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Director of First Year Recruitment

Employer
Bay Path University
Location
Longmeadow, MA

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Job Details

Category:: Administrative / Staff
Department:: 01-52-5260-Trad Admissions
Locations:: Longmeadow, MA
Posted:: Apr 25, 2019
Closes:: Aug 1, 2019 - 11:59 PM EDT
Type:: Full-Time Salaried (Exempt)

About Bay Path University:


When Bay Path opened its doors to students in downtown Springfield, MA in 1897, it had a very clear goal: to provide a practical, affordable, and career-oriented education to meet the needs of companies, organizations, and communities. From the beginning, Bay Path prided itself on being entrepreneurial, constantly pushing the boundaries of the academic experience to fit the student. To start them on the road of success. We still do.


Today, that spirit and philosophy is more important than ever in higher education. At Bay Path, it's not just the number and breadth of undergraduate and graduate programs that defines us-and we have many-but it is our ability to connect the classroom to learning to leadership to experience to career that is at the core of what we do best. We know the work that needs to be done.


Bay Path University, an independent and not-for-profit institution, was named Among Fastest Growing Baccalaureate Colleges by the Chronicle of Higher Education Almanac, and is a member of the Women's College Coalition. With a main campus in Longmeadow, MA and four satellite locations, (East Longmeadow, Sturbridge, Concord, Springfield), Bay Path offers undergraduate, graduate (for women and men) degrees, and professional certificates.


We're committed to preparing our students to navigate a constantly changing world. Whether it is one of our innovative academic programs, groundbreaking online learning platform, or through our Women as Empowered Learners and Leaders initiative, we educate our students in ways that will help them to grow, learn to adapt, and always to flourish. Be part of the change.


We invite you to visit our website at www.baypath.edu where you can learn more about Bay Path University.



Job Description:


  • Position Code: DIRFYR
  • Job Type: FT
  • Hours: 8:30 - 5:00, evenings and weekends
  • Schedule: M-F, evenings and weekends
  • Position Location: Longmeadow, MA Campus

JOB SUMMARY: The Director of First Year Recruitment focuses primarily on leading a team responsible for direct student recruitment by ethically communicating the value of a Bay Path University education and college experience to prospective students. The Director will be assigned to internal committees and special projects. The Director will maintain a recruitment territory. The Director will be responsible for implementing an approved annual plan by the Vice Provost. The plan will include how to achieve first year recruitment goals and identify outreach initiatives to increase awareness and enrollment at Bay Path.


The Director of First Year Recruitment will report to the Vice Provost of Admissions, Marketing, and Analytics. The Director will supervise a team of Admissions Counselors, Athletic Recruiter, the Call Center Supervisor and Admissions Support Specialist. The willingness and ability to work flexible schedules that includes some evening hours and weekends is required.


ESSENTIAL JOB FUNCTIONS:


  • Create and implement an approved annual plan by the Vice Provost
  • Supervise a team of admissions professionals to ensure that University enrollment goals are met
  • Effectively and ethically communicate with prospective students and their influencers (e.g. family members, guidance counselors, coaches, etc.) via the combined use of phone, text and email.
  • Manage a geographic territory within which prospective students are encouraged to ask for more information, apply and be admitted to BPU, visit campus, seek financial assistance and ultimately enroll.
  • Plan daily outreach to students and influencers
  • Plan for and travel to designated high schools and college fairs
  • Build relationships with students, influencers, and guidance counselors
  • Positively interact with students and influencers during campus visits
  • Quickly become proficient in knowledge of and ability to communicate the importance of:
    • Academic programs and faculty
    • Co-curricular activities
    • Financial aid
    • Outcomes of graduates
    • Campus facilities
    • Pathways for graduate degrees
  • Develop and strengthen assigned territory by researching trends, demographics, etc., and exploring marketing opportunities.
  • Work collaboratively with the Dean of Community Outreach and Transfer Recruitment and the Event Manager as a member of the Admissions, Marketing, and Analytics leadership team
  • Lead weekly staff meetings and implement any appropriate follow-up
  • Maintain a weekly, monthly and annual set of targets and outreach goals
  • Review and make admissions decisions on complete applicants within 24 hours of completion and identify one item of particular interest for each applicant for appropriate follow-up
  • Comply with all necessary systems and data entry requirements as needed to effectively maintain student records and to account for outreach efforts
  • Work closely with all internal University partners to achieve enrollment goals
  • Work within the customer relationship management system and any other software required
  • Have a comprehensive knowledge of the customer relationship management system and work closely with the Director of Enrollment Operations, Systems, and Data Management to enhance reporting and data integrity
  • Work closely with Enrollment Marketing team on outreach initiatives
  • Special project or committee assignment
  • Attend trainings as required.
  • Perform other duties and take on additional responsibilities as requested by the University.

