Senior Digital Content Strategist
- Employer
- University of Rhode Island
- Location
- Kingston, RI
View more
- Administrative Jobs
- Technology, Multimedia & Audiovisual
- Employment Type
- Full Time
- Institution Type
- Four-Year Institution
Job Details
This position is calendar year, full-time, limited to 06-30-2020 with anticipated renewal.
Job Description SummaryBASIC FUNCTION:
Create, edit and maintain university website content and other digital communications. Mentor and advise Digital Content Strategists within Communications and Marketing and content producers across the University. Execute a variety of original digital projects compliant with university brand standards and information technology practices. Manage and prioritize requests. Ensure quality and integrity of information released to external and internal audiences in accordance with established university policy.
Work with marketing and online staff to define and create digital deliverables to support the URI online initiative. Deliverables to include visual design and content updates to the website, assets for advertising and social media, and others as assigned.
Duties and ResponsibilitiesESSENTIAL DUTIES AND RESPONSIBILITIES:
Collaborate with University Departments and Units in the areas of digital content development and maintenance including: writing for the web, image editing, and multimedia.
Mentor junior staff in all segments of the digital content lifecycle.
Assist Digital Content Strategists in communicating the brand, navigating University policy, and working with cross-departmental stakeholders.
Provide leadership and guidance to web publishers, digital content producers, and other media editors to more effectively meet goals established by Marketing and Communications, Colleges, Departments, and the University.
Help Colleges and Departments establish metrics to measure the efficacy of content solutions including: ROI, content/brand integrity, content accuracy and relevance, and efficiencies gained in content lifecycle improvements.
Study digital usage data to discover trends, strengths and areas of improvement, and to identify opportunities and develop strategies to capitalize on them.
Create an environment for rich user experiences through compelling content-rich digital landscapes, with a focus on usability and accessibility.
Build navigable and intuitive information architectures; implement website structure and nomenclature to create the most impactful presentation of content.
Provide content leadership on interactive projects: from initial concepts to wireframes, briefs, content decks, editorial calendars, style guides, and ongoing content curation.
Adhere to technical, branding, and style standards established by the Communications & Marketing and Information Technology Services Departments; then leverage these standards to advance the University’s mission.
Provide editorial standards guidance to University web publishers.
Design workflows for publication and content lifecycle processes that include: content acquisition; content creation; review and approval cycles; localization models; content publishing; content analysis and content optimization and/or content archival.
Define and help Colleges and Departments establish content governance models from stakeholder interviews.
OTHER DUTIES AND RESPONSIBILITIES:
Work with other Units in the University on the creation and maintenance of web content for promotion, recruitment, retention, alumni outreach, fundraising, and general image-building purposes, as well as day-to-day operations of the University.
Maintain a high level of understanding of current developments in the assigned areas of responsibility, and anticipate future needs.
Perform other duties as required.
LICENSES, TOOLS, AND EQUIPMENT:
Personal computers (Macintosh experience preferred), and software, including: word processing, web development, photo/video editing, content management systems, and others as needed. WCAG and HTMLS.
Required QualificationsREQUIRED:
1.Bachelor’s degree.
2.Minimum of five years’ experience in Web writing and interactive content development.
3. Demonstrated visual design experience.
4.Demonstrated experience with HTML5 and Web Content Accessibility Guidelines (WCAG).
5.Demonstrated knowledge of mobile-first and responsive design principles.
6.Minimum of five years’ experience in information architecture and user experience.
7.Demonstrated ability to work with diverse groups/populations.
8.Demonstrated strong interpersonal and verbal communication skills.
9.Demonstrated proficiency in written communications skills.
10.Demonstrated experience in training.
11.Demonstrated experience in customer service.
12.Demonstrated experience in evaluating products.
13.Demonstrated experience in preparing and presenting reports.
14.Demonstrated experience with social media and web publishing platforms.
15.Demonstrated ability to work independently.
Preferred QualificationsPREFERRED:
1.Demonstrated knowledge of industry developments, trends, and practices.
2.Demonstrated experience in professional editing.
3.Demonstrated ability to work in CSS, JavaScript, and/or PHP.
4.Demonstrated professional expertise with Adobe Creative Suite and/or similar applications, including, but not limited to: Photoshop, Dreamweaver, and/or Contribute.
5.Demonstrated experience in multimedia creation, including online video/audio.
6.Demonstrated experience using and/or developing WordPress.
7.Demonstrated experience in customer service in higher education.
ALL REQUIREMENTS ARE SUBJECT TO POSSIBLE MODIFICATION TO REASONABLY ACCOMMODATE INDIVIDUALS WITH DISABILITIES.
Environmental ConditionsThis position is not substantially exposed to adverse environmental conditions.
Posting Date11/04/2019Closing Date11/25/2019Special Instructions to ApplicantsPlease attach the following 3 (PDF) documents to your online Employment Application:
(#1) Cover letter.
