Director, Marketing & Digital Media

Employer
Madison Realty Capital
Location
New York, NY
Posted
Sep 29, 2017
Jobs Outside Higher Education
Other Jobs Outside Higher Education
Institution Type
Outside Academe


Job Description

REPORTS TO: Managing Principal

Summary: The Director of Marketing & Digital Media will be responsible for corporate marketing and branding across all Madison Realty Capital and Silverstone Property Group platforms.

Responsibilities:
  • Provide creative strategies and guidance in the development of property marketing campaigns
  • Act as project manager on a large variety of marketing activities, including material development, direct mail campaigns, and presentations
  • Design, implement, and oversee all marketing plan efforts, including budgets, timelines, events, resources, etc.
  • Offer recommendations on enhancements to corporate image, branding, messages, programs, and technology
  • Develop client and prospect event strategy and execute events, including relationships with outside vendors
  • Update and maintain corporate websites across all lines of business
  • Develop property-specific websites as needed
  • Drive new leads through lead generation programs
  • Manage the Company's CRM system
  • Maintain social media channels for all business lines
  • Execute digital marketing campaigns as needed
  • Create reports using Google analytics and other similar programs
  • Attend industry and networking functions to promote the Company
  • Organize and coordinate press releases

Other
  • Position may be required to perform duties outside the normal responsibilities as needed and when requested by stakeholder(s)
  • Some travel may be required

Knowledge, Skills, and Qualifications:
  • Bachelor's Degree preferably with a concentration in journalism, marketing, advertising, graphic design, and/or public relations
  • 5+ years of relevant experience
  • Understanding of NYC commercial and residential real estate markets
  • Proficiency with Microsoft Office suite and Adobe creative suite
  • Familiarity with website design (need not be a website designer)
  • Proficiency in all social media platforms
  • Possess outstanding project management skills
  • Possess strong knowledge of print production, vendor management skills, and have budgeting and estimating experience
  • Demonstrated problem solving, decision making, and continuous process improvement skills
  • Able to work proactively, independently and as a strategic partner in a team environment
  • Ability to effectively communicate and work with various departments within the Company
  • Excellent presentation and communication skills, both verbal and written.
  • Presents self in a polished and professional manner at all times
  • Highly-organized, detail-oriented, motivated, and able to multi-task effectively in a deadline driven environment while maintaining strict attention to detail

Company Description
Madison Realty Capital is a vertically-integrated firm focused on investing in U.S. commercial real estate in the middle market. MRC has closed in excess of $5.0 billion of real estate debt and equity transactions in the multifamily, retail, office and industrial sectors.

Our platform consists of approximately 50 full-time investment professionals with debt and equity expertise. Our in-house capabilities include originations, acquisitions, underwriting, servicing, legal, asset management, property management, construction management, development, capital markets and syndication.


New York, NY

31bfd67d17

Wed, 27 Sep 2017 12:42:59 PDT

PI99606946