Webmaster and SEO Specialist
- Employer
- Kennesaw State University
- Location
- Kennesaw
View more
- Employment Type
- Full Time
- Institution Type
- Four-Year Institution
Job Details
Webmaster and SEO Specialist
Job ID: 228551
Location: Kennesaw, Georgia
Full/Part Time: Full-Time
Regular/Temporary: Regular
About Us
A leader in innovative teaching and learning, Kennesaw State University is one of the 50 largest public institutions in the country. KSU offers more than 150 undergraduate, graduate and doctoral degrees to its more than 41,000 students. With 11 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia and the second-largest university in the state. The university's vibrant campus culture, diverse population, strong global ties, entrepreneurial spirit, and Division I athletics draw students from throughout the region and from 92 countries across the globe. Ranked a top choice for students by U.S. News, Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges and universities with an R1 or R2 status.
Location
Our Kennesaw campus is located at 1000 Chastain Road NW, Kennesaw, GA 30144. Our Marietta campus is located at 1100 South Marietta Parkway, Marietta, GA 30060.
Job Summary
Oversees web management, operations and search engine optimization for assigned business unit, college or department. Writes and optimizes web content. Designs websites and webpages. Utilizes search engine optimization tools to improve page ranking. Utilizes analytics tools to manage, track and report on website key performance indicators (KPIs). Provides support for digital communication initiatives, including HTML e-mails, social media, digital campaigns and other targeted content development.
Responsibilities
1. Designs and develops assigned college and/or department websites, including navigation design and page layout
2. Creates websites and web pages using the University's content management system
3. Assists in the design, development and implementation of assigned location's digital communication initiatives, including HTML e-mails, social media, and other targeted content
4. Assists faculty in the development of personal faculty websites
5. Provides web and technical customer service to students, faculty, and staff
6. Monitors and maintains assigned location's Google Analytics accounts
7. Advises on website best practices, including usability, search engine optimization and the use of web analytics
8. Optimizes on-site content for maximum visibility and ranking in major search engines, HTML, site structure as well as page layout and navigation considerations
9. Maintains approved naming and linking convention of web pages, images and multimedia files
10. Develops in-bound link from relevant sites and directories
11. Performs information gathering services including technical website analysis, competitive and keyword research and link analysis.
12. Identifies and implements innovate SEO strategies at business unit and/or college level
13. Develops website content and content strategy to complement and enhance the customer experience in collaboration with SEO Manager and Marketing Manager
14. Ensures brand consistency across website
15. Monitors, measures, analyzes and reports via dashboard and scoreboard
Required Qualifications
Educational Requirements
Bachelor's degree from an accredited institution of higher education in Communications, Marketing, Computer Science, Information Technology or related field
Required Experience
Two (2) years related experience in website management with extensive experience in website design (portfolio required)
Preferred Qualifications
Preferred Educational Qualifications
Advanced degree in in Communications, Marketing, Computer Science, Information Technology or related field
Preferred Experience
Experience working in higher education
Web and SEO experience in higher education industry, information technology, computer science, or related field
BrightEdge SEO platform experience
OmniUpdate CMS experience
Previous SEO experience in optimizing web and campaign performance in search results
Previous experience utilizing Google Analytics advanced analytics, Advanced Microsoft Office Excel, Word, and PowerPoint
Knowledge, Skills, & Abilities
Equal Employment Opportunity
Kennesaw State University is an Equal Employment Opportunity/Affirmative Action Employer. It is the policy of Kennesaw State University to recruit, hire, train, promote and educate persons without regard to age, color, disability, ethnicity, gender, national origin race religion, sexual orientation, or status as a protected Veteran. Kennesaw State University is a participant in the Employment Eligibility Verification Program (E-Verify) effective October 15, 2007. Participant ID: 61415
Other Information
This is not a supervisory position.
This position does not have any financial responsibilities.
No, this position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position may travel 1% - 24% of the time
This position does not require security clearance.
Background Check
- Standard Enhanced + Education
Per the University System of Georgia background check policy, all final candidates will be required to consent to a criminal background investigation. Final candidates may be asked to disclose criminal record history during the initial screening process and prior to a conditional offer of employment. Applicants for positions of trust with screening results which confirm a disqualifying criminal history will be immediately disqualified from employment eligibility.
