Fundraising Marketing Writer
DescriptionThe Advancement operation provides the management and coordination of the back office functions to support the campus-based fundraising field staff. These include research, marketing and communications, gift processing, data base management, estate gift planning, and other services. These central services produce economies of scale by eliminating the need for these back office functions to be duplicated on each of the four campuses. They also place the institution in an optimal position to attract substantial support from the philanthropic sector.
This Fundraising Marketing Writer will create memorable, imaginative, and inspirational content that shares CU’s story with donors and inspires them to support what matters to them. This position writes multi-channel marketing copy for areas like Annual Giving and Gift Planning and journalistic feature stories with donors as the primary audience. The Fundraising Marketing Writer role also helps manage editorial projects by working closely with communications colleagues, faculty, students, and donors. This position reports to the Director of Marketing and Communications in CU’s Office of Advancement and is exempt from the State of Colorado Classified Staff system.
Duties and Responsibilities:
Duties and responsibilities of the position include, but are not limited to:
- Connect donors with their passions by crafting creative and inspirational marketing copy.
- Live and breathe CU’s philanthropic story and create the content that reflects it.
- Write, edit, and research fundraising communications, including development/nonprofit solicitations and stewardship, feature stories and profiles, gift proposals, brochures, event collateral, presentations, and other various print and digital communications.
- Proofread and provide editorial suggestions on collateral produced by colleagues. Make changes and edits to existing pieces, often incorporating changes from multiple parties simultaneously.
- Help build a content and story library to support fundraising content projects.
- Employ strong storytelling and development-writing principles.
- Schedule, manage, and conduct interviews with internal and external constituents.
- Travel locally to and work independently at various locations to gather information for projects.
- Collaborate with fundraising colleagues to conceptualize and execute projects.
- Employ artistic talent that results in imaginative and pragmatic outcomes.
- Follow brand guidelines.
- Work with numerous campus partners and outside vendors to meet tight deadlines.
- Interact frequently with students, donors, and other outside constituents.
- Maintain a professional, amiable, and gracious attitude in all public interactions.
- Provide occasional logistic support for CU Advancement
To be successful in this position, candidates will need the following:
- Knowledge of communications and marketing best practices.
- Skilled in nonprofit and development writing.
- Excellent verbal and written communication skills with a strong attention to detail.
- Ability to write and edit compelling, clear, and accurate content for diverse audiences.
- Experience writing email and direct mail communications to donors or other niche audiences.
- Strong interview techniques and an ability to easily interact with diverse subjects.
- Ability to change writing style, voice, length, and tone to satisfy different objectives.
- Skilled in and ability to research content and generate ideas through interviews, web tools, and traditional shoe-leather reporting.
- Ability to tell stories across multiple channels, including web, email, print, events, and video.
- Knowledge of and skilled in AP style and/or Chicago style; strong adherence to grammar, spelling, and punctuation rules.
- Ability to establish and maintain effective relationships with donors, staff, faculty, and students.
- Skilled in matching language with visuals to create appealing presentations.
- Ability to manage multiple tasks, set priorities, and stay motivated in a fast-paced environment.
- Ability to work independently or collaborate as part of a team.
- Skilled in and ability to utilize Microsoft Office suite of software.
What we offer:
Salary: Salary for this position has been established at $50,000.
Benefits: The University of Colorado offers an excellent benefits package including:
- Medical: Multiple plan options
- Dental: Multiple plan options
- Additional Insurance: Disability, Life, Vision and Wellness
- Retirement 401(a) Plan: Employer contributes 10% of your gross pay
- Paid Time Off: Accruals over the year
- Vacation Days: 22
- Sick Days: 15
- Holiday Days: 10
- Tuition Benefit: System employees have the benefit on all campuses
- ECO Pass: RTD Bus and light rail service
- Additional Perks & Programs: Click here to access a few more perks and programs.
For more information on benefits programs, including eligibility, is available at www.cu.edu/employee-services/.
- Bachelor’s degree from an accredited institution of higher education or equivalent professional experience. (The educational requirement may be substituted for professional experience on a year-for-year basis.)
- Two (2) years of experience creating, writing, and publishing nonprofit or development content for donor audiences in areas like Annual Giving and Gift Planning.
- Two (2) years of project management experience related to communications or editorial products.
- Experience writing marketing content for an Annual Giving or Gift Planning function.
- Degree in communications, marketing, journalism, or related field.
- Experience researching and writing journalism-like storytelling features.
- Experience in marketing and communications in higher education.
- Professional experience with video, audio, and photography techniques.
- Experience interacting with donors or other VIPs.
Job Category: Communication
Primary Location: Denver
Posting Date: Jul 26, 2019
Unposting Date: Ongoing