SUPERVISORY RESPONSIBILITIES:


  • Admissions Counselors
  • Athletic Recruiter
  • Call Center Supervisor
  • Admissions Support Specialist
  • Others as assigned.

OTHER RESPONSIBILITIES:


  • If you operate a University owned, leased or personal vehicle at any time while performing your duties you must follow all policies and procedures outlined in the Operations Manual. You must have a valid driver's license and must successfully pass the online safe Driving Course and driving record check at time of hire and annually thereafter. Additionally, you must report any driving offense, on or off company time, which causes a loss, suspension, or any other change in your license status. You must report this change within one business day of the offense. You can report this change to the Human Resource Department or your direct supervisor. Failure to do so can lead to disciplinary action, up to and including terminations.


Requirements:


  • Bachelor's degree required.
  • Three years of supervisory experience
  • Excellent communication skills, including writing, proofreading skills, and speaking.
  • Ability to manage multiple projects and work assignments from a variety of staff and volunteers.
  • Excellent interpersonal skills both in person and by phone, with high professionalism.
  • Ability to accomplish projects and meet required deadlines with little supervision.
  • Exceptional customer service ethic and high expectations for quality.
  • Working knowledge of Microsoft Word, Excel, PowerPoint, and customer relationship management software.
  • Valid U.S. driver's license.
  • Must successfully pass the online safe Driving Course and driving record check at time of hire and annually thereafter.
  • Ability to handle confidential information with discretion and within FERPA and HIPPA guidelines.
  • Ability to adhere to University policies and procedures.
  • Ability to represent the admissions profession positively through a strong, student-centered ethic.
  • Ability and willingness to work flexible and extended schedule including weekends, evenings and overnights.
  • Is committed to a culture of diversity and respect; demonstrated ability to build working relationships with people having a wide variety of backgrounds, perspectives, and experiences different from ones' own
  • General knowledge of the University's mission, purpose and goals and the role of an Event Manager in achieving those goals.
  • Conscious awareness and mindfulness for others.
  • Fluency in the Spanish language preferred.


Additional Information:


Commitment to Diversity and Inclusion
Bay Path University is a diverse community devoted to proactively nurturing a campus-wide culture that promotes and ensures respect, inclusion and safety for all members regardless of race, color, national origin, age, gender, religion, sexual orientation and gender identity, socio-economic background, or physical ability. We are one University that opens our hearts and minds to conversations, to learning and to creating a community that is welcoming of all. Regardless of position, it is expected that each employee will embrace this commitment and demonstrate an attitude of respect toward and acceptance of all members of our community.


Bay Path University is a smoke- and tobacco-free community.


All offers of employment are contingent on satisfactory background checking.



Application Instructions:


Applicants for this position should attach a cover letter resume / curriculum vitae, the contact information for four (4) professional, work related references and any other relevant information pertaining to this position and your candidacy. Please apply online. Faxes and emails will not be accepted.


Bay Path University is dedicated to building a culturally diverse and pluralistic faculty committed to teaching and learning in a multicultural environment and strongly encourages applications from minorities, women and all underrepresented backgrounds. An Equal Opportunity Employer, Bay Path University is committed to fostering diversity in its student body, faculty, and staff.


In compliance with the Americans with Disabilities Act (ADA), if you have a disability and require a reasonable accommodation to apply for a position please email us at HR@baypath.edu or call 413-565-1168.


Organization

Working At Bay Path University

Bay Path University, an independent and not-for-profit institution, was named Among Fastest Growing Baccalaureate Colleges by the Chronicle of Higher Education Almanac, and a member of the Women’s College Coalition. With a main campus and four satellite locations, Bay Path offers undergraduate, graduate, (for women and men) degrees, and professional certificates.

