Athletic Media Relations Director of In-Venue Visual Media - #202894

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Posting Details

Posting Information

Posting NumberSHRA620PQuick Link for Internal Postings TitlePublic Communication SpecCompetency LevelJourneyWorking TitleAthletic Media Relations Director of In-Venue Visual Media - #202894DepartmentOffice of Athletic ProgramsPosition Summary

The Western Carolina University Athletic Department is seeking a qualified individual for a 12-month, full-time position creating and producing video content and other digital media for the athletic department and university on its in-venue video displays. The director will report to the Assistant Athletic Director for Media Relations, with additional dotted line direction within the department’s External Relations including marketing, corporate sales, and video operations. This position will include a wide range of electronic media duties including, but not limited to, direct video content creation for the in-venue video boards for home athletic events during the year, production staff supervision, assist in the development and implementation of media-based marketing plans, and occasional assistance with WCU’s live event streaming and broadcast productions.
The Athletics Media Relations Director of In-Venue Visual Media will be assigned by the Assistant Athletic Director for Media Relations responsibilities including, but not limited to:

1)Live, multi-camera video shows of home WCU athletic events through the Daktronics video board displays, currently within E.J. Whitmire Stadium (football) and the Ramsey Center (volleyball, basketball);
2)Coordinating with WCU Athletics External Relations staff on fulfillment of sponsorship and marketing efforts tied to the visual media on the video displays;
3)Work in concert with the live video production workforce that consists of full-time WCU Athletics staff, student, and temporary/part-time employees; will be responsible for additional staffing, scheduling and serve as the direct supervisor of the in-venue show crew;
4)Create digital media including video promotional materials, graphic design elements, etc., that assist with ticketing, marketing, fundraising and overall;
5)Assist in the management of the inventory of equipment used by the video production crew;
6)Interface between the video board production studio and WCU Director of Marketing to manage football game day video board operations in the stadium/arena;
7)Assist in additional digital media creation for External Relations including items such as social media, website graphics;
8)Serve as the liaison and point-of-contact for the current video displays and their use in other university capacities and functions such as graduation commencement ceremonies, open house, campus orientation, or any other WCU event that will utilize the arena video signage; will work in concert with WCU Video IT and WCU Public Relations / Marketing Video teams;
9)Be the video display point of contact (for hire) for any additional shows or events utilizing the venues where the displays are located.

This position requires excellent organizational skills and the ability to work with across multiple departments within and external to the athletic department. Flexible scheduling, including many evening and weekend hours, are required.

Candidate should be team-oriented, willing to work irregular hours and under a deadline.

For administrative purposes during the implementation of Career Banding this Journey level position is considered a Salary Grade 69.

Knowledge, Skills, & Abilities Required for this Position

General knowledge of both sports and of video production (cameras, video equipment, formats, editing and producing, etc.); Experience in producing game-day video content and directing/producing live events; Proficiency in video editing software systems and a post-production system; knowledge of audio/video production techniques and standards; ability to conceptualize and create compelling photographic and video narratives on deadline; experience with other software editing programs and file transfer.

Minimum Qualifications

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be
received from appropriately accredited institutions.

Preferred Qualifications

Ability to work in various editing packages such as Adobe Premiere, Final Cut Pro, or comparable; Functional working knowledge of programs such as Adobe After Effects, Adobe Photoshop, Adobe Illustrator; experience with Daktronics Venus software for video boards/tables is a plus, as is experience with NewTek brand broadcast equipment; knowledge of file transfer protocols, ie. FileZilla, in sharing footage with local and national news agencies.

Anticipated Hiring Range$35,568 - $40,502Position TypePermanent Full-TimeNumber of Hours per Week40Number of Months per Year12Salary Band Range$29,743 - $77,204Salary Grade Posting Text

Open Date10/01/2019Close Date10/15/2019Open Until FilledNoSpecial Instructions to Applicants

Applicants must apply online in order to be considered.

Please include a cover letter, resume, and a list of three (3) professional references (with complete contact information).

Resume must include online links or other avenues to view examples of video production work, highlight reels, etc., as proof of video editing experience. Please also include samples of video production work or an online collection to view previous work.

Applicants must upload a DD-214 if claiming Veteran’s Preference.


If no applicants apply, who meet the required Knowledge, Skills, Abilities/Competencies and Training and Experience requirements, then management may consider other applicants. Effective October 1, 2015 all new hires into positions subject to the State Human Resources Act (SHRA) will serve a 12 month probationary period as defined by the North Carolina Office of State Human Resources (OSHR).


Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks.

Western Carolina University uses E-Verify to confirm employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit Proper documentation of identity and employability are required at the time of employment.

Credential Verification

All new employees are required to have listed credentials/degrees verified within 30 days of employment. All new employees who will be teaching are required to provide official transcripts within 30 days of employment. Transcripts should be provided for the highest earned degree and/or the degree which is being used to satisfy credential/qualification requirements.


Western Carolina University is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, and veteran status, consistent with applicable federal, state and local laws, regulations, and policies, and the policies of The University of North Carolina. Additionally, the University promotes the realization of equal employment opportunity for minorities, women, persons with disabilities, and veterans through its affirmative action program.

Persons with disabilities requiring accommodations in the application and interview process please call (828) 227-7218 or email at [email protected]

University Safety

The Western Carolina University Annual Safety Report is available online at University Annual Safety Report or in hard-copy by request at the office of the Vice Chancellor for Student Affairs, 114 Scott, Cullowhee, NC 28723 (828-227-7234) or the Office of University Police, 111 Camp Annex, Cullowhee, NC 28723 (828-227-7301). The report, required of all universities participating in Title IV student financial aid programs, discusses crime statistics, procedures for reporting suspicious or criminal activity, security, police authority, crime prevention strategies, university policies on substance abuse and sexual offenses, workplace violence and fire safety.

Applicant DocumentsRequired Documents
  1. Cover Letter/Letter of Application
  2. Resume
  3. List of references
Optional Documents
  1. DD-214
Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * How did you hear about this employment opportunity?
    • Inside Higher Ed
    • HERC - Higher Education Recruitment Consortium
    • Website -
    • Personal Referral
    • Agency Referral
    • Other




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Job No:
Posted: 10/2/2019
Application Due: 10/15/2019
Work Type: