Visual Content Producer / Storyteller

Job description

Visual Content Producer / Storyteller Share this Job Life Chiropractic College West Posted March 07, 2019 Employment Type Full-time Compensation Depends upon Skills and Experience Company Life Chiropractic College West
Location 25001 Industrial Boulevard
Hayward, CA 94545


COMPANY DESCRIPTION Life Chiropractic College West, a non-profit graduate school offering the Doctor of Chiropractic (DC) degree, is internationally recognized for leadership and innovation in chiropractic education. The curriculum at Life West features an integrated emphasis on chiropractic philosophy and technique that attracts students from all over the world. Life West is well known for its diversity, integrity, and cooperative spirit.

We are always looking for talented, self-motivated individuals to join our team. If you think you are ready to be a part of an exciting team, then we encourage you to continue with this applicant friendly, online job application!

Life Chiropractic College West is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status. We recognize and respect the amount of time you are about to invest by applying to this open position. If you complete this job application, you will be kept informed via email status updates (and text messages, if you opt in) throughout the evaluation process.

By continuing with this job application, you will be asked to answer job-specific questions. Please note that the questions contained in this job posting are our sole intellectual property.

Upon receipt of your responses, we will evaluate your submission. If selected for a personal interview, you will receive an email/text with scheduling instructions.

Thank You,
The Hiring Manager

SPECIAL NOTE: If you do not receive a confirmation e-mail within minutes of your job application submission, please check your email bulk or spam folders.
Our company participates in the Department of Homeland Security E-Verify Employment Eligibility Verification Program. To learn more about this program and your rights, please click one or more of the following links
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The Life West Visual Content Producer/Storyteller (Storyteller in short) is a critical member of the Life West Marketing Team. The team gathers, organizes and tells Life West stories in order to share them with internal and external constituents. The “story” takes the form of videos, docuseries, photography, web copy, design, and social media.

The Storyteller is the filmmaker and photographer for the Creative Team. The storyteller actively seeks out stories,

collects information, video interviews, b-roll and other visual assets needed to produce story products. The Storyteller finds and develops stories to showcase and amplify the all the great initiatives, activities, people, events, and vision of Life West. The Storyteller keeps the Life West story and values as the central theme of all projects.


  • Make films and capture photographs for college creative team. Responsible to seek out and author new ideas and potential stories for internal and external campus constituents.
  • Be proficient with Adobe Photoshop, Lightroom, Media Encoder and Premier (or the equivalent in other programs), with moderate abilities with after affects, and have basic knowledge of rest of adobe creative cloud suite.
  • Knowledge and professional abilities in photography, lighting, video, and audio. Be able to use post production technology to shape content to produce high quality stories.
  • Prepare and post approved social media content as well as regular measurement and review of strategy and ongoing training for best practices.
  • Responsible to track KPI (key performance indicators) from social media projects and collaborate to improve KPIs with better strategies or stories.
  • Understand the chiropractic profession, the Life West vision and how to best position Life West stories in the larger contextual framework of the profession and target market.
  • Operate, maintain, diagnose and make minor repairs to equipment.
  • Attend Champions Weekends, The WAVE, graduation and other major school events to capture content (with appropriate notice)
  • Assist with digital media equipment selection, purchase and rental.
  • Coordinate regular maintenance of all digital media equipment.
  • Manage and maintain photo and video assets with a searchable keyword search system.
  • Manage and develop the YouTube and Instagram channel. Assist in all other social platforms using Hubspot to drive engagement and reach and show the Life West experience and mission through visual storytelling.
  • Prepare reports and outcomes for strategic planning.
  • Occasional international and local travel, weekend and evening work is required at on- and off-campus college events.
  • Partner with the Copy Editor/Multimedia Content Producer and other team members to storyboard, plan and produce compelling content.

    1. Assumes additional responsibilities, performs special projects, and assists with other duties as needed or requested.

    2. Exhibits student centeredness in performance of all job duties.

    3. Treats all others with respect; understands the impact of culture/background on the behavior of others; respects differences among the Life West community and demonstrates inclusive behavior.

    4. Anticipates, listens to, understands, and responds to customer needs. Delivers work products and services to customers in a way that reflects positively upon the department and the college.


      Education, Training and/or Experience

    1. Bachelor degree in filmmaking, digital design, marketing, or related field or work experience equivalent.

    2. Minimum two years of experience in digital media, filmmaking, photography or related fields.

    3. Prefer two years of experience in professional social media.

      Knowledge, Skills, Abilities and Personal Characteristics

    1. Must have excellent knowledge and skill using platform of digital media software including social media platforms, Hubspot, and Adobe Creative Cloud.

    2. Must have ability to work independently in a complex environment with a high level of accuracy, reliability, and collaboration.

    3. Requires a balance of technical, organizational, and artistic skills.

    4. Ability to be flexible and learn the variety of tasks.

    5. Ability to work with and communicate with others at all levels.


    1. Nature of work requires an ability to operate standard business office equipment.

    2. Requires ability to communicate and exchange information, collect, compile and prepare work documents, set-up and maintain work files.

    3. Must be able to lift 50 lbs., retrieving and placing materials on high shelves and on floor-level shelves; standing, walking, carrying, grasping, hearing, seeing, sitting, kneeling, climbing, balancing, stooping, crouching, and reaching.


    1. Work performed in a variety of environments including a general office environment.

    2. Periodic travel required.

    This job description is not intended to be a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of Life Chiropractic College West. Since no job description can detail all the duties and responsibilities that may be required from time to time in the performance of a job, duties and responsibilities that may be inherent in a job, reasonably required for its performance, or required due to the changing nature of the job shall also be considered part of the jobholder’s responsibility.

    • Make films and capture photographs for college creative team.
    • Bachelor degree in filmmaking, digital design, marketing, or related field or work experience equivalent.
    • Life Chiropractic College West offers a competitive pay package with attractive benefits




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    Job No:
    Posted: 3/8/2019
    Application Due: 3/28/2019
    Work Type: