Marketing Content Specialist

Job description

Position Type:

Permanent Staff (SHRA)

Is this an internal only recruitment?:


Position Title:

Public Comm Specialist - Journey

Working Title:

Marketing Content Specialist

Position Number:


Vacancy ID:


Budgeted Hiring Range:

$48,000 - $54,985

Pay Band Information:

To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet.

Salary Grade Equivalent:


Full-time/Part-time Permanent/Time-Limited:

Full-Time Permanent

Hours per week:


Work Schedule:

Monday – Friday, 8:00 – 5:00
Occasional evenings and/or weekends

Department Name and Number:

University Development Office-250100

Date First Posted:


Closing Date:


Position Location:

Chapel Hill, NC

Position Posting Category:

Public Relations/Communications/Marketing

Department Description:

University Development’s purpose is to support the mission of the university by raising private resources from alumni, friends and other constituents to enhance financial support for students, faculty, programs and facilities. University Development provides leadership and centralized development services to the 30+ other development shops across campus, serving as a focal point for principal/major gifts, gift planning, annual giving efforts, prospect development, corporate and foundation relations, stewardship and marketing.

Equal Opportunity Employer:

The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.

Position Description:

This position is responsible for the creation of strategic content in support of the University’s fundraising priorities. That strategic content would primarily fall into three categories: 1) high-quality proposals for donor prospects, 2) compelling marketing content to tell the story of the impact of Carolina’s $4.25 billion fundraising campaign, and 3) executive communications.

Minimum Education and Experience Requirements:

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Essential Skills, Knowledge and Abilities:

• Demonstrated experience successfully writing professionally for a variety of platforms including presentations, speeches, scripts, social media, articles, editorials, correspondence, blogs and websites; and agility to move quickly between assignments for the platforms in a busy and fast-paced environment.

• With a particular focus on fundraising, the ability to develop a compelling story with memorable turns of phrases that evoke emotion and inspire action is essential, along with ability to ensure all communications reflect the tone, style and preferences of the speaker.

• Capable of sifting through large amounts of information, quickly distilling key points and translating them to memorable key messages, while maintaining key facts and figures to support the message.

• Experience supporting organizational/client initiatives while meeting tight schedules and deadlines.

• Strong organizational ability and attention to detail.

• Excellent verbal and interpersonal skills with the ability to counsel leadership across the campus.

• Ability to build relationships all levels of the organization.

Preferred Qualifications:

A bachelor’s degree, preferably with a major in journalism, English, communications or other related field. A minimum of 5 years of communications and/or marketing experience. Prior grant or proposal writing experience highly desirable. Previous experience in higher education and/or nonprofit setting preferred.

Position/Schedule Requirements:

Evening work occasionally, Weekend work occasionally

Stimulus/ARRA Funded:





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Job No:
Posted: 11/17/2020
Application Due: 2/15/2021
Work Type: