Description

Enrollment Management Communications

Division of Enrollment Management

University of Tennessee, Knoxville

POSITION ANNOUNCEMENT

The Office of Enrollment Management Communications at the University of Tennessee, Knoxville, (UTK) invites applications and nominations for our Visit and Events Recruitment Outreach Coordinator position. We are seeking candidates who can contribute in meaningful ways to the diversity and intercultural goals of the University.

UT is the state’s flagship research institution, a campus of choice for outstanding undergraduates, and a premier graduate institution. Enrolling more than 30,000 students, the campus is located in the foothills of the Great Smoky Mountains in beautiful East Tennessee. As a land-grant university, UT fulfills its access mission through a commitment to excellence in learning, scholarship, and engagement. The Enrollment Management (EM) division comprises more than 150 full-time staff who serve our students through the following departments and functions: Undergraduate Admissions, International Recruitment, Transfer Center, One Stop Student Services, Financial Aid & Scholarships, University Registrar, Enrollment Management Communications, Enrollment Management Research & Analytics and Enrollment Management Operations.

Functions and Responsibilities:
The Visit and Events Recruitment Outreach Coordinator supports marketing and communications goals and strategies for the Office of Enrollment Management Communications, and is responsible for project management and coordination for a variety of print and digital marketing and communications deliverables as it relates to the visit and event experiences; content development across print and digital channels; management of communication flows targeted at specific prospective-student, current-student, or influencer audiences; and implementation of content marketing and social media strategies and tactics. They will assess communication needs as well as plan, coordinate, and execute integrated marketing and communication plans and strategies related to events and campus visits. Position will contribute new ideas about ways to communicate and impact prospective and current students. This position must be very organized, extremely detail-oriented, and able to handle multiple tasks at the same time, meet deadlines, and follow through on tasks to successful and timely completion. The successful candidate must have excellent grammar, writing, and proofreading skills; must possess an understanding of marketing; and must demonstrate creativity, critical thinking, strategic thinking, and problem-solving skills; along with a personal commitment to excellence and efficiency, and a passion to serve future and current students of all ages in achievement of their educational goals.

Qualifications
Required Education and Experience:
• Bachelor’s degree in communications, marketing, public relations, or related area.

• Minimum 2+ years of professional experience related to duties and responsibilities.

One year of the following prior experience: writing content with a marketing voice for a variety of audiences with the ability to adhere to writing styles/rules; participating in marketing/communications strategy development and implementation; simultaneously managing successful completion of multiple communication-related projects; writing and maintaining marketing-related content on digital platforms; coordinating and collaborating with graphic designers, writers, photographers, printers, etc., and coordinating multiple details and deadlines with accuracy and urgency.

Preferred Education and Experience:
Prior experience in higher education marketing, using Slate CRM, project management system (Asana), and WordPress CMS, and Adobe Creative Suite is desired.

Required Knowledge, Skills, and Abilities:

• Ability to work with diverse constituencies and prioritize multiple work responsibilities in time-sensitive situations.

• Ability to exercise good judgment, handle different situations with confidence and leadership, and be flexible.

• Ability to effectively communicate with stakeholders at various levels with a variety of backgrounds.

• Knowledge and understanding of one or more production disciplines: print, digital, social, and broadcast (multi-media).

• Knowledge of MAC operating systems, Microsoft Office suite and Adobe Creative Suite.

• Strong verbal and written communication skills, customer service skills, and interpersonal skills. 

• Must have excellent grammar, writing, and proofreading skills

• Must possess an understanding of marketing and communications practices.

• Must demonstrate creativity, critical thinking, strategic thinking, and problem-solving skills.

• Must demonstrate a personal commitment to excellence and efficiency and a passion to serve future and current Volunteers of all ages in the achievement of their educational goals.

Preferred Knowledge, Skills, and Abilities:

Ability to work with Adobe Creative Suite (InDesign, Illustrator, Photoshop, Dreamweaver). Knowledge of higher education workflow. Knowledge and understanding of one or more production disciplines: print, digital, and broadcast (multi-media). Sound knowledge of and experience with Slate CRM system and Asana project management system. Knowledge of university style and communications standards.

Applicants should submit a cover letter detailing relevant experience along with a resume and the name, e-mail address, and telephone number of three to five professional references.

Job: Other Professional
Primary Location: US-Tennessee-knoxville
Organization: Enrollment Management Communications
Schedule: Full-time
Job Posting: Jun 29, 2021, 3:19:59 PM