lawrence one of the best college towns in the United States. Lawrence is home to more than 100,000 people, and has a charming, Midwestern friendliness that welcomes visitors and celebrates diversity. In addition to KU, Lawrence is home to Haskell Indian Nations University, the premiere tribal university in the United States.

Lawrence’s historic and thriving downtown features restaurants, nightlife and local shops offering unique finds that you won’t find anywhere else. The town has more than 50 parks, an encompassing mixed-use trail, and quick access to biking/hiking trails along the Kansas River and around Clinton Lake. A five-minute drive from Lawrence, Clinton Lake offers fishing, boating, beaches, camping and other outdoor activities.

Located just 40 minutes west of Kansas City, Lawrence offers the appeal of a mid-size, suburban town with quick access to the amenities of a large city, including an international airport. The Kansas City metro area is home to world-class museums and cultural activities, Jazz clubs and other nightlife venues, expansive shopping options, and exciting professional sports with the Kansas City Chiefs, Kansas City Royals and Sporting KC.

Kansas is in the center of the country, making it convenient and cost effective to fly or drive to destinations throughout the United States. Far from flat, the Flint Hills, just 90 minutes from Lawrence, offer panoramic vistas that showcase the breathtaking beauty of America.

Making KU Your Home 

Something about Lawrence is magnetic. Long-time residents are never surprised when a KU student or employee from out of state decides to make Lawrence their permanent home. And, even those who do leave often find themselves returning to “the nest” at some point in the future. In fact, Lawrence has been named by several publications as one of the best places to retire.

At the University of Kansas, you’ll join a global Jayhawk family and find a place to call home.

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