Marketing Manager - 510208 - Program Development & Marketing
- Employer
- The University of Alabama
- Location
- University of Alabama, Tuscaloosa
View more
- Administrative Jobs
- Institutional & Business Affairs, Communications & Marketing
- Institution Type
- Four-Year Institution
Job Details
The University of Alabama is seeking an energetic and team-oriented member for the position of Marketing Manager – Program Development and Marketing (510208), responsible for developing and implementing marketing strategies for the online degree programs delivered by the College of Continuing Studies. The Marketing Manager requires active knowledge of a full complement of marketing services including market research, development and implementation of marketing plans, digital marketing, advertising, promotion, public relations, production and evaluation/tracking of marketing outcomes. This position reports to the Associate Director of Program Development and Marketing and works in collaboration with other marketing managers, program managers, editors and writers, as well as the Director of Academic Outreach and Associate Dean, to ensure the effectiveness of marketing content and strategies. Application deadline 11/21/2019. Visit UA's employment website at staffjobs.ua.edu for more information and to apply. The University of Alabama is an equal-opportunity employer (EOE) including an EOE of protected vets and individuals with disabilities.
Organization
The University of Alabama embodies an academic community that demands excellence in teaching, research and service and provides an inclusive, nurturing environment for the discovery of knowledge and the development of well-rounded leaders. Founded in 1831 as Alabama's first public college and known as the Capstone of Higher Education, UA provides a premier undergraduate and graduate education built upon global engagement, high-quality scholarship, outstanding teaching, and diversity and inclusivity throughout the community.
Our Mission
The University of Alabama will advance the intellectual and social condition of the people of the state, the nation and the world through the creation, translation and dissemination of knowledge with an emphasis on quality programs in the areas of teaching, research and service.
Our Vision
The University of Alabama will be known as the university of choice for the best and brightest students in Alabama, and all students who seek exceptional educational opportunities. The University of Alabama will be a student-centered research university and an academic community united in its commitment to enhance the quality of life for all Alabamians and the citizens of the nation and the world.
Our Core Values
The University of Alabama is committed to:
- Undergraduate education that produces socially-conscious, ethical and well-rounded leaders who are grounded in their subject matter and capable of controlling their own destinies.
- Graduate education that is deeply vested in subject matter knowledge, professional content, research skills and creative activity.
- Public outreach and service that is held in the highest regard and fosters impactful public engagement to enhance the quality of life for the citizens of Alabama, the nation and the world.
- Campus life that embodies collaboration, collegiality, respect and a culture of inclusivity.
Our Strategic Goals
- Provide a premier undergraduate and graduate education that offers a global perspective and is characterized by outstanding teaching, high-quality scholarship and distinctive curricular and co-curricular programs. Increase the University’s productivity and innovation in research, scholarship and creative activities that impact economic and societal development.
- Enrich our learning and work environment by providing an accepting, inclusive community that attracts and supports a diverse faculty, staff and student body.
- Provide opportunities and resources that facilitate work-life balance and enhance the recruitment and retention of outstanding faculty and staff.
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