Director, University Communications
Job Description Summary
Reporting to the Vice President for Advancement (VPA), the Director of Communications will recommend and guide the strategy for all advancement communications, advancement website, and university public relations messages and collateral to consistently articulate Saint Leo University's mission. The Director of Communications will work closely with peers in other divisions across the university on overall the university communications plan and will be called upon from time to time to work on and/or lead strategic initiatives.
***In addition to uploading resume, the following documents are required for consideration.***
2.\tValues Statement (see below)
3.\tLetter of Recommendation 1
4.\tLetter of Recommendation 2
Please include a values statement (500 words or less) which highlights how your administrative philosophy and practices fit the Missions and Values of Saint Leo University. The University Ideal 2017, Mission Statement and Values are available on the Saint Leo website.
Duties and Tasks:
- Develop and implement the annual communications plan across the university's discreet audiences (with a special focus on alumni and friends of the university) in collaboration with advancement team's key leaders, area directors and assistant directors. In addition to the annual plan, the director should develop a three-year plan updated annually informed by data driven evaluations of the current year's results. (30%)
- Collaborate with the Engagement and Sustained Giving office to develop the generation of online content that engages audience segments and leads to measureable action as defined by website traffic, event participation, and annual fund donations. (20%)
- Put communications vehicles in place (web, email, and hard copy) to create momentum and awareness as well as to test the effectiveness of communications activities. (20%)
- Manage the development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, magazines, and Saint Leo's advancement website. (20%)
- Track and measure the level of engagement for all communication vehicles and adjust plans accordingly. (5%)
- Manage all media contacts through the communications staff and the appropriate university spokesperson. (5%)
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
- Minimum of 10 years of communication experience, ideally in an "in-house" leadership role within complex (number and variety of constituents) nonprofit entity, and covering areas such as website content, newsletters, and donor communications.
- Bachelor's degree in journalism, English, communications, or related field. Master's degree preferred.
- Experience developing and implementing communications strategies.
- Excellent writing/editing and verbal communication skills.
- A strong track record as an implementer who thrives on managing a variety of key initiatives concurrently.
- A collaborative management style that embodies the core values of the university, along with the ability to remain flexible and always lead the team to what is best for the university.
- High energy, maturity, and leadership with the ability to serve as a unifying force to position communications discussions at both the strategic and tactical levels.
- Sincere commitment to work collaboratively with all constituent groups, including staff, volunteers, donors, program participants, and other supporters.
- Ability to be a self-starter, working independently, and in an entrepreneurial manner; enjoys creating and implementing new initiatives. The ability to take knowledge and transform it into exciting and useful messages, and disseminate it to the right audiences through the best distribution channels is critical.
The work environment characteristics described here are a representation of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. The term "qualified individual with a disability" means an individual with a disability who, with or without reasonable accommodation, can perform the essential functions of this position.
While performing the duties of this job, the employee is regularly required to communicate professionally in person, over the telephone, through email and other electronic means, move about the office and University, handle various type of media and equipment, and visually or otherwise identify, observe and assess. The employee is occasionally required to lift up to 10 pounds unless otherwise specified in the job description.
The intent of this job description is to provide a representation of the types of duties and responsibilities that will be required of positions given this title and shall not be construed as a declaration of the total specific duties and responsibilities of any particular position. Employees may be directed to perform job-related tasks other than those specifically presented in this description. Saint Leo University is an Equal Opportunity Employer and embraces diversity as a critical step in ensuring employee, student and graduate success.
Each year from 2012 to 2016, Saint Leo University was named one of Tampa Bay's Top Workplaces by the Tampa Bay Times .
The Top Workplaces in Tampa Bay program was created by the Tampa Bay Times and WorkplaceDynamics. The companies in this survey were ranked based on leadership, compensation and training, workplace flexibility, and diversity.
One of the Top-Ranked Universities in Florida
One of the top-ranked universities in Florida, Saint Leo is a Catholic, liberal arts school serving learners of all faiths.
We are traditional, but we are cutting edge
Established in 1889 by the Order of Saint Benedict of Florida, the university seeks balanced growth in mind, body and spirit for all members of our community. Saint Leo has grown from a peaceful campus in the rolling hills of Central Florida to an institution of international consequence-ranked one of the best regional universities in the South by U.S. News & World Report
Our Tampa-area campus remains committed as ever to student-centered liberal arts education, and is strengthened by the global reach of our regionally accredited online programs and Education Centers in seven states across the U.S., including on many military bases.
We are Catholic, but we are for everyone
Our determination to make higher education more accessible to all has made Saint Leo a world leader in redefining the 21st century university. Saint Leo now serves more than 16,000 students from 49 states and 86 countries-ranking us among the five largest Catholic higher education institutions in the United States. Saint Leo is also one of the nation's 10 leading providers of higher education to the U.S. military.
While we are proudly Catholic, we teach students not because they are Catholic, but because we are Catholic. And our faith compels us to imagine and contribute to a more socially just society.