Associate Dean for Communication Strategy, Penn Law

University Overview

The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning.

Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play.

The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more.

Posted Job Title
Associate Dean for Communication Strategy, Penn Law

Job Profile Title
Director E

Job Description Summary
The University of Pennsylvania Carey Law School is one of the nation's oldest and most distinguished law schools. We offer a distinctive cross-disciplinary legal education, drawing on the depth and breadth of the University of Pennsylvania. The resulting intellectual opportunities and professional relationships bridge traditional boundaries and disciplines, making the Law School an extraordinary, supportive, and diverse academic community for its scholars and students alike.

The Associate Dean for Communication Strategy is the primary architect of the strategies and activities that convey this distinctiveness to external and internal audiences. With a deep appreciation for and understanding of the distinctive teaching, learning, scholarship, and research that makes up the University of Pennsylvania Carey Law School, the Associate Dean connects themes, ensures cross-departmental and intra-faculty communication, and manages a team of staff and vendor communication professionals to advance the reputation of Penn Law in the U.S. and abroad.

Job Description

Key Responsibilities:

Strategy Setting

• Collaborating with the Dean, faculty, and senior leaders, develop and implement long- and short-term institutional positioning goals and explicit strategies to achieve them.
  
• Develop and implement Penn Law's institutional annual integrated communications, marketing, and public relations plans.
  
• Provide advice and identify opportunities for external experts to assist in managing messaging across a host of critical institutional issues, departments, and programs.
  

Collaboration and Knowledge Building

• Develop a keen knowledge of the depth and breadth of intellectual life at the University of Pennsylvania Carey Law School, with an eye to maximizing internal and external knowledge of these achievements.
  
• Establish relationships with academic scholars and teachers; read and translate their work to identify and implement opportunities for broad dissemination and meaningful impact.
  
• Support Law School departments with strategic consultation on communications and marketing efforts; collaboratively identify staffing solutions to achieve departmental goals that support and augment overall communications strategies.
  
• Ensure a strategic and adaptable approach to coordination of large-scale projects while successfully championing an integrated approach to message and design.
  

Positioning and Marketing

• Ensure an innovative and effective public relations strategy, with generation and placement of news and media positionings about the University of Pennsylvania Carey Law School; the scholarship of its faculty; the work of its Dean, faculty, students, and leaders; and the deep array of Law School programs, projects, events, and publications.
  
• Support departmental and other institutional marketing goals, especially as related to attracting top talent to the University of Pennsylvania Carey Law School.
  
• Collaborating with the Comms team, departments and staff, and faculty colleagues, ensure a vibrant web and social media presence.
  

Managerial

• Inspire and lead the professional development of the highly-productive internal Communications staff.
  
• Directly manage the Director of Communications. Oversee the development and contributions of a staff of five FTEs plus a host of part-time employees; ensure excellent management of all staff by modeling clear and replicable management and professional development.
  
• Identify and manage relationships with external vendors whose services achieve and amplify the strategic goals of the Communications team.
  
• Develop and implement the Communications operating and HR budgets (~$850,000 in FY21).
  
• Oversee the stewardship of departmental resources.
  

Institutional

• Represent the University of Pennsylvania Carey Law School to a host of internal and external constituencies, including to media authorities, academics, government officials, and others.
  
• In collaboration with the Dean and faculty, ensure appropriate response to media requests on a wide host of issues.
  
• Provide strategic reports to University colleagues, the faculty, the Law School's Board of Advisors, and other audiences as requested.
  
• Serve in a central role in Penn Law's strategic planning, as a member of the Directors' Group and individually, contributing innovative ideas to the Dean and to colleagues on ways to achieve Penn Law's ambitious goals and how Communications will support those goals.
  

Other Duties as Assigned

Qualifications:

Advanced degree preferred; J.D. valuable but not required. Minimum of seven years of increasing responsibility in a role that involves strategic communications, public relations, and/or marketing; experience in higher education preferred. Portfolio of creative, innovative, exciting work, demonstrating the ability to communicate a distinctive brand to a highly educated and sophisticated audience, as well as a demonstrated and successful use of a variety of communications strategies that translate well to publicizing Penn Law's strengths in the most competitive arena of legal education.

Proven ability to digest and promote legal and related academic scholarship in the broader intellectual landscape. Demonstrate an understanding of multiple audiences in a cutting-edge setting, as well as experience representing a sophisticated organization in a variety of public and internal settings. Write and edit, or demonstrate ability to identify excellence in writing and editing, across a variety of styles for sophisticated audiences. Show an understanding of multiple audiences and their needs and demonstrate experience representing a sophisticated organization well in a variety of public and internal forums.

Experience managing and inspiring a productive and creative team, as well as experience identifying and overseeing external experts. Budgeting and planning prowess required.

Given the Law School's interdisciplinary and collegial environment, we seek a leader with an established track record as collaborator in the workplace, within the immediate department and within the larger institution, who can foster cross-departmental endeavors to advance the goals of the Law School.

*Cover letter is required with application.

Job Location - City, State
Philadelphia, Pennsylvania

Department / School
Law School

Pay Range
$108,411.00 - $205,981.00

Affirmative Action Statement
Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class.

Special Requirements
Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.

University Benefits

• Health, Life, and Flexible Spending Accounts: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare. You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars.
  
• Tuition: Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn. Your dependent children are also eligible for tuition assistance at other institutions.
  
• Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.
  
• Time Away from Work: Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family—whatever your personal needs may be.
  
• Long-Term Care Insurance: In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you're newly hired, you won't have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting.
  
• Wellness and Work-life Resources: Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That's why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance.
  
• Professional and Personal Development: Penn provides an array of resources to help you advance yourself personally and professionally.
  
• University Resources: As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University's libraries and athletic facilities, or visit our arboretum and art galleries. There's always something going on at Penn, whether it's a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you're right in the middle of the excitement—and you and your family can enjoy many of these activities for free.
  
• Discounts and Special Services: From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks.
  
• Flexible Work Hours: Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and/or job structures.
  
• Penn Home Ownership Services: Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements.
  
• Adoption Assistance: Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household.
  

To learn more, please visit: https://www.hr.upenn.edu/PennHR/benefits-pay


To apply, visit https://wd1.myworkdaysite.com/en-US/recruiting/upenn/careers-at-penn/job/Law-School/Associate-Dean-for-Communication-Strategy--Penn-Law_JR00029069





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