Assistant Director of Fitness Programs

Sep 05, 2017
Executive Administration Jobs
C-Level & Executive Directors
Institution Type
Four-Year Institution

Stanford University

Assistant Director of Fitness Programs

Job Number:

Under the supervision of the Associate Director of Recreation Programs, the Assistant Director of Fitness Programs oversees the execution of all fitness programs including group exercise, personal training and fitness assessments in Stanford Recreation and Wellness. Responsibilities include recruitment, hiring, training, evaluation and continuing education of staff; assess and motivate clientele of various fitness backgrounds while providing best in class customer service; identify client goals and develop detailed fitness programs with tangible metrics for success; marketing programs to participants; evaluation and assessment of programs to ensure they meet and exceed industry trends; and track various program goals and usage.

Staff Management (40%)
  • Coordinate the fitness program area for Recreation and Wellness including providing leadership and education to the personal training and group exercise staff. Responsible for the daily management of staff, including the recruitment, hiring, scheduling, motivation and retention of instructors and trainers.
  • Plan, organize and facilitate training, work assignments, evaluations, and if needed, disciplinary action for personnel. Trains staff in the use of personal training and group exercise studios.
  • Develop and implement an orientation program for new staff.
  • Create an employee procedure handbook for fitness staff.
  • Train staff to lead fitness center orientations and fitness assessments.
  • Cultivate personnel as well as organize educational and professional development and provide on-going performance feedback.
  • Ensures customer encounters are courteous, respectful and efficient.

Administrative Responsibilities (30%)
  • Gather, analyze and report on participation and revenue data.
  • Assist in the administration of online fitness program registration system(s).
  • Communicate with the Recreation Programs Manager to ensure all fitness program information for the various fitness and recreation programs are input into the registration software.
  • Implement, administer and evaluate day-to-day operations of fitness program(s); solve problems and make decisions that impact the direction of the program.
  • Collect and analyze data, create reports, review and explain trends; formulate and evaluate alternative solutions and/or recommend changes to achieve the goals of the fitness program.
  • Collect and compile monthly, quarterly and annual operational and statistical data to determine and improve methods and procedures to better serve the program and campus community.
  • Collect satisfaction surveys and customer response forms; create reports and recommend solutions.
  • Draft and oversee budgets and monitor expenditures.
  • Process refund requests for customers, as needed.
  • Develop materials to support the success of the fitness program.
  • Track the fitness program's progress against goals and schedule.
  • Process timecard approval after verifying client/trainer and class schedule records.
  • Ensure prompt and effective verbal and written communication with staff, clients, and supervisor.

Program Management (30%)
  • Oversee the customer service component of the personal training program. Formulate innovative and creative methods of recruiting, retaining and serving members of the campus community.
  • Provide counseling to individuals on fitness and wellness activities and programs.
  • Manage the coordination of group fitness and personal training programs including planning and scheduling classes for the upcoming quarter, coordinating facility use and instructor resources, purchasing and maintaining equipment used and quality assurance.
  • Assist in campus-wide students wellness initiatives.
  • Understand and communicate the features, benefits, and advantages of the fitness program.
  • Promote wellness programs to individuals through active, ongoing communications including, but not limited to, departmental talks, social media, email distribution, mail distribution of class flyers, website development and participation in benefits and wellness fairs.
  • Develop and execute a tactical plan to meet the fitness program objectives.
  • Review, evaluate, and recommend changes to the policies and procedures relating to the operations of personal training, with constant regard to the department's strategic plan.
  • Organize and/or conduct personal training certification classes for revenue generation and staff recruitment.
  • Develop health education content for social media, flyers and brochures.
  • Ensure policies and procedures are followed in accordance with established service and safety standards.
  • Manage and troubleshoot program operations as it pertains to the Personal Training Studio(s).
  • Assist with the implementation of policies and procedures to include facility access, emergency action plans, and standard operating procedures.
  • Maintain clean, safe, fun, innovative and inviting personal training and group exercise studio(s).
  • Check for equipment safety and functionality.
  • Develops and maintains positive working relationships with University and/ or community representatives, vendors and other regular contacts to meet the objectives of the fitness program.
  • Serves on Recreation and Wellness, DAPER, and campus committees as directed.
  • Provides assistance for major events as requested by the Assistant Director.
  • Performs as a member of a high quality team and promotes teamwork in all interactions within the organization.
  • Conducts other duties and assists other Recreation and Wellness staff as necessary.
Education and Experience
Bachelor's degree and three years of relevant experience or a combination of education and relevant experience. Master's degree in exercise related field preferred.

Knowledge, Skills, and Abilities
  • Experience in fitness programming, health promotion, and/or wellness coaching.
  • Demonstrated experience working independently and as part of a team.
  • Excellent interpersonal, written and oral communication skills.
  • Highly organized and superb attention to detail.
  • Analytical and problem solving skills.
  • Ability to meet expected deadlines and schedules.
  • Interpersonal skills and mature judgment required to interact effectively and collaboratively with a broad range of people, including program areas, stakeholders, vendors, and equipment suppliers, both individually and in groups.
  • Demonstrated ability to take initiative and set priorities in order to perform a high volume of detailed work with constant interruptions.
  • Ability to use proper judgment around maintaining equipment while considering and working around a highly populated area.
  • Ability to routinely and independently exercise sound judgment in making decisions.
  • Ability to be resourceful and creative in problem solving while not sacrificing quality or safety of environment.
  • Ability to coordinate daily activities including work scheduling, quality assurance, monitoring of activities, and supervision of personnel.
  • Knowledge of current risk management practices in recreational facilities and student management strategies.
  • Demonstrated knowledge of fitness programming.
  • Demonstrated ability to provide a high standard of customer service.
  • Experience with MS Office products and database applications.

Certifications and Licenses
  • Nationally recognized personal training certification or group fitness certification required; both preferred.
  • Current CPR, AED and First Aid certification.

  • Ability to exert physical effort, including the ability to lift a minimum of 50 lbs., bending, squatting, reaching, or being on feet for long periods of time.
  • Constantly perform desk-based computer tasks.
  • Frequently stand/walk, sitting, grasp lightly/fine manipulation.
  • Occasionally use a telephone.

* - Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of his or her job.

  • Routine work during normal business hours. May need to work occasional extended hours, evenings and weekends.

  • Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
  • Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
  • Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide,

Job: Athletics

Location: Athletics
Schedule: Full-time
Classification Level:

To be considered for this position please visit our web site and apply on line at the following link:

Stanford is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law.


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