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Assistant Director of Athletic Communications

Angelo State University
San Angelo, TX

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Administrative Jobs
Institutional & Business Affairs, Athletics, Communications & Marketing
Employment Type
Full Time
Institution Type
Four-Year Institution
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Job Details

Job Title:

Assistant Director of Athletic Communications

Position Number:






Job Summary/Description:

Under general supervision of the Assistant Athletic Director of Athletic Communications and in conjunction with the goals and vision of the Director of Athletics, develops and directs an athletic communications program that successfully promotes ASU athletes, coaches, and athletics in all appropriate venues and that increases both public participation in and local, state and national recognition of Rams and Rambelles athletics. Assists with the supervision of the athletic communications assistant, graduate assistant, student-assistant and any volunteer assistants that work in the office. Coordinate and direct to ensure proper home event coverage with regards to all aspects of athletics communications.

Typical Duties/Job Duties:

1. Promotes ASU athletes, coaches and sports through a variety of media, advertising, promotional, public relations and marketing strategies.
2. Writes and disseminates news and feature articles on ASU athletic programs, events, athletes and coaches.
3. Promotes positive media relations with local, state and national news organizations and coordinates coach and student-athlete appearances with media.
4. Shoots, edits and produces video footage, creates highlight packages, conducts pre- and post-event interviews, utilizes knowledge of video streaming.
5. Effectively uses social media, including Facebook, Twitter and YouTube, to promote ASU athletics.
6. Monitors and updates website with timely and accurate information, including game accounts, features, announcements and news.
7. Oversees preparation of athletic media guides, publications, brochures and newsletters.
8. Supports needs of ASU Magazine with story ideas, photo possibilities and finished features.
9. Supports athletic communication strategies under guidance of Director of Athletic Communications and helps manage graduate/student assistants.
10. Oversees game management, including set up, statistical reporting to meet NCAA and LSC requirements, including organization and coordination of press box and media area activities.
11. Develops and oversees public service and in-game announcements for promotions.
12. Compiles statistical and historical information on individual athletes and teams; prepares information and reports for the NCAA and LSC.
13. Prepares and updates external calendars of athletic events and maintains internal calendar to meet deadlines for media guides and other publications.
14. Works with Director of Athletics and ticket office to promote ticket sales, special events and promotions.
15. Supports the Director of Athletics in implementing marketing strategies.
16. Supports the Office of Development in efforts to raise funds and monetary support for ASU Athletics.
17. Travels with ASU athletic teams when necessary and handles related media relations on the road.
18. Works with Director of Athletics Communications to nominate athletes for academic and athletic honors, scholarships and awards in conjunction with coaches.
19. Assists in planning and execution of luncheons, banquets, award ceremonies, etc.
20. Performs other duties as assigned.

Knowledge, Skills and Abilities:

  • Knowledge of communications, journalism and Web, news and feature writing.
  • Knowledge of print, broadcast and Web communications principles and strategies.
  • Knowledge of media relations practices.
  • Knowledge of sports and athletic programs.
  • Knowledge of basic sports statistical applications.
  • Knowledge of marketing and promotional principles and strategies.
  • Ability to implement university policies, procedures, and practices.
  • Ability to promote ASU athletics through multiple media, marketing, advertising, public relations and promotional strategies.
  • Ability to write interesting and accurate news articles, using proper grammar and spelling.
  • Ability to collect, compile and report sports data and information.
  • Ability to work effectively with a wide variety of individuals, including news media representatives, coaches, faculty, athletes, and others.
  • Ability to operate a personal computer keyboard and/or computer terminal for data analysis and compilation, and for the preparation of feature articles, reports, and other materials.
  • Skilled in oral and written communications.
  • Skilled in interpersonal relations.

Minimum Qualifications:

Bachelor’s degrees from a regionally accredited university or college in journalism, communications, marketing, public relations, advertising, or a closely related field is required. Two years experience as a student assistant, graduate assistant or professional is required. Previous experience in sports marketing is a plus, though it is not required.

Preferred Qualifications:

Master’s degree from a regionally accredited university or college in a related field is preferred. Four years of experience in sports information, communications, marketing or public relations is preferred.

Physical Requirements:

This position requires prolonged periods of sitting, and intermittent standing, walking, reaching, bending and grasping. Basic manual dexterity and good hand-eye coordination are also necessary. Incumbent works both in and outdoors, and has periodic exposure to dust, pollen, heat, cold, and inclement weather.

EEO Statement:

Angelo State University is an equal opportunity employer and is committed to promoting and ensuring equal employment opportunity for all individuals without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or veteran status. In compliance with the Americans with Disabilities Act (ADA), Angelo State University is committed to providing reasonable accommodations to ensure equal access to employment opportunities for qualified individuals with disabilities. We are committed to ensuring that a qualified individual with a disability has the same rights and privileges in employment as non-disabled employees. If an accommodation is requested for the job application process, please contact our office at (325) 942-2168 or email us at [email protected].

