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Marketing Manager, Mike Cottrell College of Business

Employer
The University of North Georgia
Location
Dahlonega

Job Details

Position Title:Marketing Manager, Mike Cottrell College of Business Position Number:10043468 Benefits Eligible:Yes Campus Location:Dahlonega Job Close Date:10/07/2019 Salary Minimum:$58,887 General Summary:

The University of North Georgia is currently accepting applications for a Marking Manager for the Mike Cottrell College of Business. The Integrated Marketing Manager is responsible for the development and implementation of a comprehensive marketing plan for the Mike Cottrell College of Business (MCCB) including graduate programs,, the Center for Entrepreneurship and Innovation, the BB&T Center for Ethical Business Leadership, and the Center for Cyber Operations Education. This position interacts with faculty, staff, students, and external stakeholders, including Advisory Boards, business community leaders, and alumni.

Located in the fastest-growing region of the state, the University of North Georgia is a multi-campus university with an enrollment of nearly 20,000 students, making it one of the largest institutions in the University System of Georgia. UNG is focused on a mission of educational excellence, leadership development and community engagement opportunities that develop students into leaders for a diverse and global society. Through a variety of educational pathways that provide access and range from certificates and associate degrees to a professional doctoral program, UNG is responsive to regional education and economic development needs. Federally designated as a senior military college, one of the university's signature leadership programs is its 800-member Corps of Cadets on UNG's Dahlonega Campus.

Job Duties & Responsibilities:

The Marketing Manager will:

  • Manage the development of a comprehensive and integrated marketing plan for the College, including developing shortand long term marketing strategies that align with the University Relations’ marketing plan.
  • Manage the development and distribution of innovative and effective communications materials and manages external consultants and/or contractors in the development of marketing materials and communications. Serve as liaison for media contacts and development of press releases in close collaboration with University Relations.
  • Manage the social media for the MCCB, including development of a strategy for social media, development of updates for the MCCB websites, and management of external communications, including social media channels, to ensure a consistent College message.
  • Coordinate and assists with speaker engagements, conferences, and other externally-focused events. Evaluate and report the success of the events and programs.
  • Maintain appropriate relationships with faculty, students, peers, alumni and business and community leaders. Work closely with University Relations and other UNG departments to maintain efficient and effective working relations and processes.
Knowledge, Skills & Abilities:
  • Must have knowledge of contemporary integrated marketing strategies
  • Knowledge of social media strategies, including metrics
  • Skill at designing and implementing a marketing campaign
  • Skill at working with vendors to produce high quality marketing materials
  • Skill at project management
  • Skill at event planning
  • Ability to work as part of a team with a diverse group of stakehorlders
  • Ability to develop and implement a comprehensive marketing program
  • Ability to think strategically
Certifications/Licenses & Minimum Requirements:
  • Bachelor's degree
  • At least five (5) years’ marketing experience in a similar role.
Required Documents:Cover Letter, Resume/Curriculum Vitae, Unofficial Transcripts Special Instructions to Applicants:Please submit contact information for three professional references. This position will require a background check. Employer Information:All employment offers are contingent upon successful completion of a background investigation, as determined by the University of North Georgia in its sole discretion. The University of North Georgia, a unit of the University System of Georgia, is an Affirmative Action/Equal Opportunity employer and does not discriminate on the basis of race, color, gender, sex or national origin, age, disability, religion, genetics or veteran status. Georgia is an open records state. Also, UNG is a federal contractor and desires priority referrals of protected veterans.We provide equal employment opportunities to minorities, females, protected veterans, and disabled individuals, as well as other protected groups. Information:Georgia is an open records state. Also, UNG is a federal contractor and desires priority referrals of protected veterans. We provide equal employment opportunities to minorities, females, protected veterans, and disabled individuals, as well as other protected groups.

Organization

The University of North Georgia is a member of the University System of Georgia and holds designations as a state leadership institution and as The Military College of Georgia.  With more than 18,000 students, the University of North Georgia is one of the state’s largest public universities.  The regional, multi-campus university offers more than 100 programs of study ranging from certificate and associate’s degrees to professional doctoral programs.

The University of North Georgia's educational experience provides a solid foundation to help students become civic, professional and military leaders who serve communities locally and globally. UNG's student-focused environment includes quality education, service, inquiry, and creativity.  

UNG is one of only six senior military colleges in the United States and its residential Army ROTC program consistently ranks among the best in the country. UNG competes in NCAA Division II in baseball, softball, golf, basketball, soccer, mixed rifle, and women's cross country.

The University of North Georgia has seven academic colleges and institutes: the College of Arts and Letters, the Mike Cottrell College of Business, the College of Science and Mathematics, the College of Education, the College of Health Professions, University College, and the Lewis F. Rogers Institute for Environmental and Spatial Analysis.

At the undergraduate level, UNG offers the Associate of Arts (A.A.) and the  Associate of Science (A.S.) degrees and the Bachelor of Applied Science (BAS); Bachelor of Arts (BA); Bachelor of Science (BS); Bachelor of Business Administration (BBA); Bachelor of Fine Arts (BFA); and Bachelor of Science-Nursing (BSN).

Graduate degrees offered at UNG include: Doctor of Physical Therapy (DPT); Education Specialist in School Leadership (EDSSL); Master of Education (Med); Master of Arts in Teaching (MAT); Master of Arts in history (MA); Master of Arts in International Affairs (MAIA); Master of Science in clinical mental health counseling (MS); Master of Science in family nurse practitioner (MS); Master of Science in nursing education (MS); Master of Science in physical education (MS); Master of Science in criminal justice (MS); Master of Public Administration (MPA); Master of Business Administration (MBA); Master of Music (MM).

The University of North Georgia was formed through the consolidation of North Georgia College & State University and Gainesville State College, two of the top-performing schools in the University System of Georgia, in January 2013.  Positioned in the fastest-growing region of the state, UNG comprises five campuses and online opportunities united by a single mission focused on academic excellence and academic and co-curricular programs that develop students into leaders for a diverse and global society.

UNG’s campuses are located across the northeast Georgia region in Blue Ridge, Cumming, Dahlonega, Gainesville, and Oconee County. With easy access to metro Atlanta and Georgia's mountain and piedmont areas, the region features vibrant cultural and recreational opportunities, including Lake Lanier and the the Appalachian Trail.

The University of North Georgia is part of the University System of Georgia Complete College Georgia (CCG) initiative to improve the retention, progression, and graduation of students. Grounded in the successes and strengths of the past and inspired by the potential of the new University of North Georgia, UNG's Complete College Georgia plan seeks to advance educational attainment in the northern part of the state, contributing to the region's workforce and economic prosperity.

To obtain application information for the University of North Georgia, call the Admissions Office at 706-864-1800, or for a closer look at the university, visit www.ung.edu.

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