Dir, Annual Giving

San Marcos
Oct 06, 2017
Institution Type
Four-Year Institution

San Marcos, TX

Texas State University

Dir, Annual Giving

Job Number: 2018044

Location: San Marcos

Department: Alumni Relations

Recruitment Type: Open to All

Job Type: Full-Time

Monthly Salary: Commensurate w/experience

Job Category: Exempt

Required Qualifications:
• Bachelor’s degree required. (Be prepared to bring a certified transcript if called upon for an interview.)
• Experience managing a successful annual giving program, preferably in higher education, including managing a budget, developing segmented solicitation and stewardship plans, and setting fundraising targets.
• Demonstrated expertise in the use of multi-channel annual gift planning and implementation to build a consistent base of support.
• Prior experience writing materials for fundraising solicitations and stewardship communications.
• Strong analytical skills including the ability to analyze trends from quantitative and qualitative data. Ability to work with databases, Excel, and other software to pull queries, track results, and conduct analysis.
• Ability to work cooperatively to achieve common goals; support collaboration and the sharing of information and building consensus around coordinated plans and strategies.
• Demonstrated excellent written and verbal communication skills.
• Ability and interest in managing, developing, motivating, and mentoring staff.

Preferred Qualifications:
• Excellent organizational and time management skills; ability to work towards goals within deadlines.
• Competence in preparing and presenting detailed studies and reports, including recommendations.
• Understanding of the principles of institutional branding and messaging.
• Experience working with and coordinating a large vendor contract (Ruffalo Noel Levitz).
• Formal training in marketing/direct mail marketing is an asset.
• Understanding of database management, gift processing and donor relations, including experience with Raiser’s Edge.
• Openness to new ideas and their implementation. Ability to react and adapt to changing situations appropriately.

Job Description:
The Director of Annual Giving provides leadership in designing, implementing, and evaluating programs whose purpose is to build a long-term base of support for Texas State University. In addition, he/she will foster the growth of best practices as related to annual giving across the University. The Director has a keen appreciation for the foundation of annual giving as the enabling component of successful major and gift planning programs. The Director is responsible for ensuring that the University is a leader among peers as measured externally in terms of total dollars, percentage participation, consistency of giving and average gift size.

The Director will create, implement and evaluate a comprehensive, multi-year plan that is clear in its expectations, consistent over time, and has demonstrable outcomes. He/she develops a coordinated matrix of communication and solicitation strategies involving email, social media, direct mail, and phone, all focused on shaping a sustainable tradition of annual support.

This position reports to the Assistant Vice President for University Advancement and will be responsible for managing a Coordinator in Annual Giving and overseeing the work of the Ruffalo Noel Levitz call center on campus.

Job Duties:
• Determine annual giving goals and build strategic and tactical plans for achieving these goals. Establishes, implements, and evaluates an annual calendar of activities that proactively engages alumni and friends of the University.
• Perform data analysis and manipulation related to all aspects of the annual fund program. Use analysis to evaluate current annual giving programs and to make recommendations for program changes.
• In consultation with Ruffalo Noel Levitz, Advancement Services, and Prospect Development, identifies effective segmentation and establish processes to improve data integrity and to track and analyze fund raising results.
• Plan, develop and monitor annual giving budget to support the strategy; ensure maximum cost-benefit ratio is achieved.
• The Director will collaborate closely with Advancement Services, Marketing, Communications, Print and Copy Services, and other appropriate partners across campus in the planning, design and implementation of integrated annual giving campaigns.
• Employ an effective mix of marketing and communication vehicles, including email, direct mail, social media, and Ruffalo Noel Levitz calling to increase total annual donations and gift revenue from alumni and friends. Develops creative themes and designs including brochures, promotional materials, appeals and other related print and online content for annual giving.
• Works with Ruffalo Noel Levitz to benchmark and monitor progress for the annual giving program and achieve fundraising targets. Produces regular, comparative annual giving reports, and evaluates the response according to different criteria (segmentation, class year, participation rate, etc.).
• Collaborates with the Corporate Relations team in Development and Advancement Services to increase employee network and affinity group giving campaigns and corporate giving at the annual gift level, including matching gifts.
• Proactively works with peers in the colleges, Alumni Relations, and Athletics to coordinate solicitation plans and strategies.

Additional Information to Applicants:

Job Open Date: 10/04/2017

Job Close Date: 10/18/2017

Open Until Filled: No

Normal Work Days: Monday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start: 8:00AM

Normal Work Hours End: 5:00PM

Posting Notices:

Legal and Required Notices:
Texas State University, to the extent not in conflict with federal or state law, prohibits discrimination or harassment on the basis of race, color, national origin, age, sex, religion, disability, veterans’ status, sexual orientation, gender identity or expression.

Employment with Texas State University is contingent upon the outcome of record checks and verifications including criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.

Texas State University is a tobacco-free campus. Smoking and the use of any tobacco product will not be allowed anywhere on Texas State property or in university owned or leased vehicles.

Texas State University is a member of the Texas State University System. Texas State University is an EOE.

Texas State is committed to increasing the number of women and minorities in administrative and professional positions.

For a detailed description of this position and to apply, visit jobs.hr.txstate.edu or call (512) 245-2557 or visit our office at 601 University Dr., J.C. Kellam Bldg., Suite 340.

About Texas State and San Marcos:
Texas State University is a emerging research institution located in the burgeoning Austin-San Antonio corridor and in the beautiful Texas Hill Country. It is the largest of eight campuses in the Texas State University System and one of the 75 largest universities in the country, with over 38,000 students and approximately 4,000 faculty and staff

Texas State is located in San Marcos, a growing community of over 50,000 people located about half way between Austin and San Antonio. Texas State enjoys a setting that is unique among Texas universities. The beauty of the crystal-clear San Marcos River and the stately cypress and pecan trees on the campus add to the charm of the university's picturesque setting. Our location on the banks of the San Marcos River provides outdoor recreational activities throughout the year.

Employment with Texas State University is contingent upon a criminal history background check.

Texas State University is a tobacco free campus.

Texas State University is an EOE and a member of the Texas State University System.

Related links:
Apply Online at Texas State University
Texas State University main webpage
Summary of Benefits
Texas State University Human Resources
San Marcos, Texas Chamber of Commerce


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