Digital Marketing Specialist, Advancement Communications

Job description

Posted with Limited Access:

No

Title:

Digital Marketing Specialist, Advancement Communications

Posting Number:

S01556

Full-Time/Part-Time:

Part-time

Typical Hours Per Week:

20

Regular, Temporary or Term:

Term

Benefits Eligible?:

Yes

Hourly/Salaried:

Salaried

Grade:

SP3

Hiring Minimum:

$19.13

Department:

Office of Advancement

Location:

Middlebury- 700 Exchange St.

Hire contingent upon successful completion of the following post-offer screening:

Criminal Background Check

Position Summary:

The DUWCSP Digital Media Coordinator supports communications for the Davis UWC Scholars, Projects for Peace, and Davis Fellows for Peace programs.

Essential Functions:

Offer is contingent upon successful completion of a criminal background check.
• Assists the DUWCSP Executive Assistant and the Director of Advancement Communications to develop and implement communications plans for the three programs listed above.
• Keeps web content updated, troubleshoots technical issues, and implements communications strategies.
• Recommends and implements social media strategies and creates content to engage Davis UWC Scholars through the group’s Facebook page.
• Uses web and social media analytics to drive engagement and improve web, social, and marketing communications.
• Assists in the delivery of digital marketing materials to ensure maximum engagement among target audiences. Maintains digital content to facilitate engagement and use across marketing and communications platforms.
• Collaborates with the DUWCSP Executive Assistant and external designers to ensure that print and online communications reflect the programs’ high standards and brand identity.
• Coordinates with Advancement Communications on digital marketing efforts.

General Responsibilities:

• Performs other duties as assigned.

Education:

Bachelor’s degree or equivalent experience

Knowledge, Skills and Abilities:

• Demonstrated data and technical skills
• Understanding of social media and social media analytics and the ability to develop and execute strategies and create engaging content.
• Understanding of site architecture, navigation strategies, and Google analytics.
• Excellent written and verbal communication skills.
• Self-discipline and problem-solving skills
• Ability to handle confidential information in a discreet manner.

Experience:

• 2-5 years of previous experience in higher ed communications or other communications field
• Experience with Excel, Photoshop, InDesign, Adobe Acrobat Pro, and HTML markup.
• Experience with social media
• Experience with content-management programs (such as Drupal and WordPress)
• Experience writing persuasive communications preferred

Open Until Filled:

No

Special Instructions to Applicants:

Offer is contingent upon successful completion of a criminal background check.

 

 

 

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Job No:
Posted: 6/2/2021
Application Due: 8/31/2021
Work Type: Full Time
Salary: