Administrator, Enrollment Services

Job description


The Administrator, Enrollment Services will provide leadership to execute the college’s enrollment plan, providing oversight to the planning and implementation of recruitment functions. The Administrator will utilize a variety of tools, including CRM, emerging technologies such as social media and web-based marketing, with a focus on the non-traditional student with a goal to attract a diverse applicant pool of prospective students not included in priority recruitment efforts.

Examples of Duties

  1. Collaborates with departments on campus to support the Gloucester Campus recruitment events and activities, including but not limited to: open houses, information sessions, webinars, and campus visits.
  2. Understands the enrollment cycle and establishes a robust year-round recruitment calendar of outreach activities to target the goals of the enrollment management plan.
  3. Provides leadership in utilization and implementation of technologies to enhance recruitment digitally across multiple platforms to expand RCSJ’s reach into the community and online markets.
  4. Maintains online appointment scheduler for individual and group prospect appointments and follow-up communication plans and outcome tracking.
  5. Hosts and presents individual and group events to attract a diverse applicant pool to enroll at the college.
  6. Works with the enrollment and marketing group across campuses, contributing to the development of recruitment literature and marketing campaigns.
  7. Provides oversight to the CRM management of prospect and applicant lists and associated communication plans for on-going lead generation, based on recruitment cycles.
  8. Provides ongoing analysis of recruitment campaigns and provides regular report to analysis effectiveness/recommendations to enhance capture rates across student types
  9. Supervises and oversees the training of the outreach recruiter to ensure appropriate skills and knowledge are maintained and provides continuous mentoring and support of recruiter’s work.
  10. Maintains professional working relationships and knowledge of campus departments including but not limited to Admissions, Selective Admissions, Advisement, Student Records, Financial Aid, EOF, Rowan University Center Partnerships, Cumberland Campus, etc.
  11. Aids in the creation and implementation of outreach campaigns that are part of another department such as CCOG, Selective Admissions initiatives, etc.
  12. Maintains confidentiality and adheres to federal, state regulations and college policies and procedures in accordance with FERPA regulations.
  13. Participates in a variety of institutional committee activities and maintain involvement with professional groups or organizations relative to recruitment and marketing strategies, and new enrollment techniques or methods.
  14. Performs other duties, as assigned.
  • Outreach Recruiter
  • Minimum Qualifications

    • Bachelor’s Degree with three years of progressively responsible experience in higher education enrollment services required.
    • Demonstrated proficiency with varied technologies utilized in enrollment services (Banner Student Module, Microsoft Office Suite, CRM software, Event Brite, Mail Chimp, Wufoo, Zoom Advanced proficiency with Microsoft Office Suite required
    • Excellent oral and written communication skills with experience presenting to individuals and large groups about high school initiatives and college enrollment
    • Ability to work a flexible schedule with varied hours to meet department and College needs
    • Ability to travel to multiple educational institutions, utilizing personal vehicle for travel
    • Possess the ability to work well and communicate effectively with prospective and current students, staff, faculty, administration, and colleagues and community partners
    • Demonstrated cultural competence, sensitivity to and understanding of the diverse academic, socioeconomic and ethnic backgrounds of community college students, faculty, and staff and a commitment to a student-centered environment
    If certain conditions exist, this position requires you to have access to personal technological equipment and capabilities to perform your duties.Supplemental Information

    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Physical activity of the position: ReachingStandingWalkingTalkingHearingRepetitive motion of the wrists, hands, and/or fingers such as picking, pinching, typingPhysical requirements of the position:Sedentary work- exerting up to 10 pounds of force occasionallyVisual acuity requirements of the position:The worker is required to have close visual acuity Workplace conditions of the position:The worker is not substantially exposed to adverse conditions.Women and Minorities Encouraged to Apply
    Affirmative Action/Equal Opportunity Employer

    As a New Jersey First Act Employer, new employees must establish a primary residence in New Jersey within one year unless an exemption applies.




    Diversity Profile: University



    View more

    Learn more on Inside Higher Ed's College Page for University

    Arrow pointing right
    Job No:
    Posted: 12/16/2020
    Application Due: 4/29/2021
    Work Type: Full Time