Director of Communications
Job Title: Director of Communications
Location: Atlanta, Georgia
Full/Part Time: Full-Time
Job ID: 221229
Operate under the guidance of Institute Communications leadership to ensure alignment with central communication strategies that strengthen and protect the brand and reputation of Georgia Tech. Design, implement and manage a communications strategy and programs for a college, school, or department. Serve as a unit representative within the Institute and with external entities regarding communications issues. Responsible for setting employee and/or group goals, deciding on organizational structure to meet the goals, assessing employee and/or group performance and providing feedback, and making pay recommendations. This position will interact on a consistent basis with: unit management and staff, external and internal media contacts, alumni, other campus entities. This position typically will advise and counsel: unit management, external and internal media contacts. This position will supervise: unit communications support staff.Responsibilities
- Design, implement and manage all communications-related activities for unit to include development of strategic communications plan; liaise with internal and external media and other departments/units at GT
- Create and maintain website and other electronic media to inform, promote and enhance the visibility of the unit
- Oversee updates of public relations written materials, announcements, and other related communications documents
- Provide marketing, promotional and recruitment guidance to unit management for articulating desired message for targeted audience
- Supervise unit communications activities such as research, project planning, metrics, marketing analytics, branding, and other related areas
- Attend workshops and events related to the college, school, or department
- Administer unit communications budget
- Perform other duties as assigned
The Director of Communications in the Ivan Allen College of Liberal Arts leads strategic communications in order to strengthen and protect the brand and reputation of the College and to increase the internal and external visibility of the College among key constituencies. This position is responsible for digital and print communications that elevate the awareness of the distinguishing attributes, benefits, and value of the College and its units. The Director of Communications maintains a contemporary, professional, and consistent brand that effectively represents the College identity. The Director collaborates with college leadership and communicators to build an unifed identity for the College and supports communication efforts within each unit. The Director leads communication efforts that support recruitment, development, and key initiatives; utilize digital strategies including search engine optimization and web analytics; and optimize resources to effectively tell stories and to engage constituent groups. Finally, this position works closely with Institute Communications to cultivate and manage external relations that gain coverage of the college/department projects, programs, special events, and announcements.
The Director of Communications position is a crucial asset and contributor to communicate the college’s stories and key initiatives in order to advance the college’s global reputation as leader and innovator at the intersection of humanities, social sciences, and technology. The high-profile Director position supports six academic schools, one research center, and three Reserve Officer Training Corps (ROTC) programs, and interacts with a wide range of constituents on behalf of the College. The position collaborates regularly with the Dean, dean’s office staff, college leadership team, staff, faculty, students, communication peers and staff in other campus units, Institute Communications leadership and staff, media, vendors, and external stakeholders, such as alumni and donors. The Director of Communication dually reports to the Dean of the Ivan Allen College of Liberal Arts and the Vice President of Institute Communications. The Director supervises a Media Relations Representative/Writer position and two Graduate Assistants.
The key responsibilities of the Director of Communications position that supports the Ivan Allen College of Liberal Arts include, but are not limited to:
- Develop, implement, and manage all communications-related activities across multiple channels and platforms that support the College's vision, mission, and the legacy of Ivan Allen Jr.
- Maintain continuity and consistency to convey the College's distinguishing attributes and to emphasize the College’s collective innovation, strengths, expertise, impact, and identity.
- Develop and supervise public relations. Liaise with internal and external partners for projects, programs, events, and announcements.
- Serve as a unit representative within the Institute for communications initiatives, processes, and issues.
- Create and maintain website, social media, and other electronic media to inform, promote, and enhance the visibility of the College.
- Lead design and editorial that is highly professional, contemporary, brand-aligned, and expressive of the College.
- Oversee the day-to-day operations of College communications to achieve goals and maximize efficiencies.
- Plan and implement promotion strategies and logistics coordination for signature College-wide events.
- Supervise direct reports, assign responsibilities, evaluate employee performance, and provide feedback.
- Perform other related duties as assigned.
Bachelor's Degree in Communications, Public Relations or related field or equivalent combination of education and experience
Six to seven years of job related experience
Additional Preferred Qualifications
General marketing skills and cross-functional team leadership skills are preferred
$80,000-$90,000Required Documents to Attach
Please submit a letter of application, a resume, a writing sample, and a list of three or more professional references.Knowledge, Skills, & Abilities
This job requires skills in writing, editing and copywriting, as well as project and functional management. Working knowledge of production processes related to printed and electronic media is required as is use of office and specialized computer applications.
Established in 1990, the Ivan Allen College of Liberal Arts is a pioneer of liberal arts education and research at the nexus of the technical and human sciences. The academic programs are internationally acclaimed as models for liberal arts education in a technological age. Founded with the principles of its namesake, former Atlanta Mayor Ivan Allen Jr., the College of Liberal Arts believes in the power of transformative urban leadership that is rooted in courage, compassion, and human and social justice. The Ivan Allen College of Liberal Arts exemplifies Mayor Allen’s legacy through its cross-disciplinary teaching, research, and service. In a research-intensive environment, Ivan Allen College of Liberal Arts faculty and students examine a wide range of social and humanistic issues, defining their impact on society, culture, and policy, and exploring solutions in the public interest. The Ivan Allen College of Liberal Arts is composed of Georgia Tech’s ROTC units and six schools: Economics; History and Sociology; Literature, Media, and Communication; Modern Languages; Public Policy; and the Sam Nunn School of International Affairs.Location
Atlanta, GeorgiaEqual Employment Opportunity
Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities. Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests.