Career Outreach&Engagement Splst

Texas State University
San Marcos

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Administrative Jobs
Technology, Multimedia & Audiovisual, Student Affairs, Career Services

Job Details

Posting Number:


Posting/Functional Title:

Career Outreach & Engagement Specialist

University Pay Plan Title:

Career Outreach&Engagement Splst


San Marcos


Career Services

Recruitment Type:

Open to All

Job Type:


Monthly Salary:


Job Category :


Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.:

  • Completed a bachelor’s degree
  • Understanding of marketing techniques
  • Ability to manage multiple process intensive procedures, organize tasks, and develop and deliver effective presentations
  • Advanced writing skills
  • Develop and implement successful marketing plans and/or strategies
  • Proficient in Microsoft Office applications (or similar office productivity programs) and creativity and marketing asset production software such as Photoshop, InDesign, or Publisher
  • Skilled in website design and management.

Preferred Qualifications:

  • Bachelor’s or advanced degree in marketing, public relations, advertising, communications, or related field
  • Experienced in deploying social media campaigns; familiar with collection and reporting of data analytics (program satisfaction, participation) and assessment
  • Familiarity with university career development programs, platforms, and outcomes.
  • Experience in a career services office, university/college setting, or working with a college-age population.

Job Description:

This position is responsible for developing and implementing marketing and communication plans for Career Services. In addition to creating general and event specific campaigns, the position will also develop and publish various print and digital media, in addition to overseeing the management of the department’s web presence. Staff in this role will assist in tracking participation, satisfaction, and learning outcomes of the department’s various programs and services to better inform outreach strategies designed to improve usage rates. Successful candidates will be expected to demonstrate an understanding of and commitment to justice, equity, diversity, an inclusion in the delivery of all programs and services.

Job Duties:

  • Create and oversee an overall marketing strategy for the department designed to increase visibility of programs, events, and services of the career center with specific attention to increasing engagement of student groups who traditionally have lower usage and engagement. Periodically review and evaluate marketing strategy for effectiveness.
  • Assist college career liaisons in developing career community resource pages and live news/event feeds.
  • Oversee, manage, and update department’s website.
  • Coordinate content creation, design, production, and dissemination of career center publications, including multi-page booklets, flyers, print and digital advertisements, news releases, email campaigns, and large-format signage designed to promote awareness of and engagement with the department’s programs, events, and services.
  • In conjunction with college career liaisons, regularly develop email and/or newsletter content designed to inform and engage students with upcoming career center programs and events as well as core services.
  • Review and edit all department print and online content for consistency, accuracy, and ease of use. Ensure content and design reflects accessibility guidelines, career center branding, and university brand guidelines.
  • Lead a publication/marketing committee with representation from the various career center units; present new designs and campaigns before the committee and gather feedback before implementation.
  • Supervise graphic design and social media student staff/intern.

Job Open Date:


Job Close Date (posting closes at midnight):


Open Until Filled:


Normal Work Days:

Monday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start:


Normal Work Hours End:


Posting Notices:


Legal and Required Notices:

Texas State University is an Equal Employment Opportunity/Affirmative Action Employer, committed to inclusive thought and action in support of our diverse community. Individuals from historically underrepresented groups and all those who share our commitment to inclusivity and passion for the strength of our diversity are strongly encouraged to apply.
Employment with Texas State University is contingent upon the outcome of record checks and verifications including criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.

Texas State University is a tobacco-free campus. Smoking and the use of any tobacco product will not be allowed anywhere on Texas State property or in university owned or leased vehicles.

Texas State University is a member of the Texas State University System. Texas State University is an EOE.

Texas State is committed to increasing the number of women and minorities in administrative and professional positions.

Why work @ Texas State? :

• Amazing health insurance: various coverage options starting your first day of employment for full-time employees with Texas State paying 100% of the employee premium and 50% for your dependents!
• Generous paid time off: vacation, holidays, sick days and many more!
• Excellent work life balance resources: mother and family-friendly resources in addition to a comprehensive FREE wellness program
• Great training and development opportunities: choose from a variety of classroom and online course offerings, learning resources, certifications, and employee educational support programs.
• An inclusive Bobcat community: join our many social networks offered on and off-campus
• Retirement peace of mind: TRS pension, retirement plans and voluntary saving options with generous employer contributions

By joining the Texas State Bobcat team, you’ll be a part of one of the most beautiful, diverse, and growing universities in the nation.

Quick Link:


Texas State University seeks candidates whose professional background includes embracing a diversity of people and ideas, a spirit of inclusiveness, a global perspective, and a commitment to community-building.  As a federally designated Hispanic Serving Institution, we are especially interested in applicants who share a commitment to equity, and the high-quality education of students from historically underserved and systematically marginalized communities. Individuals from historically underrepresented groups are strongly encouraged to apply.

About Texas State University

Texas State University is home to more than 38,000 students and 2,000 faculty members in the growing Austin-San Antonio corridor.  A member of the Doctoral Universities: Higher Research Activity Carnegie classification, the university creates new knowledge, fosters cultural and economic development, and prepares its growing population of diverse students for the endless possibilities that await them as citizens of Texas, the nation, and the world.

Students at Texas State choose from 98 undergraduate, 91 master’s and specialists, and 14 doctoral programs offered by 10 colleges (Applied Arts, The Emmett and Miriam McCoy College of Business Administration, Education, Fine Arts and Communication, Health Professions, Honors, Liberal Arts, Science and Engineering, The Graduate College, and the University College).  With a diverse campus community including 50% of the student body from ethnic minorities, Texas State is one of the top 13 producers of Hispanic baccalaureate graduates in the nation.  In fall 2019, there were 1,470 full-time faculty and 2,286 full-time staff.  Research and creative activities have led to growing success in attracting external support.  For FY 2019, Texas State had an annual operating budget of over $724 million. Texas State’s Research and Development expenditures for FY 2018 were more than $64 million.  The Alkek Library has more than 3.1 million titles in its collection.  Additional information about Texas State and its nationally recognized academic programs is available at


Texas State University is a doctoral-granting, student-centered institution dedicated to excellence and innovation in teaching, research, including creative expression, and service. The university strives to create new knowledge, to embrace a diversity of people and ideas, to foster cultural and economic development, and to prepare its graduates to participate fully and freely as citizens of Texas, the nation and the world.


Texas State's San Marcos campus is located in a growing community of 63,000 people in the Austin Metropolitan Area. Located in the Texas Hill Country, where blackland prairies roll into beautiful hills, Texas State enjoys a setting that is unique among Texas universities. The beauty of the crystal-clear San Marcos River and the stately cypress and oak trees on the campus add to the charm of the university’s picturesque setting. Our location on the banks of the San Marcos River provides recreational activities for students throughout the year.

The Texas State Round Rock Campus is located north of Austin in Round Rock, TX. The Round Rock Campus offers the junior and senior level classes to complete a bachelor’s degree, graduate degrees, post baccalaureate certification, and continuing education programs. The university's vision for Round Rock is to continue to offer quality academic programs that meet the workforce needs of Texas, especially focusing on academic programs that appeal to working adults, and to serve as a hub of health professions research and education.

Some positions may require teaching on the main campus and at the Texas State University Round Rock Campus.

Texas State University is an Equal Employment Opportunity/Affirmative Action Employer, committed to inclusive thought and action in support of our diverse community. Individuals from historically underrepresented groups and all those who share our commitment to inclusivity and passion for the strength of our diversity are strongly encouraged to apply. 

Texas State University is a member of The Texas State University System. 

Texas State University is a tobacco-free campus. Smoking and the use of any tobacco product will not be allowed anywhere on Texas State property or in university owned or leased vehicles.

Find Us
601 University Drive
San Marcos

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