Posting Number:


Open Date:


Open Until Filled:



Working at Angelo State University

Located in the heart of Texas, Angelo State University is a dynamic institution of higher education, and the second largest campus in the Texas Tech University System. A regional comprehensive institution granting master's level degrees and one doctorate, Angelo State University has been recognized by The Princeton Review as one of the nation's "Best Colleges" since 2010 and by the Chronicle of Higher Education in 2017 as one of the "Great Colleges to Work For." Serving more than 10,000 students, ASU offers more than 100 majors and concentrations through our six colleges.

As more than half of ASU's graduates annually are first generation college students, they bring the motivation and work ethic that complement the commitment of ASU's faculty to teaching and scholarship. ASU's community of professionals is dedicated to preparing students to strive for success in their lives, in the growth of their communities, whether local or global, and in the pursuit of the common good of society.

ASU's 19:1 student-faculty ratio provides for personalized learning and results in accomplished graduates. The success of ASU alumni in graduate and professional school is superb and best exemplified by the average acceptance rate of more than 50 percent for medical school, compared to the statewide average of 35 percent.

Angelo State is an NCAA Division II and Lone Star Conference member with highly competitive men's and women's teams in 13 sports. The ASU women's track and field team won the 2010 NCAA Division II National Championship, the fourth national title in school history.


San Angelo is at the center of a thriving community of 100,000 people in west central Texas. San Angelo straddles the boundary between the Texas Hill Country and West Texas and offers the amenities of both, including rivers and lakes and boundless skies with dramatic sunsets. Situated on the banks of the Concho, San Angelo today is an artists' haven that supports public art common and the San Angelo Museum of Fine Arts. The city boasts a symphony orchestra whose annual Independence Day Concert, celebrated a day early on July 3, attracts as many as 35,000 visitors to the outdoor stage downtown on the Concho River.

The city has commuter air service from American Airlines and is within comfortable driving distance of Dallas, Fort Worth, Austin, San Antonio and Lubbock. San Angelo offers the amenities of big city living with the slower pace, affordable cost of living and friendliness of a small town. With a host of shopping, restaurants, arts, culture, movies, outdoor recreation and family-oriented events, San Angelo has something for all tastes and interests.


The institution was founded in 1928 as a community college. By an act of the 58th Session of the Texas Legislature, the institution was designated as Angelo State College in 1965, the year it became a four-year, state-supported institution. The name was changed to Angelo State University in 1969. On Sept. 1, 2007, Angelo State University became a member of the Texas Tech University System.

ASU has a proud history of diversity, accepting Hispanics, who today make up more than 25 percent of the student population, from the very beginning. The institution enrolled African-Americans prior to Brown vs. Board of Education and one student broke the color barrier in Texas Intercollegiate football in 1953.


Angelo State offers courses through six colleges: Arts and Humanities; Business; Education; Health and Human Services; Science & Engineering; and Graduate Studies. The university is recognized for its strong undergraduate programs overall. For example, ASU's Physics Department has been recognized as one of the top undergraduate programs in the country. The university supports a young and vibrant Honors Program and continues a long tradition, begun in 1948, of encouraging international studies.

The university is also known for incorporating research into many undergraduate offerings. One recent bachelor's degree recipient, for instance, received the McClung Award for the Best Paper published in the BIOS, the official publication of Beta Beta Beta Biology Honor Society. Another was one of eight graduate students nationally to earn a U.S. Department of Energy Advanced Fuel Cycle Initiative Fellowship to support his graduate research.


Angelo State University's campus is situated on 268 acres in the center of San Angelo. The campus is lined with native live oak and pecan trees as well as imported palm trees. In addition to being one of the prettiest campuses in the region, it is one of the safest in Texas. The campus has ultramodern facilities with state-of-the-art technology support. ASU is home to the State of Texas Data Center, one of the state's two such facilities, which provide sophisticated computer processing and disaster recovery services for agencies and universities. Additionally, the university operates a 6,000-acre farm with a Management, Instruction and Research Center that includes a state-of-the-art meat laboratory.

Working at Angelo State University

Community is a term often used to describe Angelo State University. This applies to the work culture where core values such as a strong work ethic, communication, caring, loyalty, teamwork and integrity permeate the organization of approximately 1,800 employees. While traditions exist at ASU, so does vision, vision to improve programs and to adapt to society's needs.

Angelo State University offers comprehensive benefits, retirement and work life programs designed to meet the needs of employees and their families. Employee amenities include fitness and dining facilities, tuition fee reimbursement for staff, dependent scholarships, and free Internet access service.

Angelo State University offers job opportunities in teaching, information technology, athletics, student programs, and administrative support, to name a few. The university's employee community is dedicated to preparing and supporting students to discover the potential in their lives and their communities. ASU invites interested individuals to search for job opportunities at

 Angelo State University is an equal opportunity employer and seeks to build a diverse workforce community.

Find Us
2601 W. Avenue N
San Angelo
United States
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