Digital Content Producer

Job description

Position Type:

Permanent Staff (SHRA)

Is this an internal only recruitment?:


Position Title:

Public Comm Specialist - Advanced

Working Title:

Digital Content Producer

Position Number:


Vacancy ID:


Budgeted Hiring Range:


Pay Band Information:

To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet.

Salary Grade Equivalent:


Full-time/Part-time Permanent/Time-Limited:

Full-Time Permanent

Hours per week:


Work Schedule:

Monday-Friday, 8:00am-5:00pm

Department Name and Number:

University Communications-258000

Date First Posted:


Closing Date:


Position Location:

Chapel Hill, NC

Position Posting Category:

Public Relations/Communications/Marketing

Department Description:

The Office of University Communications is responsible for the strategic management of the University’s overall public relations and reputation management activities. The department provides leadership, counsel and services to over 200 communicators across campus and works with those communicators to ensure a unified campus-wide communications strategy. Areas within University Communications include: Executive Communications, Media Relations, Internal Communications, Content Development, Social Media, Marketing Communications, Strategic Resources, Issues Management, Community Relations, Public Records, the UNC-Chapel Hill Visitor’s Center, and UNC Creative.

Equal Opportunity Employer:

The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.

Position Description:

Reporting to the Director of Content Development and working with colleagues in the Office of University Communications and communications professionals with the schools and units around the University, the digital content producer will take a leading role in developing and executing content ideas from planning to completion.

The Digital Content Producer will create stories that reach key constituencies of the University and position the University as a world-class research institution. The producer will research, plan, create and edit stories and assist with publishing content to various websites using Wordpress.

As a senior content professional, the Digital Content Manager serves as a key resource to others on campus with both digital and non-digital communications, establishes and maintains standards for digital products, and employs creative and innovative ways to tell stories. The Digital Content Manager will develop and manage projects from start to finish, sometimes working independently and other times with a team.

Minimum Education and Experience Requirements:

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Essential Skills, Knowledge and Abilities:

Must have experience as a communications professional with a strong background in producing compelling written content.

Must have strong written and oral communications skills and the ability to develop and maintain positive relationships across campus to best position the University according to its strategic goals.

Must have experience writing feature stories on tight deadlines.

Preferred Qualifications:

A bachelor’s degree in marketing, communications, journalism, public affairs or a related field.

A minimum of 4-5 years in roles related to public relations, content development and/or creative management.

Experience telling stories through video multimedia channels.

Experience working in Wordpress.

Position/Schedule Requirements:

Evening work occasionally, Weekend work occasionally

Stimulus/ARRA Funded:





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Job No:
Posted: 11/10/2020
Application Due: 1/9/2021
Work Type: