Associate Director of Marketing
- Employer
- Rider University
- Location
- Lawrenceville, New Jersey
View more
- Administrative Jobs
- Institutional & Business Affairs, Communications & Marketing
- Institution Type
- Four-Year Institution
Job Details
Rider University invites applications for an Associate Director of Marketing. Reporting to the Executive Director of Marketing and Digital Strategy, this individual will implement extensive marketing plans utilizing a mix of channels and tactics primarily for two Rider University colleges, as well as other key initiatives, using analytics to measure success. The Associate Director of Marketing will work with all members of the Office of University Marketing and Communications to advance the brand, broaden awareness of the college programs, accomplishments, priorities and increase visibility across key stakeholder audiences. The successful candidate will also coordinate with a broad range of staff to create robust and relevant marketing and communications materials and programs.
The successful candidate must possess a Bachelor’s degree and 3 to 5 years of experience working in a comprehensive marketing department or agency. Higher education experience is preferred. Individual must possess: the ability to work in a dynamic team environment and manage multiple projects simultaneously; knowledge of integrated campaigns; excellent writing and verbal skills; basic knowledge of SEO, SEM and social media management; and excellent project management and organizational skills. Drupal experience a plus.
The Rider University community is composed of faculty, staff and students from a wide range of cultural backgrounds. Candidates with a demonstrated commitment supportive of the multicultural needs of Rider University and the surrounding community are highly desired.
Rider University has once again been included as one of the nation’s best universities by US News & World Report 2019 and remained in the top tier in the Regional Universities – North category at number 35. Additionally, The Princeton Review named Rider among its “Best 382 Colleges” in the nation. Both publications have ranked the University favorably in their respective surveys for more than a decade.
To apply for position no. 206004, please visit RiderHires at http://rider.peopleadmin.com/postings/6275
Rider University is an Equal Opportunity/Affirmative Action employer dedicated to excellence through diversity and does not discriminate on the basis of race, color, religion, national origin, age, sex, sexual orientation, handicap/disability, Vietnam-era/disabled veteran status, gender identity or expression, or any other non-job related criteria.
Organization
Our History and Path Forward
Over a 150-year legacy does not happen by accident. Rider has always had a remarkable ability to adapt. Yet it is not our shistory alone that defines u, but our future-the ability rethink our vision in fundamental ways, and come together to grow our students and institution as never before. In that vision we reimage education as a vibrant, holistic experience, exciting and engaging in ways that go beyond classroom learning to real world.
Our Mission
Rider University welcomes students from throughout the region, across the nation, and around the world who seek to be challenged and supported as active members of our inclusive and vibrant living and learning community. Committed to student growth, transformation and leadership, we connect rigorous academic, artistic and professional programs of study with a rich array of learning experiences that engage students inside and outside the classroom. We prepare graduates to thrive professionally and to be lifelong independent learners and responsible citizens who embrace diversity, support the common good, and contribute meaningfully to the changing world in which they live and work.
Vision for Inclusive Excellence
Rider University is committed to fostering an inclusive, vibrant living and learning community that embraces students, faculty and staff of all backgrounds and enables them to achieve success.
Through reflection and open, respectful dialogue, we develop responsible citizens who demonstrate academic understanding and compassion to grow and serve as leaders in a diverse and global world.
Strategic Initiatives
As an institution striving for inclusive excellence, we intentionally infuse efforts to promote equity and inclusion in all aspects of our campus, including:
How Rider promotes equity and inclusion
- Recruiting and retaining diverse students, faculty and staff
- Promoting a safe and welcoming physical environment and campus climate that garners a sense of belonging
- Facilitating cultural competency and understanding throughout the University community
- Developing equitable policies and practices
- Engaging proactively with the surrounding community
Rider University ranks on U.S. News and World Report's Best Colleges list and the Wall Street Journal's Top U.S. College list.
Rider's leadership is committed to fulfilling our University mission statement and Rider Promise, advancing a vision for our future and sustaining academic excellence. Get to know our president, the cabinet and Board of Trustees.
Rider University welcomes partnerships with companies and organizations that demonstrate a commitment to the professional development of their employees by making higher education more accessible and affordable.View Rider University's Plan for a safe, enriching and adaptive academic year. As the knowledge and understanding of the COVID-19 virus continues to evolve and new information becomes available, all relevant policies and plans will be updated as appropriate. Please check back frequently to stay informed.
- Website
- http://www.rider.edu/
- Telephone
- 609-896-5000
- Location
-
2083 Lawrenceville Road
Lawrenceville
New Jersey
08648
US
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