Assistant Vice President for Enrollment Management/Director of Admissions
BASIC FUNCTION: Reporting to the Vice President for Enrollment Management, the
Asst. VP/Director provides strategic leadership for the entire admissions process, including admission operations and activities. With a demonstrated aptitude for analytical work and successful experience as a supervisor, the Director plans and leads all recruitment activities and the class selection process, and sets, monitors and assures the admissions counseling staff’s progress toward meeting new student enrollment goals in all categories of students.
•Plan, manage and supervise the strategic recruitment activities of the admission counselors, consistent with the Strategic Enrollment Plan
•Assure seamless integration and coordination of the Admissions function with Financial Aid, Enrollment Operations, Marketing, Student Affairs and Academic Affairs as needed to efficiently serve prospective students and their families throughout the admissions process.
•Manage territorial distribution of work for all traditional domestic counselor activities, including target communities as determined by the strategic enrollment plan to include:
•Sourcing and contacting prospective students
•Coordinate with partners across campus to plan and execute recruitment events and processes.
•Developing relationships with counselors and other student influencers
•Interviewing prospective students
•Reading and evaluating application files
•Counseling families through the financial aid process
•Establish on-campus recruitment and yield enhancement programs
•Shaping the incoming class according to the strategic enrollment plan.
•Work closely with on-campus partners to ensure participation in the development of Admissions-related marketing and outreach activities.
•Develop a data collection, analysis and reporting plan to cover recruitment and admissions activities, forecasts, analysis and effectiveness of various marketing efforts.
•Create and generate ongoing recruitment application and enrollment reports to support admission activities, decision-making and yield activities.
•Become fully functional in all aspects of the Ellucian Banner Recruitment & Admissions Student and Financial Aid modules and related 3rd party systems.
•Perform business requirements gathering and analysis, and clearly communicate findings and process improvement recommendations to the vice president for enrollment.
•Devise project plans, make assignments and monitor progress, create and deliver status reports and coordinate with functional personnel as needed with minimal supervision.
REQUIRED MINIMUM QUALIFICATIONS:
•Bachelor’s degree from an accredited college or university.
•5 years of demonstrated supervisory experience in a college admissions setting.
•Strong team-building, communications and cross-divisional collaboration skills.
•Demonstrated aptitude for data analysis or data management and experience with student information systems.
Preferred Qualifications: Preference will be given to candidates with previous experience as Director of Admissions, as well as experience in Ellucian Banner SIS and a liberal arts college environment.