All applicants are required to include professional references as part of their application process. Some positions may require additional job-based screenings such as motor vehicle report, credit check, pre-employment drug screening and/or verification of academic credentials.
https://www.usg.edu/hr/assets/hr/hrap_manual/HRAP_Background_Investigation_Employment.pdf
To apply, visit https://careers.hprod.onehcm.usg.edu/psp/careers/CAREERS/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Applicant&SiteId=43000&JobOpeningId=228551&PostingSeq=1
Copyright ©2017 Jobelephant.com Inc. All rights reserved.
Posted by the FREE value-added recruitment advertising agency
jeid-4a2afa02518b354382df27b607ccc7bf
Organization
Founded in 1963, Kennesaw State University (KSU) is the third-largest in the University System of Georgia with more than 22,500 undergraduate and graduate students representing 142 countries.
KSU is located just northwest of Atlanta in Cobb County near historic Kennesaw Mountain, allowing students to experience the best of Atlanta while enjoying the serenity of a 384-acre, beautifully landscaped pedestrian-friendly campus.
Accredited by the Southern Association of Colleges and Schools (SACS), KSU offers 70 bachelor's, master's and doctorate degree programs including undergraduate degrees in education, health, business, the humanities, the arts, science and math and graduate degree programs in nursing, business, information systems, conflict management, public administration, education and professional writing. The university’s expanding doctoral programs currently offer a Doctorate of Education in Leadership for Learning, Doctorate of Business Administration and Doctorate of Nursing.
Additionally, nursing students from Kennesaw State have one of the highest passing rates on the statewide licensing exam and are highly sought-after in the medical community, while the College of Education is the second-largest preparer of teachers in the state. The Executive MBA program, housed in the Coles College of Business, is the second-largest program in the country and has been recognized by BusinessWeek.
KSU’s national reputation has gained steam and has been recognized by U.S. News & World Report for the past two years as an “Up-and-Coming Masters University in the South,” ranking among the top ten (8th) in the 2010 issue of “America’s Best Colleges.” In addition, the university’s First-Year Experience has been named an “Academic Program to Look For” by U.S.News for seven consecutive years and was named one of 12 founding institutions in a project called "Foundations of Excellence in the First Year of College."
The university has committed itself to expanding the global experience of students, faculty and staff through its Quality Enhancement Plan (QEP), known as the "Global Learning for Engaged Citizenship" initiative, which began in 2007. This program focuses on increasing opportunities for international learning experiences. In spring 2009, KSU awarded its first Global Engagement Certification to graduate and undergraduate students. This certification recognizes students’ achievements in learning global perspectives and developing intercultural skills.
As a destination campus, KSU offers students plenty of opportunities to experience campus life by participating in more than 150 student groups and organizations, including student government, sororities and fraternities, club and intramural sports, social and special-interest organizations, student publications and honor societies.
In 2009, the Kennesaw State Owls completed a reclassification from NCAA Division II to NCAA Division I, competing in the Atlantic Sun Conference. During the transition from 2005-2009, KSU teams have won six Atlantic Sun Conference tournaments in five sports, including men’s indoor and outdoor track, women’s soccer, softball and cross-country.
Kennesaw State University has been recognized as one of the top universities in the country by the Chronicle of Higher Education’s “2009 Great Colleges to Work For.” KSU was recognized among the top 10 schools in six categories – confidence in senior leadership, teaching environment, collaborative governance, professional/career development programs, physical work space conditions and post-retirement benefits.
Kennesaw State was originally established by the University System of Georgia as Kennesaw Junior College serving 1,000 students. The college became a four-year institution in 1976 and was named Kennesaw College in 1977. In 1988, on its 25th anniversary, it was named Kennesaw State College and in 1996 became Kennesaw State University.
- Telephone
- 470-578-6000
- Location
-
1000 Chastain Road
Kennesaw
GA
30144
US
Get job alerts
Create a job alert and receive personalized job recommendations straight to your inbox.
Create alert