Assistant Director, Alumni Digital Engagement and Promotions

Job description

Assistant Director, Alumni Digital Engagement and Promotions

Support expanding and improving Alumni Engagement and Fundraising strategic initiatives via digital media.
Be part of a new team, whose objectives are to develop, execute and measure a new alumni-centric digital engagement plan inclusive of social media, email, web, giving platforms, video assets, crowdfunding as well as new content and channels that will be developed over time.
Contribute creative, editorial, and production ideas to the development of the Alumni Digital Engagement Strategy, and be responsible for many aspects of its day-to-day execution.

Campus Location: Boston Campus

Required Knowledge:
Bachelor’s degree required in marketing, communications or equivalent experience.
3-5 years of experience producing digital content and managing email, website and social media marketing in an agency, higher-education, or in a complex fundraising environment.
Highly developed skills in communications writing and editing for digital channels.
Journalistic, storytelling and marketing intuition; ability to identify and react to trending topics.
Self-starter who can recognize or create opportunities and move quickly to capitalize on them.
Ability to multitask, organize and meet very distinct deadlines.
Ability to work collaboratively across the organization to bring ideas to life, execute projects optimally, and manage expectations of colleagues in a productive manner.
Proven experience in developing digital and print content with a focus on advancing organizational goals and objectives.

Preferred/Desirable Knowledge:
Demonstrated computer competency with common production software suites, such as photo editing, email, events and crowdfunding marketing tools, and analytics reporting software. Some design experience is a plus. Some knowledge and passion for Emerson College and our alumni community. Knowledge and experience with the implementation of best practices in digital marketing, social media, and email marketing. Experience working in higher education, alumni engagement or fundraising is a plus. Ability to work cooperatively to achieve common goals; support collaboration and the sharing of information. Impeccable attention to detail.

Required Prior Work Experience:

Diversity Statement:
Emerson College believes diversity enriches the educational experience by providing students with the opportunity to learn from individuals who may have different backgrounds, experiences, and perspectives. Engagement with diversity in the curriculum, in our co-curricular offerings, and all other aspects of the College enhances the personal and intellectual growth of all members of our campus community. Emerson is committed to strengthening communities, including our workplace, by fostering the development of the intercultural competencies necessary for meaningful citizenship in an increasingly complex, pluralistic society.

Open Date:

Classification Title: Career IC

Salary Grade: 16

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Job No:
Posted: 5/16/2019
Application Due: 7/2/2019
Work Type: