Marketing & Communications Manager

Job description

Posting Information

Position Information

Position TypePermanent Staff (SHRA)Is this an internal only recruitment?NoPosition TitlePublic Comm Specialist - ContributingWorking TitleMarketing & Communications ManagerPosition Number20025334Vacancy IDP010897Budgeted Hiring Range$37,153 - $45,409Pay Band Information

To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet.

Salary Grade EquivalentGN07Full-time/Part-time Permanent/Time-LimitedFull-Time PermanentIf time-limited, estimated duration of appointmentHours per week40Work Schedule

Monday-Friday 9:00AM-5:00PM with flexible hours to accommodate occasional evening and weekend work in accordance with event schedule.

Department Name and NumberExec Dir for the Arts-506000Date First Posted10/04/2019Closing Date10/18/2019Position LocationChapel Hill, NCPosition Posting CategoryPublic Relations/Communications/Marketing Position Summary Information

Department Description

The Office of the Executive Director for the Arts (Carolina Performing Arts) is responsible for planning and presenting a comprehensive performing arts program serving the UNC campus and beyond. Carolina Performing Arts strives to integrate the performing arts into the core academic and teaching mission of the University through its diverse engagement initiatives and champions the power of exceptional arts experiences to enrich, inspire, challenge and transform. CPA oversees all artistic programming, campus and community engagement, marketing and fundraising for its presented performances, and manages all operations of its venues including facility rentals, technical production, audience services, and ticketing.

Equal Opportunity Employer

The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.

Position Description

Reporting to the Associate Director of Marketing and Communications, the Marketing and Communications Manager will be responsible for developing and managing Carolina Performing Arts (CPA) marketing content in support of all promotional and communications efforts. Duties include strategizing, creating, scheduling, and tracking posted content across social media platforms; design and delivery of CPA promotional and informational html emails; oversight and general maintenance of the website; dynamic content updates; project management of all CPA program books; proofing and editing CPA promotional and informational print materials; and researching and pursuing other online engagement opportunities that arise in this ever-changing field.

This position will play an important role in helping build an organization that is collaborative and relationship-focused, and is essential for the success of all work that CPA does. All efforts will be managed through interdepartmental collaboration and positive working relationships, which support the entire organization and are undertaken with an eye toward attracting audiences to CPA events, ensuring that ticket sales and attendance goals are met or exceeded, and increasing CPA’s regional and national visibility. At CPA, it is vital to understand the mission and values of the organization (curiosity, ambition, humility) and demonstrate them through one’s work. This includes but is not limited to: approaching all efforts as an opportunity to do better, more creative, and more collaborative work, and embracing continuous growth and learning. This position is part of a three-person marketing and communications department, and is also responsible for contributing to and implementing the overall CPA marketing plan and strategic initiatives, as well as offering partnership and support to colleagues across the organization, demonstrating genuine care for one another and our collective success.

Minimum Education and Experience Requirements

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Essential Skills, Knowledge and Abilities

The successful candidate will have: strong writing, editing, analytical, organizational, relationship-building, and interpersonal skills. Clear understanding of and experience applying marketing strategy management and communications concepts, tools, and approaches for both internal and external audiences. Demonstrated ability to create persuasive and clear communications in all forms, traditional and electronic, and with varied audiences. Demonstrated skills in managing small and large projects with multiple internal and external partners. Demonstrated ability to communicate effectively and diplomatically with a variety of individuals including university leadership, faculty, staff, students, leaders, and external stakeholders, as well as maintain effective working relationships with colleagues, professional staff, and artists, which will often involve anticipating the needs and interests of others. Ability to prioritize, focus, and achieve results in a fast-paced and complex university environment.

Preferred Qualifications

Preference will be given to a candidate with:
- 1 to 3 years of combined marketing, digital media, and communications experience
- Experience working with Tessitura or similar ticketing systems
- Facility with design and/or facility utilizing design applications such as Photoshop or InDesign
- Experience in the arts—particularly in a changing regional, national, and international higher education environment—or in philanthropy, non-profit organizations, government, or public service
- Knowledge and understanding of the Triangle-area market and arts & culture landscape

Required Licenses/Certifications Special Physical and Mental RequirementsPosition/Schedule RequirementsEvening work occasionally, Overtime occasionally, Weekend work occasionallyPosition AttributesStimulus/ARRA FundedNoQuick Link Contact Information

Office of Human Resources Contact Information

If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to [email protected]

Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status.

Applicant DocumentsRequired Documents
  1. Curriculum Vitae / Resume
  2. Cover Letter
Optional Documents
    Posting Supplemental Questions

    Required fields are indicated with an asterisk (*).

    1. * Please select the response below that best describes your experience/education for the Public Communications Specialist position.
      • Bachelor's, Master's, or Doctorate in a related field
      • Associate's, Bachelor's, Master's, or Doctorate in an unrelated field and 4 years of related experience
      • Associate's in a related and 2 years of related experience
      • Combination of post-high school education and/or experience in a related field to equal at least 4 years (ex. 1 year towards a related degree and 3 years of related experience)
      • Did not complete high school but have a combination of high school education and related experience to equal 8 years (ex. 1 year of high school and 7 years of related experience)
      • None of the above




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    Job No:
    Posted: 10/5/2019
    Application Due: 10/20/2019
    Work Type: