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International Outreach Coordinator (Administrative Analyst/Specialist - Exempt I)

Employer
California State University, Fresno
Location
Fresno

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Employment Type
Full Time
Institution Type
Four-Year Institution
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Job Details

Job Title:International Outreach Coordinator (Administrative Analyst/Specialist - Exempt I)
Job ID:13727
Full/ Part Time: Full-Time
Job Code:1038
Department:International Student Services

To view full job description including minimum qualifications and to apply online: http://jobs.csufresno.edu/

Salary:
Salary Range: $3,897 - $6,846 per month

Anticipated Hiring Salary: $4,000 per month

Note: This is a full-time, probationary, exempt position.

Overview:
Reporting to the University's Assistant Vice President of International Affairs (AVPIA), the International Outreach Coordinator coordinates efforts to initiate and implement recruitment and marketing initiatives with a high level of confidentiality, judgement, and leadership for International Office. The majority of work encompasses the coordination of activities to implement international recruitment and marketing initiatives, and administrative and analytical duties covering both operational and program-oriented research, analysis, reporting, and evaluation.

Focused on student recruitment and marketing, incumbents in the position perform a full range of analytical work related to identifying enrollment and marketing strategies. Major duties include analyzing markets and related demographics along with developing internal/external strategies, business models, partnerships, and agreements. Work requires applying a theoretical knowledge base to develop recommendations and conclusions to implement new approaches and processes.

Incumbents in the position also provide leadership in coordinating efforts to implement recruitment and marketing strategies. Responsibilities include overseeing administrative operations and providing lead work direction for the implementation of strategies as directed by the AVPIA.

Excellent cross-cultural knowledge and people skills are essential. Operational and fiscal analysis related to ISSP programming is required as well. The position requires exercising excellent and timely judgment of information dissemination and spontaneous decision making challenges using effective and professional initiative, organizational time management experience.

Position Summary:
  • Research and analyze domestic/international markets and related demographics pertaining to recruitment of international students
  • Participate in the development and implementation of comprehensive marketing plan for successful recruitment based on findings and best practices
  • Manage recruitment agents and collaborative partners, such as recruiting, training, evaluating, engaging, and monitoring agents/collaborative partners, as well as develop and implement international agreements with agents and collaborative partners
  • Analyze and evaluate recruitment fairs, and other recruitment platforms independently and make recommendations to AVP on strategic selections
  • Develop audience specific marketing materials and processes, including promotional brochures, flyers, powerpoint presentations, social media, ebrochures and eflyers in different languages or targeting different countries
  • Participate in the recruitment of international students both in the United States and overseas
  • Recommend strategic recruitment and marketing trips for AVPIA and coordinate logistics for his/her travel itineraries and promotional agenda
  • Coordinate high quality events, ranging from institutional partnership signing ceremony, school visits, summer programs, information sessions and presentations and coordinator or support the implementation
  • Represent AVPIA to meetings on campus or overseas in matters relating to international recruitment and marketing
  • Other duties as assigned

    Knowledge, Skills, and Abilities:
  • Proficient in the English language
  • Working knowledge of student recruitment and marketing theories, principles, practices, and techniques
  • Skill in the research, development, and evaluation of international recruitment, including the collection, evaluation, and interpretation of data to develop sound conclusions and make appropriate recommendations
  • Demonstrated ability to effectively interpret, organize, and present information and ideas in written or presentation form
  • Ability to:
    o Travel internationally as required
    o Anticipate potential issues and address them proactively
    o Analyze and develop existing/proposed student recruitment and retention practices and make recommendations to the AVPIA and CGE leadership on how to improve
    o Train others on new skills and procedures and provide lead work direction as needed
    o Independently handle multiple work unit priorities and projects
    o Independently apply a wide variety of policies and procedures where specific guidelines may not exist
    o Organize and retain sensitive information and interpersonal contacts
  • A history of regular attendance and positive performance evaluations

    Education and Experience:
  • Bachelor's degree or equivalent training and administrative work experience involving study, analysis, and/or evaluation leading to the development or improvement of administrative policies, procedures, practices, or programs
  • Two years of recent professional experience in international student recruitment and marketing in a progressively responsible position
  • Experience investigating and analyzing international markets and demographics to positively impact recruitment of international students to campus
  • Experience planning, organizing, coordinating, and performing international recruitment and retention activities where numerous and diverse demands are involved; activities to include foreign and domestic travel and networking with contacts in such environments

    Specialized Skills:
  • Proficient in utilizing campus supported information management systems: PeopleSoft HCM, Reports Portfolio and Time Administration (financial, HR and student administration on-line applications), required for completion of daily tasks and position assignments.
  • Proficient in using social media platforms and technology for recruitment and marketing purposes.

    Preferred Skills:
  • Master's degree
  • Experience working within a University setting
  • Knowledge of CSU and Fresno State policies, procedures, and other outside regulations pertaining to international student services and the recruitment and retention of such students
  • Ability to speak a second language
  • Experience living and working overseas





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    • Organization

    California State University, Fresno is the intellectual heart of Central California, providing high quality undergraduate and graduate education.

    Founded in 1911, Fresno State has evolved into a nationally acclaimed university with an impressive faculty who are educating future leaders and advancing world-class research.

    Academic excellence is central to the mission of California State University, Fresno. Fresno State offers upwards of 60 undergraduate degrees, approximately 40 masters' degrees, and a handful of doctoral programs through 50-plus departments organized into eight academic schools and colleges.

     

    The university employs a diverse faculty and staff who bring to the campus a wide range of ideas and customs reflecting our ever-changing world.

    The university also attracts millions of dollars to fund critical research on topics ranging from air pollution to water conservation.

     

    Fresno State contributes more than $800 million to the economy of our region. This impact sustains 15,300 jobs in the region, and generates more than $44 million per year in tax revenue.

     

    Fresno State will power the economy and culture of 21st century Central California - the region known as the New California.

     

    Community

     

    As the sixth-largest city in the Golden State, Fresno is nestled in California's Central Valley which boasts a population of just over 1 million. The surrounding San Joaquin Valley is one of the richest agricultural areas in the world.

     

    The majestic Sierra Nevada mountains create an ethereal backdrop for Fresno State's 388-acre academic campus and 1,000-acre University Farm.

     

    Little more than an hour from campus are Yosemite, Sequoia and Kings Canyon National parks. These natural wonders offer year-round outdoor fun with many clear mountain lakes for boating and fishing. Fresno is a comfortable drive from San Francisco, Los Angeles, Lake Tahoe and the Pacific Coast.

     

    With a deep connection to the land, there is little wonder that Fresno State is on the cutting edge of environmental awareness and sustainability. Parking shelters topped with photovoltaic solar panels generate about 20 percent of the university's base demand. Going 'green' is a priority at Fresno State. The campus farm gives students hands-on training in agriculture, from livestock to vineyards. Fresno State is the first university to establish a commercial winery on campus and the wines have won prestigious awards worldwide.

     

    Campus

     

    The beauty of the Fresno State campus is enhanced by more than 4,000 trees in over 100 varieties. In 1978, the campus was named an arboretum.

     

    The jewel of the campus is the beautiful $105 million state-of-the-art Henry Madden Library, the largest library in the California State University system and the biggest academic library between Los Angeles and the Bay Area.

     

    The Smittcamp Family Honors College is one of the most comprehensive academic honors program at any university in California and draws the best and the brightest students.

    Fresno State boasts some of the best sports programs in the California State University system.

     

    California State University, Fresno is a campus rich in cultural and intellectual diversity where great ideas and unlimited imagination are encouraged. We are looking for creative, inquisitive and dedicated people to carry our traditions forward to new generations of students.

     

    Careers

     

    Careers at Fresno State provide the opportunity to work along side some of the best minds in the country. We offer exceptional possibilities for those with the curiosity, intelligence and drive to succeed. More than 2,500 jobs in over 80 different career fields are represented on campus.

     

    Consider becoming part of a community whose members work together to create knowledge, connect to the world, and further their sense of identity and direction. An environment that inspires discovery and encourages collaboration. Consider California State University, Fresno.

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