Communications Associate

Employer
Wells College
Location
Aurora, NY

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Administrative Jobs
Institutional & Business Affairs, Communications & Marketing
Employment Type
Full Time
Institution Type
Four-Year Institution

Job Details

Wells College seeks qualifiedcandidates for a three year full time position of Communications Associate.  This individual will participate broadly inthe College’s communications and marketing initiatives. The associate willwrite, distribute, and post pieces that effectively communicate Wells’ missionand goals to internal and external audiences, including social media and the newsmedia. The associate will actively contribute to efforts that lead to thesuccess of Wells’ academic, recruitment, and advancement programs. Dutiesinclude but are not limited to:

  • Help tell the College’s storythrough the creation and distribution of strategic communications content,including feature stories, news articles, social media posts, newsletters,press releases, event promotions, reports, and other content across allplatforms.
  • Develop and publish content onthe College’s website and on its social media platforms in an integrated,comprehensive manner.
  • Serve as main liaison to vendorthat hosts the College’s website. Monitor and approve web updates submitted byother campus users.
  • Manage the College’spromotion of on-campus events; including production of regular promotionalmaterials, advertising, and cultivation of faculty and staff relationshipsacross campus. 
  • Assist other offices/units of the College with web contentdevelopment.
  • Assist with graphic design,layout, and printing of marketing materials, including posters, invitations,advertisements, and programs.
  • Serve as initial point ofcontact for journalists and other members of the media. Implement strategies toincrease media interaction and placements.
  • Assist in theimplementation of the College’s branding and advertising initiatives. Serve aspoint person for brand and visual identity standards for both internal andexternal constituents.
  • Manage print and electronicpublications production schedules.
  • Develop and maintain systemfor monitoring and assessing communications initiatives, including mediacoverage generated on behalf of Wells College.
  • Assist in maintenance ofthe College’s digital assets, including photography and digital files. 

Theideal candidate will exhibit a strong work ethic and be flexible whileundertaking a variety of tasks in a fast-paced office environment. The abilityto self-start, meet deadlines and work under pressure are essential. Thecandidate will possess excellent communication and interpersonal skills; anability to handle highly confidential information in a professional manner;above-average computer skills (including proficiency with publishing andcontent management software, Microsoft Office Suite and an understanding ofdatabase systems); and project-management skills. Graphic design and digitalimage expertise (including working knowledge of Adobe Creative Suite and otherdesign software). Previous experience in the higher education or non-profitsector are also strongly preferred. Associate’s or bachelor’s degree in English, communications, journalism,marketing, or a related field; two to three years of related experience; orappropriate combination. 

Wells College iscommitted to a policy of nondiscrimination and equal opportunity for all persons.The College seeks to promote diversity in all of its hires; members ofunder-represented populations are strongly encouraged to apply. Applicationsshould be submitted here and include a cover letter, resume, and names ofthree references with contact information.

Organization

Working at Wells College 

Wells College is a nationally recognized private coeducational liberal arts college located in Aurora, New York, on the eastern shore of Cayuga Lake. It was established in 1868 by Henry Wells, founder of the Wells Fargo and American Express Companies. The College is known as an exceptional value, pairing top quality academic programs with affordable tuition. With a full-time enrollment of about 550 students, Wells boasts small class sizes, an extensive experiential learning program, cross-enrollment with nearby Cornell University and Ithaca College, and a wide range of off-campus study options.

The rigorous academic environment emphasizes close faculty/student interaction, undergraduate research, off-campus study, internships, and active community service and involvement. Wells offers 17 majors and 39 minors, in addition to individualized programs. Formerly a women’s college, Wells became coeducational in 2005.

The scenic Finger Lakes region of central New York is an area known for its beauty and high concentration of outstanding colleges and universities. The village of Aurora is centrally located and provides easy access to metropolitan, cultural, and educational centers — 25 minutes from Ithaca; 1 hour from Rochester and Syracuse; 2.5 hours from Buffalo, Niagara Falls and Canada; and 5 hours from New York City.

Full-time employees are eligible for a wide range of benefits including health and life insurance, 403(b) retirement plan, long-term disability insurance, EAP, course attendance, dependent tuition benefits, 11 paid holidays and vacation, sick and personal time off.

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