(#2) Resume.
(#3) “Other Document” – names and contact information of three professional references.
Quicklink for Postinghttp://jobs.uri.edu/postings/6629Applicant DocumentsRequired Documents- Cover Letter/Letter of Application
- Resume
- Other Document
Required fields are indicated with an asterisk (*).
- * Do you have a Bachelor's degree?
- Yes
- No
- * Do you have a minimum of five years’ experience in Web writing and interactive content development?
- Yes
- No
- * Do you have demonstrated visual design experience?
- Yes
- No
- * Do you have demonstrated experience with HTML5 and Web Content Accessibility Guidelines (WCAG)?
- Yes
- No
- * Do you have demonstrated knowledge of mobile-first and responsive design principles?
- Yes
- No
- * Do you have a minimum of five years’ experience in information architecture and user experience?
- Yes
- No
- * Do you have demonstrated ability to work with diverse groups/populations?
- Yes
- No
- * Do you have demonstrated strong interpersonal and verbal communication skills?
- Yes
- No
- * Do you have demonstrated proficiency in written communications skills?
- Yes
- No
- * Do you have demonstrated experience in training?
- Yes
- No
- * Do you have demonstrated experience in customer service?
- Yes
- No
- * Do you have demonstrated experience in evaluating products?
- Yes
- No
- * Do you have demonstrated experience in preparing and presenting reports?
- Yes
- No
- * Do you have demonstrated experience with social media and web publishing platforms?
- Yes
- No
- * Do you have demonstrated ability to work independently?
- Yes
- No
- How did you hear about this employment opportunity?
- Public Job Posting
- Internal Job Posting
- Agency Referral
- Advertisement/Publication
- Personal Referral
- Website
- Other
Organization
The University of Rhode Island
Founded in 1892, this land and sea grant university is the flagship public research institution in Rhode Island, enrolling more than 14,500 undergraduate students and 2,000 graduate students.
Thinking big
URI is home to some of today’s leading innovators, discoverers, and creative problem solvers and is known regionally and worldwide for its big ideas and pioneering research in such areas as environmental studies, neuroscience, biotechnology and life sciences, engineering, marine sciences, forensic sciences, pharmaceuticals, behavioral sciences, and public health promotion. A strong core of traditional academic disciplines provides the foundation for all specialized, professional, and applied areas of study. The University receives about $60 million annually in federal funding for research across 87 undergraduate and 70 graduate degree programs.
Motivated students, engaged faculty
Nearly 23,000 students applied for fewer than 3,300 openings in the 2017 freshman class, which boasts an average grade point average of 3.54. The 17 to 1 student/faculty ratio allows for personal attention and rewarding teaching experiences. Approximately 87 percent of faculty hold terminal degrees. In 2018 URI produced two Fulbright Scholars, five Boren Scholars, a Truman Scholar, and was named a one of the country’s top Gilman scholar-producing schools. URI’s commitment to diversity is demonstrated through its student body, with 43 states and 65 nations represented and 20 percent of students identifying as persons of color, a 65 percent increase since 2008.
Four campuses, one community
URI’s main campus is located on 1,248 acres in rural Kingston, where the campus core — including a quadrangle surrounded by handsome granite buildings — is listed on the National Register of Historic Places. Six miles from Rhode Island’s beaches, this campus is conveniently situated along the Boston to New York corridor. The University’s renowned Graduate School of Oceanography is located at the 165-acre Narragansett Bay Campus. The Alan Shawn Feinstein College of Education and Professional Studies brings higher education to downtown Providence. Nearby, the 133,000-square-foot Rhode Island Nursing Education Center includes unparalleled simulation labs. The W. Alton Jones Campus — 2,300 acres of forests, lakes, and farmland in West Greenwich — provides a secluded setting for academic research, environmental education, business meetings and special events.
Investing in the future
Since 2007, the University has invested $607 million in campus capital projects, including: a $150 million engineering complex, due to open in 2019; Brookside, another new apartment-style residence hall, 2019; a Welcome Center, 2018; the Rhode Island Nursing Education Center, 2017; Beaupre Center for Chemical and Forensic Sciences, 2016; and Avedisian Hall, home to the College of Pharmacy, 2012.
Expertise on demand
The University is home to several centers of expertise that tackle some of society’s most vexing challenges. The George & Anne Ryan Institute for Neuroscience brings multi-disciplinary research to bear on devastating brain diseases, such as ALS and Alzheimer’s. The Digital Forensics and Cyber Security Center supports state, national, and international public welfare through education, research, training, and service. The Business Engagement Center is the “front door” through which industry taps into research and training opportunities and assistance with intellectual property or technology issues. The R.I. Food Center brings URI’s agricultural roots to the 21st century as a resource for farmers, consumers, retailers, and others across the food industry
- Telephone
- 401-874-1000
- Location
-
80 Lower College Road
North Kingston
Rhode Island
02881
US
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