Advancement Communication Specialist #212916

Job description

Posting Number:


Quick Link for Internal Postings:

Classification Title:

Public Communication Spec

Competency Level:


Working Title:

Advancement Communication Specialist #212916


Office, VC, Advancement

Position Summary:

The Advancement Communication Specialist is responsible for the creation, development, and management of all Division of Advancement electronic communication platforms including its website, email marketing, and all social media platforms in partnership with colleagues in University Marketing and Communications.

1.Manage the creation, development, and execution of electronic communication initiatives and supports the development of digital communication strategies for the Division of Advancement
2.Produce, write, and edit content to support the goals of the Division of Advancement and enhance engagement with alumni and friends.
3.Responsible for the administration of the WCU Advancement Division and Alumni Association website and social media platforms and assists with the electronic communication through the division’s website, alumni e-newsletter, and email platforms.
4.Manages the Division of Advancement communications calendar for both internal and external constituents.
5.Utilize Raiser’s Edge to track and analyze engagement results.
6.Maintain current knowledge of digital communication trends and recommend enhancements when appropriate.
7.Work collaboratively with partners across campus
8.Play an integral part in the communication of WCU’s signature online campaigns.
9.Serve as a liaison to various university divisions to assist them with various digital media initiatives and priorities.

This is a time-limited position for 3 years. Continued employment is contingent upon availability of funds.

Knowledge, Skills, & Abilities Required for this Position:

Excellent communication and composition skills, organized, detail oriented, team player, and the ability to produce accurate information under deadlines. Demonstrated success in creating, developing, and implementing effective social media and email marketing strategies. Must be able to work independently with limited direct supervision.

Minimum Qualifications:

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be
received from appropriately accredited institutions.

Preferred Qualifications:

Master’s degree and higher education or non profit experience

Anticipated Hiring Range:


Position Type:

Time-Limited Full-Time

Number of Hours per Week:


Number of Months per Year:


Salary Band Range:

$29,743 - $77,204

Salary Grade:

For administrative purposes during the implementation of Career Banding this journey level position is considered a Salary Grade 69.

Open Date:


Close Date:


Open Until Filled:


Special Instructions to Applicants:

This is a time-limited position for 3 years. Continued employment is contingent upon availability of funds.

This position is based in Cullowhee, NC within the offices of the Division of Advancement.
To be considered, you must apply online. HARD COPY APPLICATIONS AND RESUMES WILL NOT BE ACCEPTED. A cover letter, resume, and list of references are required attachments.

Applicants must upload a DD-214 if claiming Veteran’s Preference.


If no applicants apply, who meet the required Knowledge, Skills, Abilities/Competencies and Training and Experience requirements, then management may consider other applicants.

*Effective October 1, 2015 all new hires into positions subject to the State Human Resources Act (SHRA) will serve a 12 month probationary period as defined by the North Carolina Office of State Human Resources (OSHR).


Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks.

Western Carolina University uses E-Verify to confirm employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit Proper documentation of identity and employability are required at the time of employment.

Credential Verification:

All new employees are required to have listed credentials/degrees verified within 30 days of employment. All new employees who will be teaching are required to provide official transcripts within 30 days of employment. Transcripts should be provided for the highest earned degree and/or the degree which is being used to satisfy credential/qualification requirements.


Western Carolina University is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race; color; religion; sex; sexual orientation; gender identity or expression; national origin; age; disability; genetic information; political affiliation; National Guard or veteran status, consistent with applicable federal, state and local laws, regulations, and policies, and the policies of The University of North Carolina. Additionally, the University promotes the realization of equal employment opportunity for minorities, women, persons with disabilities, and veterans through its affirmative action program.
Persons with disabilities requiring accommodations in the application and interview process please call (828) 227-7218 or email at [email protected]

University Safety:

The Western Carolina University Annual Safety Report is available online at University Annual Safety Report or in hard-copy by request at the office of the Vice Chancellor for Student Affairs, 227 HFR Administration Building, Cullowhee, NC 28723 (828-227-7147) or the Office of University Police, 111 Camp Annex, Cullowhee, NC 28723 (828-227-7301). The report, required of all universities participating in Title IV student financial aid programs, discusses crime statistics, procedures for reporting suspicious or criminal activity, security, police authority, crime prevention strategies, university policies on substance abuse and sexual offenses, workplace violence and fire safety.




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Job No:
Posted: 2/19/2021
Application Due: 2/24/2021
Work Type: Full Time