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Go To Market Director

University of California, Los Angeles
Los Angeles
Closing date
Aug 4, 2021

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Job Details

Go To Market Director
University of California Los Angeles

Requisition Number: 33852
Salary: $7392 - $20,375 monthly

Position Description:
This role will work with a cross functional team to define, develop, and implement the go-to-market strategy plan for CEB's transition to a product oriented digital subscriptions business. The ideal candidate will be a self-starter, with a strong understanding of CEB's core market, value proposition(s) and products. The Go To Market Director will need to connect and balance CEB's print and transactional lines of business with subscriptions revenue growth. This role will define and execute sales, demand marketing and customer success strategies and plans.

As a Director of Go to Market, you will be responsible for net revenue generation, you will:
- Deliver accelerated digital subscriptions sales and net revenue growth across CEB's portfolio of print and online products.
- Partner with senior leadership in establishing business targets and multi-year revenue generating strategies and share joint accountability for their delivery.
- Lead change management efforts behind digital transformation of the sales, marketing and customer success functions.
- Build out and develop revenue management teams to develop scalable tools and approaches.
- Drive best practices across all revenue generating teams to accelerate growth.
- Establish and evolve cross-functional GTM processes, cadence, governance, and responsibilities.
- Maximize efficient and effective use of resources knowing how and when to leverage external agencies and consultants, internal IT, and other content or market expertise.
- Build capability within Sales organization to deliver successful GTM sell-in as part of a coherent customer strategy.
- Build capability within Demand Marketing team to deliver leads

For full application instructions and position description, please visit:

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status. For the complete University of California nondiscrimination and affirmative action policy, see: UC Nondiscrimination & Affirmative Action Policy,

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Working at University of California, Los Angeles

UCLA is a public research university located in the Westwood neighborhood of Los Angeles, California. It was founded in 1919 and is the second oldest of the ten campuses affiliated with the University of California system. UCLA offers over 300 undergraduate and graduate degree programs in a wide range of disciplines and enrolls about 26,000 undergraduate and about 12,000 graduate students from the United States and around the world every year.

UCLA features the College of Letters and Science, seven general campus professional schools, and four professional schools for the health sciences. The UCLA College of Letters and Science has 34 academic departments and 900 faculty, and houses the majority of UCLA's 129 undergraduate majors as well as the students in the Graduate Division of Letters and Sciences. The UCLA College Honors Program is also housed in the College. The College of Letters and Science's programs are divided into five academic divisions: humanities, social sciences, life sciences, physical sciences, and the International Institute. UCLA also offers certificate programs, undergraduate degree-credit and continuing education credits for non-full-time students through its UCLA Extension education program.

The 2010 edition of U.S. News & World Report ranked UCLA as the 24th best university in the nation and 32nd best in the world. In the 2007 edition of U.S. News and World Report, UCLA Medical Center was ranked best in the West, as well as one of the top 3 hospitals in the United States alongside Mayo Clinic, Cleveland Clinic, Massachusetts General Hospital, and Johns Hopkins Hospital. In 15 of the 16 medical specialty areas examined, UCLA Medical Center ranked in the top 20.

The campus' location in Los Angeles makes excursions to local museums, theaters, or other entertainment venues relatively quick and easy.

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