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Associate Director of Development Communication

Stetson University
DeLand, Florida, United States

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Administrative Jobs
Institutional & Business Affairs, Communications & Marketing
Employment Type
Full Time
Institution Type
Four-Year Institution
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Job Details

Associate Director of Development Communication

Tracking Code732-280 Job Description

The Associate Director of Design, Writing and Communications will manage the creation and curation of strategic content for print and digital communications to effectively involve alumni and donors in the life of the university and bring them together with fellow constituents. Based in Development and Alumni Engagement, this position focuses on strategies and tactics to engage broad and segmented populations with the goal of increasing engagement and fundraising results.


  • Conceptualize, design and implement a communications plan based on priorities of the division
  • Establish editorial and production calendars
  • Develop and implement content strategies for reaching donors and volunteers, from encouraging alumni event attendance to soliciting gifts
  • Write, edit and design content for website, print, social and email delivery, including solicitations, funding proposals, direct mail, postcards, invitations, flyers, publications and newsletters
  • Establish metrics and monitor analytics of social media, email and other campaigns and adjusts content strategies to improve audience engagement and fundraising results
  • Take independent and creative responsibility for social media outreach with a concentration on maintaining and growing awareness and engagement among target audiences with the University
  • Create and edit videos utilizing video software
  • Perform other related duties as assigned
  • Interview and develop rapport with a variety of constituents including donors, faculty and students to document and curate strong institutional narrative content that includes reporting on the impact of donor giving


  • Contribute ideas, input and support to initiatives, decisions and communications with marketing and communications implications
  • Develop concepts, layouts and final production files, keeping accurate and current data information
  • Attend University events as needed, both on and off campus
  • Occasional work outside normal office hours and some travel as needed
  • Ensure all communications produced adhere to University brand and style guidelines

Minimum Education: Bachelor's degree in Communications, Marketing, Journalism, Graphic Design or related field

Required Skills
  • Exceptional writing and storytelling ability and knowledge of business communications and marketing
  • Meticulous attention to detail including proofreading and grammar, including knowledge of editorial style standards (e.g. AP Style)
  • Strong organizational skills and ability to work on diverse projects simultaneously and adhere to deadlines
  • Proficiency with Microsoft Office, particularly Word and PowerPoint
  • Proficiency with Illustrator, Photoshop and InDesign
  • Ability to interact and communicate effectively with a variety of university constituents
  • Ability to support, contribute to, and strengthen a vibrant, culturally diverse, and inclusive learning community of students, alumni, faculty, alumni and fellow professionals
Required Experience
  • Bachelor’s degree in Communications, Marketing, Journalism, Graphic Design or related field required
  • Experience and skill in creating quality print, digital and social media marketing communications
  • Experience with photography and videography

Salary Grade: 5

Completed COVID-19 Vaccine status required

Job Location DeLand, Florida, United StatesPosition TypeFull-Time/Regular


Stetson University is located in DeLand, Fla., with a second campus in Gulfport, Fla. and two satellite centers. Founded in 1883 by Henry A. DeLand as the DeLand Academy and later renamed Stetson University to honor its benefactor, John B. Stetson, the university has a storied history of leadership, values and significance. The university is home to many Florida firsts, including the first collegiate newspaper, the oldest schools of business administration and music, the first college of law and was the state's first private university to integrate.

But our story is about more than the buildings at our campuses and those who helped build them; it's really about our students.

The university is led by President Wendy B. Libby, supported by administrative offices which provide services and resources to students and faculty. Stetson University is home to 73 academic programs in four divisional areas and with undergraduate and graduate studies offered in many areas. The university is accreditedby numerous accrediting agencies, including the Southern Association of Colleges and Schools Commission on Colleges, and curriculum is closely aligned with the marketplace to prepare students for life after Stetson. Undergraduate leadership, research, volunteer service and participatory activities flourish at all four of the university's locations.

At Stetson University, graduation isn't the end goal. It's just one stop along the way as students pursue something greater for themselves and the world around them.

At Stetson University, we dare students to be significant.

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