Website and Digital Content Specialist
Job description
Description
University of Colorado Denver, Anschutz Medical Campus
Department of Surgery
Communication Professional (Intermediate)
Job Title: Website and Digital Content Specialist
Position #00781597 – Requisition #20244
The Website and Digital Content Specialist supports the development and execution of marketing strategies to promote the work of the Division of Transplant. The position will be responsible for maintaining all digital assets, enhancing and maintaining multiple websites, and assisting with the marketing needs of multiple programs. The ideal candidate would be fluent in emerging trends in branding, design, marketing, and technology and look for opportunities to implement additional strategies.Digital Asset Management
- Manage marketing digital assets (images, logos, collateral, and video) including editing, cataloging, and archiving
- Identify digital images to use for marketing collateral
- Collaborate with University of Colorado, UCHealth and Children’s Colorado website specialists to ensure our affiliated programs remain current and dynamic
- Develop, enhance, and maintain program-specific websites ensuring content is current and dynamic. This includes regularly updating existing content, generating new content, creating blogs, and cross-linking to other sites, events, and news
- Perform search engine optimization
- Generate marketing collateral including brochures, flyers, and email blasts
- Utilize social media platforms to expand presence
- Ensure brand compliance through all marketing areas
- Prepare and present reports on marketing efforts
Benefits: https://www.cu.edu/employee-services/benefits
Total Compensation Calculator: http://www.cu.edu/node/153125Diversity and Equity:
The University will provide reasonable accommodations to applicants with disabilities throughout the employment application process. To request an accommodation pursuant to the Americans with Disabilities Act, please contact the Human Resources ADA Coordinator at [email protected] The University of Colorado Denver | Anschutz Medical Campus is committed to recruiting and supporting a diverse student body, faculty and administrative staff. The university strives to promote a culture of inclusiveness, respect, communication and understanding. We encourage applications from women, ethnic minorities, persons with disabilities and all veterans. The University of Colorado is committed to diversity and equality in education and employment.The University of Colorado Denver | Anschutz Medical Campus is dedicated to ensuring a safe and secure environment for our faculty, staff, students and visitors. To assist in achieving that goal, we conduct background investigations for all prospective employees.
Qualifications
Minimum Qualifications:
- Graduation from an accredited college or university with a bachelor’s degree in communications, marketing, journalism, public relations, business administration, or a directly related field from an accredited institution.
- 1 year of professional experience in Website development and maintenance
- Demonstrated experience in creating marketing collateral.
A combination of education and related technical/paraprofessional experience may be substituted for the bachelor’s degree on a year for year basis.Required: Applicants must meet minimum qualifications at the time of hire.Preferred Qualifications:
- Professional experience in marketing/communications in a higher education setting
- Advanced skills in photography and photo editing
- Advanced experience utilizing computer programs, specifically Microsoft and Adobe
- Demonstrated ability to perform search engine optimization
- Excellent written and verbal communications skills
- Strong attention to detail
- Knowledge of and proven success with digital/email marketing best practices
- Ability to prioritize and successfully manage numerous tasks at one time
- Experience with troubleshooting issues and recommending solutions
- Comfortable working with and learning new technologies.
Job Category: Communication
Primary Location: Aurora
Schedule: Full-time
Posting Date: Feb 18, 2021
Unposting Date: Ongoing