Media Specialist - College of Business

Job description

Job Title: Media Specialist - College of Business
Location: Tallahassee, FL
Regular/Temporary: Regular
Full/Part Time: Full-Time
Job ID: 49004

College of Business

Equal Employment Opportunity

An Equal Opportunity/Access/Affirmative Action/Pro Disabled & Veteran Employer.

FSU's Equal Opportunity Statement can be accessed at:


Position is responsible for creating, updating and maintaining the college’s website, while ensuring it is appropriately optimized to draw quality web traffic. Additionally, position provides monthly analytical reports and other technical support within the college.

Create websites, webpages and forms for the College of Business, along with editing, updating and maintaining the college’s website and ensuring its website works seamlessly on mobile devices as well. Responsible for actively soliciting updates for the web prior to each semester beginning. Perform technical audits and site analysis regularly and ensure the website meets all accessibility requirements. Expediently problem-solve identified issues with website functionality and digital reporting. Ensure website is optimized to draw quality web traffic from search engines. Serve as the liaison with FSU IT to communicate issues and information regarding the college’s website. Stay up to date on trends and best practices for websites.

Work on digital campaigns, including Google Ads and other initiatives, driving web traffic. Develop and provide monthly statistical reports and analysis for all campaigns. Provide monthly analytic report, on the college’s overall website, along with a detailed summary of findings. Keep current with best practices in digital analytics and optimization.

Manage, update and schedule content on the college's five digital signs, which includes the wayfinding function. Ensure weekly that signage is properly functioning and resolve any issues. Update back-up person on any changes/upgrades to the system as needed.

Serve as the main contact for the college’s calendar, which includes uploading information to the calendar within a 24-hour period of receiving information.

Handle any special projects as requested.


Bachelor’s degree and two years of related experience or a high school diploma/equivalency and six years of related experience. (Note: or a combination of post high education and experience equal to six years.)

Knowledge and experience in electronic media, including social media platforms.

Experience with website creation.

Ability to communicate effectively verbally and in writing.

Ability to establish and maintain effective working relationships.

Ability to prioritize, organize and perform multiple work assignments simultaneously.

Knowledge of data analysis techniques and methodology.

Knowledge of the principles and practices of project planning, development, and evaluation.


Experience with Drupal is preferred.

University Information

One of the nation's elite research universities, Florida State University preserves, expands, and disseminates knowledge in the sciences, technology, arts, humanities, and professions, while embracing a philosophy of learning strongly rooted in the traditions of the liberal arts and critical thinking. Founded in 1851, Florida State University is the oldest continuous site of higher education in Florida. FSU is a community steeped in tradition that fosters research, encourages creativity, and embraces diversity. At FSU, there’s the excitement of being part of a vibrant academic and professional community, surrounded by people whose ideas are shaping tomorrow’s news!

Learn more about our university and campuses.

Pay Plan

This is an A&P (Administrative and Professional) position.

FSU Total Rewards

FSU offers a robust Total Rewards package. Visit our website to learn more about our Compensation, Benefits, Wellness, Recognition, and Employee Development programs.

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Criminal Background Check

This position requires successful completion of a criminal history background check. The background check will be conducted as authorized and in accordance with University Policy 4-OP-C-7-B11.

Tobacco Free Campus

Effective January 1, 2014, tobacco use, including simulated tobacco use, is prohibited on property, interior and exterior, owned or managed by Florida State University. This policy applies to all Florida State University students, employees, consultants, contractors, visitors, and external individuals.




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Job No:
Posted: 6/9/2021
Application Due: 6/21/2021
Work Type: Full Time