Mission Statement:

A Bay Path University education empowers undergraduate women and graduate women and men to become leaders in their careers and communities with an innovative approach to learning that prepares students to flourish in a constantly changing world.

The Bay Path experience is nothing less than transformational. Our women-only undergraduate programs and our coeducational graduate programs are offered both on campus and online, providing a flexible, 21st-century education for learners at all stages of life and career. Bay Path students find a supportive and diverse community, close mentoring, and rigorous preparation for success in a complex and globally interdependent society. Students graduate with the applied knowledge, portable skillset, and confidence to thrive in their professions, identify and realize their dreams, and make a lasting difference in the world. 

Established: 1897

Enrollment: Over 3,300 students

Alumni: Approximately 15,000 alumni around the world.

Athletics: Eight teams compete at the NCAA Division III level, in the New England Collegiate Conference.

University Motto: Carpe Diem, Latin for "Seize the Day"

Locations: 

  • Longmeadow, MA - Home to our Residential College, for high school, transfer and International young women; One Day A Week College, for adult women with classes on Saturday; and Graduate College for men and women. 
  • Concord, MA - Our Concord location is home to our graduate programs in Education and Psychology for men and women.
  • Sturbridge, MA - Our Sturbridge teaching site opened in 2003 and offers our One Day A Week College, for adult women with classes on Saturday and select graduate programs for men and women. This teaching location provides students with all of the support services of our main campus including access to library services, administrative and academic deans, student financial services, and the Registrar’s Office. 
  • East Longmeadow, MA - The Philip H. Ryan Health Science Center is located on our East Longmeadow site. This state-of-the-art facility houses our Master of Occupational Therapy, Master of Science in Physician Assistant Studies and our Master of Occupational Therapy Bridge programs.  

Residential College

Offers classes on-ground Monday through Friday.

At Bay Path University, we welcome students (commuters and residents), just like you, from across the country and around the world who are smart, capable young women who want to make a difference and be successful.

Here, you join a small, highly personal community that empowers you to take ownership of your life through:

  • Highly relevant majors and minors that give you practical knowledge, a global viewpoint, and the unique perspectives that make connections between subject areas and current topics.
  • Leadership opportunities that focus on your strengths, encouraging you to find your voice and act on your convictions.
  • Real-world experience balanced with career counseling that gives you a distinct advantage for graduate school or that rewarding first job.
  • More important, our admission counselors are here to help you and your family, guiding you through the admissions and financial aid process by taking your questions and connecting you with the right resources.

Why it pays to be a Bay Path woman:

  • Significant Financial Support. All of our full-time students receive a merit scholarship from Bay Path University, and more than 96% of our students receive additional financial aid that included grants, scholarships and loans. 
  • Close Attention from Faculty. With a 12:1 student-to-faculty ratio, you'll form close relationships with your professors that will lead to research, internship and networking opportunities. 
  • Thoughtful and Intentional Career Planning for Life. Our Sullivan Career and Life Planning Center (SCLP) is one of the best of its kind. As a Bay Path student, you will have lifetime access to the SCLP and the services it provides, including one-on-one career coaching and mentoring.

Undergraduate Study

A Place Where Knowledge Is Gained and Shared

If you ask a Bay Path woman graduate to define her academic experience, it would be one word: transformational. There is no other way to describe it.


Yes, we have majors in neurobiology, cybersecurity, and business analytics, as well as minors and concentrations that deepen your knowledge in a specific area. But we also educate the whole person, giving you the courage and confidence to be your best self, to help you get where you have to go, and to take on more in your life. It’s why women’s education still matters. 

American Women’s College

Are you one of the 76 million American women who has accomplished many things in her life yet still lacks a bachelor's degree? You are not alone. At The American Women's College, we understand the reasons that women pause their education early in life: 

  • Maybe going to college wasn’t right for you at the time
  • Maybe you started college and decided it wasn't a good fit
  • And then there other competing factors like family, work, and day-to-day pressures

Looking back, do you still wish you had earned a college degree?  Now you can—with The American Women’s College Online. We offer:

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