Media & Communications Specialist - College of Business
Job Title: Media & Communications Specialist - College of Business
Location: Tallahassee, FL
Full/Part Time: Full-Time
Job ID: 46268
Department College of BusinessEqual Employment Opportunity An Equal Opportunity/Access/Affirmative Action/Pro Disabled & Veteran Employer.
FSU's Equal Opportunity Statement can be viewed at: http://www.hr.fsu.edu/PDF/Publications/diversity/EEO_Statement.pdfResponsibilities Reporting to the Director of Marketing and Public Relations, the social media and communications specialist (media specialist) position is responsible for producing and managing high-profile, institutional marketing messages geared toward internal and external audiences.
Core duties of this position include: Maintaining 25+ social media accounts to present a consistent brand identity and community; Developing relevant content topics to reach target audiences; Creating, curating and managing all published content to engage various audiences utilizing monitoring tools (e.g. Spout Social); Creating, maintaining and serving as owner of social media content calendar for scheduling and event coverage; Increasing leads for graduate programs with targeted organic/paid social media campaigns; Establishing metrics and tracking social media initiatives to measure effectiveness and success and provides strategies for continuous improvement on each campaign; Compiling reports for management showing results (ROI); Researching new trends and technologies and best practices in social media; Writing and updating annual social media strategy for the college; Serving as liaison to the university’s social media committee and Managing the college’s digital signs and app.
Position requires evening and weekend work in order to cover events.Qualifications Bachelor's degree and two years of experience directly related to the duties of this job; or high school diploma/equivalent and six years of experience in the same. (Note: post-high school education can substitute for experience at the equivalent rate.)
Demonstrated storytelling/writing/multimedia experience
Proven success in social media distribution and conducting data analytics
Highly organized; able to prioritize and manage multiple deadlines
Demonstrated curiosity and the ability to bring projects to fruition
Meticulous attention to detail and proofreading skills
Strong MS Office suite skills
Experience with various social media platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube and Instagram), Sprout Social or Hootsuite, Google Analytics, Google Keywords/Adwords, SEO tools and Canvas
Ability to work evenings and weekends in order to cover events.Preferred Experience with Adobe Creative Suites, especially Adobe Premiere, Final Cut Pro and PhotoShop is a plus
Graphics and video design experience a plusPay Plan This is an A&P (Administrative and Professional) position.Schedule Position will be expected to work 8:00 AM -5:00 PM, Monday - Friday, however position will also require evening and weekend work in order to cover events.How To Apply If qualified and interested in a specific job opening as advertised, apply to Florida State University at https://jobs.fsu.edu. If you are a current FSU employee, apply via myFSU > Self Service.
Applicants are required to complete the online application with all applicable information. Applications must include all work history up to ten years, and education details even if attaching a resume.Tobacco Free Campus Effective January 1, 2014, tobacco use, including simulated tobacco use, is prohibited on property, interior and exterior, owned or managed by Florida State University. This policy applies to all Florida State University students, employees, consultants, contractors, visitors, and external individuals.Re-advertisement This position is being re-advertised. Previous applicants need not reapply.