Digital Content Specialist
- Employer
- Allegheny College
- Location
- Meadville, PA
View more
- Administrative Jobs
- Technology, Multimedia & Audiovisual
- Employment Type
- Full Time
- Institution Type
- Four-Year Institution
Job Details
Allegheny College, a small selective national liberal arts college, invites applications for a Digital Content Specialist position in the Office of Marketing and Communications. The specialist develops compelling written and multimedia content for Allegheny’s digital marketing channels, including social media, websites, and email communications. We’re seeking a talented storyteller who can communicate with verve and concision across various mediums — writing, video, and photography. The specialist will also have a keen sense of where and how to share that content to reach audiences most effectively.
The specialist will help to increase organic web traffic, engagement on social media platforms, inquiries from prospective students, and alumni engagement, along with supporting other key marketing objectives. Reporting to the Director of Content Strategy and Operations, the specialist is part of a collaborative team that focuses on student success through a lens of equity and inclusion and has a passion for the liberal arts.
Here’s a look at what the specialist will do:
- Produce, edit, and share engaging digital content (including social media posts, news and feature stories, website and email copy, video, and photography), balancing multiple projects while meeting deadlines
- Conduct research and interviews with students, faculty, staff, and alumni to develop content and uncover story ideas proactively
- Assist with management of the College’s primary social media channels (including Instagram, YouTube, Facebook, Twitter, TikTok, and LinkedIn), posting content, responding to inquiries, and monitoring feedback
- Repackage and repurpose content so that it performs most effectively on various platforms
- Use and develop skills in a variety of tools and applications, such as image and video editing software, the College’s website content management (WordPress), and Google Workspace
- Collaborate with colleagues to share photos, graphics, videos, and written content produced by others
- Contribute to planning for specific marketing initiatives and overall content marketing strategy
This is an entry-level/early-career position that requires in-person work on the Allegheny College campus, with occasional assignments outside of standard business hours. Candidates should have a bachelor’s degree and, preferably, internship or career experience in marketing/communications. We are looking for candidates with fluency in a variety of digital marketing platforms, exceptional writing skills, a solid understanding of what makes for an engaging story, and the drive to learn and grow in the position.
To apply, submit a cover letter, resume, and contact information for three references to hr@allegheny.edu or the Office of Human Resources, Allegheny College, 520 N. Main Street, Meadville, PA 16335. Electronic applications are preferred, and we would appreciate seeing a few samples of pieces you’ve written and/or videos you’ve created (e.g. for a job, internship, volunteer role, or college course).
Review of applications will begin immediately and will continue until the position is filled. An offer of employment is contingent upon the successful completion of a background check.
Allegheny College is an Equal Opportunity Employer with a strong commitment to diversity, inclusion, and equity. Women, veterans, individuals with disabilities, and members of other underrepresented groups are highly encouraged to apply. Allegheny does not discriminate on the basis of race, color, religion, gender, gender identity, gender expression, sexual orientation, age, or national origin.
posted 8/25/21
Organization
Working at Allegheny College
Our Mission
Allegheny’s undergraduate residential education prepares young adults for successful, meaningful lives by promoting students’ intellectual, moral, and social development and encouraging personal and civic responsibility. Allegheny’s faculty and staff combine high academic standards and a commitment to the exchange of knowledge with a supportive approach to learning. Graduates are equipped to think critically and creatively, write clearly, speak persuasively, and meet challenges in a diverse, interconnected world.
Statement of Community
Allegheny students and employees are committed to creating an inclusive, respectful and safe residential learning community that will actively confront and challenge racism, sexism, heterosexism, religious bigotry, and other forms of harassment and discrimination. We encourage individual growth by promoting a free exchange of ideas in a setting that values diversity, trust and equality. So that the right of all to participate in a shared learning experience is upheld, Allegheny affirms its commitment to the principles of freedom of speech and inquiry, while at the same time fostering responsibility and accountability in the exercise of these freedoms. This statement does not replace existing personnel policies and codes of conduct.
History - 200 Years
Founded in 1815, Allegheny College ranks among the oldest 1% of colleges and universities and is the 32nd oldest college in the United States. Perhaps as many as 100 colleges were established and failed before the Civil War. Allegheny is one of the hardy survivors that testify daily to the determination and vision of those early pioneers of higher education in America.
Allegheny is situated in Meadville, Pa., which was established in 1788 in the French Creek Valley, astride the route traversed by George Washington on his journey to Fort LeBoeuf a generation earlier. In 1815, Meadville was still a raw frontier town of about 400 settlers, of whom an unusually large number had come from Massachusetts and Connecticut. They dreamed of a college that might bring the educational opportunities of New England to the frontier. The Rev. Timothy Alden was recruited to take on the task, and two months after his arrival in April 1815, Allegheny was established-with Alden as its first president.
Within half a dozen years, Alden succeeded in attracting sufficient funds to begin building a campus, having traveled throughout the eastern states seeking support for a planned library and classroom building. The need of a building to house a library led to the construction, in the 1820s, of Bentley Hall, today a leading example of early American architecture. Designed by Alden, this handsome structure still crowns the hill on which the campus is located. It is named in honor of Dr. William Bentley, who donated his outstanding private library to the College.
Each year, as part of the Commencement ceremony, seniors march through the doors of historic Bentley Hall toward the adventures that await them. In 2015, Allegheny will celebrate its 200-year history and the extraordinary futures of the graduating Bicentennial Class of 2015.
[Contains excerpts from "Through All the Years: A History of Allegheny College"
by Jonathan E. Helmreich, Emeritus Professor of History and College Historian]
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