Marketing Specialist

Location
Burlington, VT
Posted
Sep 13, 2017
Institution Type
Four-Year Institution

Position Details

Advertising/Posting Title Marketing Specialist Diversity Statement The University is especially interested in candidates who can contribute to the diversity and excellence of the institution. Applicants are encouraged to include in their cover letter information about how they will further this goal. Posting Summary
Project manage and administer the marketing production, tactics and associated timelines for Continuing & Distance Education programs (CDE). Work with CDE teams to coordinate and implement outreach initiatives in support of program marketing plans. Attend planning meetings; collaborate on ideation and brainstorming; network and gather data; and generate reports. Participate in social media campaigns aligned with marketing and public relations plans. Interface with vendors and campus partners for planning and execution of email marketing, events, and partner communication outreach. Project manage advertising, web content and interface, email and social media campaigns, promotion and public relations functions and facilitate pre-and post-marketing data collection and analysis to effectively meet deadlines. Create, maintain and distribute report details of projects and progress on marketing roadmap. Collect written content in support of email marketing and public relations efforts. Recruit and coordinate student advocates in support of program marketing. General supervision received from assigned Manager.
Minimum Qualifications (or equivalent combination of education and experience)
Bachelor's degree in Communications, Marketing or related field and three years related experience required. Effective writing and editing skills ability to evaluate and coordinate vendors to match project needs; effective analytic, interpersonal and communications skills; knowledge of marketing theory and experience in marketing planning & implementation; computer proficiency with email and office software, budgeting experience; and ability to work within a team environment.
Desirable Qualifications
Experience using SalesForce and HubSpot
Other Information
Nine-month probationary period required.
Special Conditions A probationary period may be required for current UVM employees Category Advertising/Marketing/Public Relations/Communications Job Type Full-time FLSA Exempt Hiring Min (Represents full-time (12 months, 1.0 FTE) equivalent salary. Must be prorated for jobs less than 12 months or 1.0FTE (Salary/12 x # of months x FTE)) 36320.00 Payband Max (Represents full-time (12 months, 1.0 FTE) equivalent salary. Must be prorated for jobs less than 12 months or 1.0FTE (Salary/12 x # of months x FTE)) 69010.00 Staff Hiring Band Hiring salary budgeted at mid pay band Staff Union Code NU


Posting Details

Position will be posted for a minimum of one week, after which it is subject to removal without notice.
Job Open Date 09/12/2017 Job Close Date (Jobs close at 11:59 PM EST.) Open Until Filled No


Position Information

Position Title Communications Professional Posting Number S1306PO Department Continuing Ed - Administration/50100 Position Number 012055 Employee FTE 1.0 Employee Term 12



Supplemental Questions

Required fields are indicated with an asterisk (*).



Documents Needed to Apply

Required Documents
  1. Resume
  2. Cover Letter/Letter of Application
Optional Documents


The University of Vermont is an Equal Opportunity/Affirmative Action Employer. Applications from women, veterans, individuals with disabilities and people from diverse racial, ethnic, and cultural backgrounds are encouraged.

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