College Specialists are active members of the Chippewa Valley Technical College (CVTC) Recruitment team and interact with prospective students, community agenices, and key stakeholders to promote CVTC to prospective students and key stakeholders in the community. College Specialists facilitate the college exploration and enrollment process through multiple channels and assist prospective students in making informed decisions about enrollment at CVTC. College Specialists provide individualized assistance to prospective students by exploring career options and being the primary point of contact to help them navigate through the admissions process.

Responsibilities:

• Be a highly engaged member of CVTC’s sales team focused on developing and nurturing relationships with external stakeholders (e.g., K12 school districts, community agencies, employers, etc.) to ensure CVTC is viewed positively and considered a premier partner in education and training in the Chippewa Valley.
• Research and analyze market trends in higher education and adapt existing or implement new best practices to ensure CVTC is viewed as a leader.
• Create and execute strategic marketing and recruitment plans for respective territories and target markets to increase prospect conversions and ensure maximum funding allocation through the performance based funding model specific to the FTE component of the funding formula.
• Review and analyze recruitment strategies quarterly to ensure alignment with CVTC’s strategic plan and progress towards annual recruitment/sales goals (e.g., applications, presentations, etc.)
• Serve as liaison for prospective adult and high school students on academic programming, career planning, assessment resources, post-secondary education opportunities, admissions, financial aid, and CVTC support services through multiple avenues.
• Create and push live content to CVTC’s social media channels and respond to inquiries/messages that come through social media platforms.
• Work with K12 districts and district Chamber of Commerce offices to strategically align middle school recruitment efforts with the Department of Public Instruction’s Academic and Career Planning initiative.
• Collaborate with faculty and deans to coordinate career and technical education showcases in middle and high schools in CVTC’s 11-county district and beyond.
• Serve as the first point of contact for prospective students and their families and the public at large through multiple communication channels including, but not limited to, in-person contacts, phone, email, SMS text, social media channels and web chat.
• Plan and execute large (700+ attendees) recruitment events and activities targeted to prospective students and community partners.
• Provide excellent customer service and strategically engage with prospective students to maximize reach and achieve recruitment goals.
• Manage and maintain accurate customer information in regards to activities related to prospective students (e.g., tracking of inquiries, presentations, follow-up calls, overall application numbers, etc.) within the designated systems including, but not limited to, departmental CRM, College ERP, and Google Team drives.
• Provide assistance to high school staff in regards to dual credit options, facilitate the registration of transcripted credit courses in the high schools, and advise prospective students in regards to options for earning college credit while in high school.
• Organize and facilitate professional development activities to promote CVTC to community agencies and employer partners.
• Represent and speak on behalf of CVTC with local media outlets to promote events and CVTC brand.
• Develop accurate and attractive presentation content and deliver to large key stakeholder audiences.
• Manage departmental projects to ensure deadlines and strategic objectives are met.
• Systematically evaluate real-time situations and make independent decisions with minimal to no manager direction.

Required Knowledge, Skills and Abilities:

• Strong sales skills.
• Ability to organize and multi-task.
• Ability to work effectively in a team environment as well as independently toward department goals.
• Ability to establish and maintain effective sales strategies with both individuals and groups with diverse backgrounds and abilities.
• Ability to use judgment, discretion, and decision making skills in dealing with confidential and sensitive issues.
• Ability to resolve conflicts.
• Ability to interpret and communicate College policies and procedures.
• Ability to model integrity through self-awareness, personal accountability, ethical behavior, quality standards, and sustainable practices.
• Ability to think critically by applying problem solving practices, acquiring relevant information, using technology and other resources appropriately, and evaluating alternatives.
• Ability to communicate effectively by speaking and writing clearly, concisely, and professionally; practicing active listening; reading critically and adapting communication for audience.
• Ability to value diversity by recognizing personal biases, adapting to culturally diverse situations, and demonstrating a commitment to equity, inclusion, and respectful interactions with persons of diverse ethnic, cultural, social-economic, or educational backgrounds.
• Intermediate knowledge of and skills with technology including software programs for communication, data collection, and decision making including, but not limited to, Microsoft Office Outlook, Word, and Excel.
• Ability to work a flexible schedule.
• Ability to travel (i.e., access to reliable transportation) to various campuses, schools, and other sites in CVTC's 11-county district as needed to fulfill the responsibilities of this position.

• Bachelor’s degree in Marketing, Communications, or related field.
• Minimum of two years of experience in a sales position.
• Experience in a secondary and postsecondary educational setting preferred.

In evaluating candidates for this position, the College may consider a combination of education, training, and experience which provides the necessary knowledge, skills and abilities to perform duties of position.As an equal opportunity/access employer and educator, CVTC is committed to creating and sustaining a diverse and inclusive environment.  All qualified candidates are encouraged to apply.

• Health insurance for employee, spouse, and dependents with attached Health Savings Account (HSA) and wellness incentive
• Dental insurance for employee, spouse, and dependents
• Life and long-term disability insurance
• Wisconsin Retirement System (WRS)
• 403(b) tax deferred annuity program
• 457(b) deferred compensation plan
• Section 125 flexible spending accounts
• Paid vacation, personal, and sick time
• Paid holidays
• Employee Assistance Program (EAP)
• Tuition reimbursement (eligibility requirements apply)
• Professional development

Generally, with the exception of tuition reimbursement, benefits eligibility begins on the first date of employment (i.e., there is no waiting period).

CVTC does not discriminate on the basis of race, color, national origin, sex, disability, or age in its programs and activities. The following person has been designated to handle inquiries regarding the college's non-discrimination policies: Director of Human Resources, 620 W. Clairemont Avenue, Eau Claire, WI 54701, 715-833-6334, WI Relay: 711