Social Media Community ManagerPosition Number:
947082Vacancy Open to:
All Candidates Time-Limited:
NEWS AND COMMUNICATIONSDivision:
13201 Public Communications SpCompetency Level:
2 - JourneyWorking Title:
Social Media Community ManagerNumber of Vacancies:
1Full Time Equivalent (FTE):
1.0Full Time or Part Time:
Full TimeRecruitment Range:
$31,200 - $61,033Anticipated Hiring Range:
$31,200 - $54,985Salary Grade Equivalency:
8-5Position Location (City):
Staff - ProfessionalOrganizational Unit Overview:
University Communication (UC) translates ECU’s message into strategic and compelling communication and campaigns through the university web site, news releases, its official social media, East magazine, storytelling, production of promotional videos and video news stories along with infographics, creation and development of promotional brochures, and annual reports. The purpose is to provide strategic communication and marketing guidance and support to increase the knowledge, understanding, appreciation and support of the University and its work with broad and varied constituencies, from prospective students to identified thought leaders to prospective donors.
Through ECU News Services UC performs media relations, public affairs, internal communication and strategic communication work on behalf of the university and reports and disseminates information about events, activities, research, policies, individuals and alumni of the University, both through the media, videos, ecu.edu, the university website and through owned publications and other forums.
UC, through Creative Services, works with all university departments to conceptualize, design, develop, and produce written, audio-visual, digital and print projects to brand, communicate, and market their messages to appropriate audiences. Creative Services also provides strategic marketing advice for the university, including performing advertising buys for the university.Job Duties :
Duties of this position include but are not limited to:Minimum Education/Experience:
•Uses stories, photographs, videos, graphics, and other tools to advance the university’s goals in a creative, engaging manner.
•Collaborates with university partners to promote institutional and college/departmental initiatives, campaigns and awards.
•Maintains a lively takeover program, guiding students and faculty on best practices for live event coverage on Instagram and Snapchat.
•Utilizes social media management platform, Falcon.io, to optimize content and support ECU’s social and digital strategy, growing core account following and regularly engaging with the audience.
•Directly supports the efforts of the Chancellor’s Division, ECU News Services, and University Marketing, providing social media strategy through advising and written plans, as well as reports for leadership on media relations, crisis communications, and other initiatives.
•Manages ECU’s online reputation, monitoring, and reporting/responding to mentions when necessary through real-time alerts.
•Analyzes and regularly reports data from social media listening and measuring services via Falcon.io.
•Monitors social media trends to identify and pursue opportunities to explore emerging social media platforms and technology.
•Defines and nurtures university voice and personality for each platform to most effectively connect with followers.
•Works with Digital Media Specialist to design and maintain connect.ecu.edu and socialmedia.ecu.edu, including brand standards, best practices, registration guidelines, etc.; maintains account directory and assists with new account creation; composes monthly tips newsletter for 100+ university-registered accounts.
•Develops a university social media counsel to identify best practices and trends, build social media advocacy throughout the university, and provide training opportunities for social media.
•Plans and implements a social media ambassadors program.
•Serves on campus committees as a social media advisor.
•Performs miscellaneous job-related duties as assigned.
Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.License or Certification required by statute or regulation:
NonePreferred Experience, Skills, Training/Education:
2-5 years of related experience preferred.License or Certification required by the Department:
NoneSpecial Instructions to Applicant:
Job Open Date:
- Please ensure your full range of knowledge, skills, abilities, experience and education are listed on your application. Do not write ‘see resume’ on your application when completing the job duties section.
- If you answer the questions at the end of the application, please ensure your application reflects the knowledge, skills, abilities and experiences to support your answers (see job duties section of previous employment).
- Failure to answer the questions at the end of the application will not preclude your application from being considered but may result in your application not receiving full consideration of your knowledge, skills, and abilities.
- Applicants must be currently authorized to work in the United States on a full-time basis.
06/16/2021Job Close Date - Positions will be posted until 11:59 p.m. EST on this date; If no closing date is indicated, the position will be posted until filled and may close at any time after the recruitment has been completed. :
06/25/2021Open Until Filled:
NoQuick Link for Direct Access to Posting:
If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations.AA/EOE:
East Carolina University is an equal opportunity and affirmative action employer and seeks to create an environment that fosters the recruitment and retention of a more diverse student body, faculty, staff and administration. We encourage qualified applicants from women, minorities, veterans, individuals with a disability, and historically underrepresented groups. All qualified applicants will receive consideration for employment without regard to their race/ethnicity, color, genetic information, national origin, religion, sex, sexual orientation, gender identity, age, disability, political affiliation, or veteran status.
Individuals requesting accommodation under the Americans with Disabilities Act Amendments Act (ADAAA) should contact the Department of Human Resources at (252) 737-1018 (Voice/TTY) or [email protected].Eligibility for Employment:
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. ECU participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. If highest degree earned is from an institution outside of the U.S. and its territories, final candidates are required to have their degree validated as equivalent to the degree conferred by a regionally accredited college or university in the U.S.Office of Human Resources Contact Information:
If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (252) 328-9847 or toll free at 1-866-489-1740 or send an email to [email protected] Our office is available to provide assistance Monday-Friday from 8:00-5:00 EST.