Marketing and Comm Specialist

Location
Main Campus (Gainesville, FL)
Posted
Apr 03, 2021
Employment Type
Full Time
Institution Type
Four-Year Institution

Job no: 516224
Work type: Staff Full-Time
Location: Main Campus (Gainesville, FL)
Categories: Agriculture/Life Science/Vet Medicine, Communications/Public Relations/Marketing
Department:60150000 - AG-FOOD SCIENCE / HUMAN NUTR

Classification Title:

Marketing and Communication Specialist

Job Description:

Develop communications and marketing strategies for student recruitment at the undergraduate and graduate level. Create print and electronic materials for recruitment communication with prospective students and transfer advisers. Work closely with Student Services to maintain up to date print and electronic department content. Evaluates advertising and promotion material for compatibility with IFAS’ public relations efforts (i.e., branding, social
media, website, blogging).

Create and maintain external relations through social media communications, brochures, signage and other. Incumbent will need to observe trends that might have an impact and make recommendations to enhance FSHN’s image based on these trends. Communications with alumni, stakeholders, prospective students, and industry/professional contacts will be key. Support internal communications by identifying appropriate platforms and creating needed materials. Develop a public relations campaign for consistent visibility in higher education context and Department discipline industries. Provide communication and marketing support for internships and other experiential learning in collaboration with stakeholders.

Work with content creators and FSHN IT staff to create content for FSHN website related to the research, extension, and teaching programs using a variety of creative modalities. Serves as a liaison with IFAS Communications for information updates.

Travel to events and conferences as a representative for the Department. Maintain contact list for consistent communication as a part of developing and maintaining a department network. Obtain relevant information at these events to discuss with Department Chair for future budget and marketing goals

Assist faculty, Student Services and FSHN IT staff with special projects related to promoting the work in the department.

Expected Salary:

$45,000 - $50,000; Commensurate with experience

Minimum Requirements:

Bachelor's degree and three years of relevant experience; or an associate’s degree and five years of relevant experience.

Preferred Qualifications:

Preference will be given to candidates who have a working knowledge of industry, trends and directions in food science, nutritional sciences, and dietetics.

Special Instructions to Applicants:

For Consideration please upload cover letter, resume and 3 references.

Application must be submitted by 11:55 p.m. (ET) of the posting end date.

Health Assessment Required:

No

Advertised: 01 Apr 2021 Eastern Daylight Time
Applications close: 09 Apr 2021 Eastern Daylight Time

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