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Digital Editor | Editor II

Michigan State University
East Lansing
Closing date
Jun 22, 2021
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Job Details

Job no: 708668
Work type: Support Staff
Pay Grade: 11
Major Administrative Unit / College: University Communications
Department: Mktg, Public Rel, And Digital Strategy 10063701
Sub Area: AP- Professionals
Salary: Salary Commensurate with Experience
Location: East Lansing
Categories: PR/Media/Graphics/Comm/Fund Raising, Administrative Professionals- AP, Full Time (90-100%), Union
Working/Functional Title

Digital Editor

Position Summary

The Digital Editor for Marketing and Digital Communications and MSUToday will be creative with an attention to detail and be responsible for writing, creating, designing, loading, editing and curating content primarily for the MSUToday website and emails and strategic pages.

They will lead graphic design efforts for MSUToday emails and occasional special projects to supplement overall graphic design efforts for University Communications including social media, administrative initiatives and public relations efforts.

The Digital Editor will curate content for and manage top-level strategic audience pages within the university’s main website,, as well as curate, create and manage the event section of the university’s homepage.

Additionally, they will serve as a visual editor for MSUToday and websites ensuring that graphic design, photos and other visual elements meet standards and edit as needed. The Digital Editor also will create visual products such as a weekly photo gallery for use on MSUToday and channel distribution.

The Digital Editor will have an exceptional ability to work in a complex content management system serving as expert in the unit responsible for training, maintaining user guides, solving problems, assisting other content authors and exploring new system capabilities, including assisting with personalization, optimization and tagging governance efforts. They will have a curious nature and keen ability to learn and adapt to new technology.

The digital editor will be collaborative, possess excellent communications skills and have the ability to learn new duties that arise on the MSUToday editorial and web teams.

Characteristic Duties and Responsibilities

MSUToday and

  • Assists with planning, creation and maintenance of day-to-day content, production and workflow of online publication using Sitecore content management system, Adobe Creative Cloud, and other programs to maintain MSUToday and sites.
  • Under given directives, edits news and information content gathered from campus sources, assuring proper organization, readability, style and format.
  • Works within Sitecore to produce highly dynamic stories utilizing multiple page components for MSUToday and
  • Creates billboard images and headlines for secondary pages for MSUToday and
  • Identifies and refreshes old news content as required. Looks for opportunities to leverage new content by linking various news stories.
  • Curates video content for MSUToday Weekly Update.
  • Assists with MSUToday Weekly Update email content as needed, suggesting stories, graphics and edits.
  • Writes stories as assigned.
  • Selects stories from for the Sports section of MSUToday and loads them into MSUToday.
  • Creates graphics for MSUToday Weekly Update email including story tiles and quote tiles.
  • Assists with identifying Faculty Voices and Student Views and prepares their digital layouts.
  • Maintains status as a Sitecore power user to maintain the integrity of content added to the MSUToday and
  • Prepares and updates guides for Sitecore users on a variety of topics, in order to establish best practices.
  • Holds training sessions for Sitecore users on using the platform, loading stories and working with Sitecore as a design tool.
  • Explores and identifies new system capabilities and makes recommendations for how those capabilities could be used by the department.
  • Assists with personalization, tagging governance and optimization Sitecore efforts.


  • Manages MSU calendar (populating homepage, managing technical issues, inputting campus calendars, searching for events, etc.).
  • Selects events, news and relevant images for MSU homepage, loading and scheduling events in Sitecore
  • Assists with special media events and with all aspects of supporting special public relations projects.
  • Backs up other members of the marketing, PR and operations teams as needed.
  • Provides graphic design support for University Communications including Executive and Social.
Unit Specific Education/Experience/Skills

The job requires: knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Communications Arts, Advertising, Event planning or related field; one to three years of related and progressively more responsible or expansive work experience in management, publications design and editing; or an equivalent combination of education and experience.

Desired Qualifications

An understanding of academic organizations and procedures; experience with email communications production; knowledge of basic data-driven content strategies; general knowledge of social, web and public relations platforms and trends.

Equal Employment Opportunity Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, disability or protected veteran status.

Required Application Materials

Cover Letter


3 Professional References

Work Hours


Description of End Date

This is an off-dated position funded for two years from date of hire, with possible extension contingent upon funding renewal.

Bidding eligibility ends 6/22/2021, at 11:55 PM

Advertised: Jun 16, 2021 Eastern Daylight Time
Applications close: Jun 22, 2021 Eastern Daylight Time


Working at Michigan State University 

Spartans work every day to advance the common good in uncommon ways.

Together, we tackle some of the world’s toughest problems to find solutions that make life better—from alternative energy to better food safety to breakthrough medical and environmental applications achieved through rare isotope research.

We teach. We explore and we discover. We collaborate and lead. We innovate, inspire, and empower. We achieve our potential and create circumstances that help our students and others achieve theirs.

We're good at it, and we've been at it for more than 150 years.

The nation’s pioneer land-grant university, MSU began as a bold experiment that democratized higher education and helped bring science and innovation into everyday life. The revolutionary concept became a model for the nation.

Today, MSU is one of the top research universities in the world—on one of the biggest, greenest campuses in the nation. Home to nationally ranked and recognized academic, residential college, and service-learning programs, we’re a diverse community of dedicated students and scholars, athletes and artists, scientists and leaders.

In ways both practical and profound, we work to create a stronger, more sustainable, and more hopeful future for all.

Top Distinctions

U.S. News & World Report ranks MSU

  • 29th among the nation’s public universities
  • First in the nation for 19 years for graduate programs in elementary and secondary education
  • First in the nation for graduate programs in nuclear physics and industrial and organizational psychology
  • First in the nation for undergraduate program in supply chain

Recognized for 11 consecutive years as one of the top 100 universities in the world by Shanghai Jiao Tong University in its annual Academic Ranking of World Universities

Ranks 46th among public universities for in-state students in Kiplinger’s 2013 edition of Best Values in Public Colleges

Silver rating from the Association for the Advancement of Sustainability in Higher Education’s STARS program, which measures and encourages sustainability in education and research; operations; and planning, administration, and engagement

Member of the prestigious 62-member Association of American Universities

Only university in the country with on-campus medical schools graduating allopathic (MD) and osteopathic (DO) physicians, and veterinarians (DVMs)

Among the largest single-campus residence hall system in the country with 27 halls in five neighborhoods and two apartment villages.


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